Manfred Krafft

WHU Otto Beisheim Graduate School of Management

Burgplatz 2

Vallendar, 56179

Germany

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An Empirical Examination of Economic Rationales for Companies' Use of Sales Contests

German Economic Association of Business Administration Discussion Paper No. 00-07
Number of pages: 52 Posted: 13 Jan 2004
Murali K. Mantrala, Manfred Krafft and Barton A. Weitz
affiliation not provided to SSRN, WHU Otto Beisheim Graduate School of Management and University of Florida - Warrington College of Business Administration
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Abstract:

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