Carrie M. Heilman

University of Virginia - McIntire School of Commerce

P.O. Box 400173

Charlottesville, VA 22904-4173

United States

SCHOLARLY PAPERS

1

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144

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0

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7

Scholarly Papers (1)

1.

The Effect of Expiration Dates and Perceived Risk on Purchasing Behavior in Grocery Store Perishable Categories

Tsiros, Michael and Carrie Heilman (2005), "The Effect of Expiration Dates and Perceived Risks on Purchasing Behavior in Grocery Store Perishable Categories," Journal of Marketing, 69 (2), 114-129.
Number of pages: 16 Posted: 13 Apr 2016
Michael Tsiros and Carrie M. Heilman
University of Miami - Department of Marketing and University of Virginia - McIntire School of Commerce
Downloads 144 (212,308)

Abstract:

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