Brian Wansink

Cornell University

Applied Economics and Management Department

Ithaca, NY 14853

United States

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SCHOLARLY PAPERS

229

DOWNLOADS
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in Total Papers Downloads

18,675

CITATIONS
Rank 2,394

SSRN RANKINGS

Top 2,394

in Total Papers Citations

233

Scholarly Papers (229)

1.

Eyes in the Aisles: Why Is Cap’N Crunch Looking Down at My Child?

“Eyes in the Aisles: Why is Cap’n Crunch Looking Down at my Child?,” Environment and Behavior, 47:7 (August 2015), 715-733. ,
Number of pages: 32 Posted: 03 Apr 2014 Last Revised: 29 Apr 2017
Aner Tal, Aviva Musicus and Brian Wansink
Cornell University, Yale University and Cornell University
Downloads 701 (22,285)

Abstract:

Eye contact, spokes-characters, cereal, food marketing to children, product packaging

2.

Is Food Marketing Making Us Fat? A Multi-Disciplinary Review

Chandon, Pierre and Brian Wansink (2011), “Is Food Marketing Making Us Fat? A Multi-Disciplinary Review,” Foundations and Trends in Marketing, 5:3, 113-196, INSEAD Working Paper No. 2011/64/MKT/INSEAD Social Science Research Centre,
Number of pages: 74 Posted: 31 May 2011 Last Revised: 30 Apr 2017
Pierre Chandon and Brian Wansink
INSEAD and Cornell University
Downloads 696 (18,237)
Citation 1

Abstract:

obesity, nutrition, food, marketing, advertising, pricing, packaging, labeling, calorie

3.

Environmental Factors that Unknowingly Increase a Consumer's Food Intake and Consumption Volume

Annual Review of Nutrition, Vol. 24, pp. 455-479, 2004
Number of pages: 25 Posted: 07 Apr 2004
Brian Wansink
Cornell University
Downloads 450 (38,010)
Citation 3

Abstract:

Consumption Volume, Energy Intake, Energy, Obesity, Food Intake

4.

Beyond Nudges: Tools of a Choice Architecture

Marketing Letters (2012) Vol 23: pp 487–504, University of Alberta School of Business Research Paper No. 2013-739, Columbia Business School Research Paper No. 13-61,
Number of pages: 18 Posted: 13 Jul 2013
Columbia Business School - Marketing, University of California, Los Angeles (UCLA), Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE), University of California, Los Angeles (UCLA) - Anderson School of Management, Microsoft Research New York City, Independent, Duke University - Fuqua School of Business, Duke University - Marketing, Ohio State University - Psychology Department, University of California, San Diego, Cornell University and Columbia Business School - Management & Psychology
Downloads 446 (40,024)
Citation 3

Abstract:

Choice architecture, Decision support, Options and alternatives, Describing attributes

5.

Could Behavioral Economics Help Improve Diet Quality for Nutrition Assistance Program Participants?

USDA-ERS Economic Research Report No. 43
Number of pages: 34 Posted: 17 Jan 2008
David R. Just, Lisa Mancino and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management, U.S. Department of Agriculture (USDA) - Economic Research Service (ERS) and Cornell University
Downloads 435 (30,907)

Abstract:

behavioral economics, food consumption, obesity, food stamps, National School Lunch Program, nutrition assistance, WIC

6.

Slim by Design: Menu Engineering Strategies for Promoting High-Margin, Healthy Foods

Wansink, Brian and Katie Love (2014), “Slim By Design: Menu Strategies for Promoting High-Margin, Healthy Foods,” International Journal of Hospitality Management, 42:137-143.,
Number of pages: 27 Posted: 24 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink and Katie Love
Cornell University and Furman University
Downloads 355 (45,113)

Abstract:

menu design; menu psychology; behavioral economics; consumer behavior; visual cues; healthier foods

The Largest Last Supper: Depictions of Food Portions and Plate Size Increased Over the Millennium

International Journal of Obesity 34.5 (2010): 943-944
Number of pages: 2 Posted: 19 Aug 2014
Brian Wansink and Craig S. Wansink
Cornell University and Virginia Wesleyan College
Downloads 329 (73,360)
Citation 1

Abstract:

portion size, art, plate size, calories, history, content analysis

The Largest Last Supper: Depictions of Food Portions and Plate Size Increased Over the Millennium

International Journal of Obesity 34.5 (2010): 943-944
Number of pages: 2 Posted: 02 Aug 2014
Brian Wansink and Craig S. Wansink
Cornell University and Virginia Wesleyan College
Downloads 20 (456,300)
Citation 1

Abstract:

portion size; art; plate size; calories; history; content analysis

8.

Channel Contract Behavior: The Role of Risk Attitudes, Risk Perceptions, and Channel Members' Market Structures

Pennings, Joost M.E. and Brian Wansink (2004), “Channel Contract Behavior: The Role of Risk Attitudes, Risk Perceptions, and Channel Member Market Structures,” Journal of Business, 77:4 (October), 697-723. ,
Number of pages: 51 Posted: 09 Jun 2003 Last Revised: 30 Apr 2017
Joost M. E. Pennings and Brian Wansink
Maastricht University and Cornell University
Downloads 320 (73,363)
Citation 6

Abstract:

Marketing Channel, contracts, risk attitude, risk perception

A Note on Modeling Consumer Reactions to a Crisis: The Case of the Mad Cow Disease

Pennings, Joost M.E., Brian Wansink, and Matthew M.E. Meulenberg (2002), “A Note on Modeling Consumer Reactions to a Crisis: The Case of the Madcow Disease,” International Journal of Research in Marketing, 19:2 (March), 91-100.,
Number of pages: 28 Posted: 17 Mar 2003 Last Revised: 30 Apr 2017
Maastricht University, Cornell University and Wageningen UR
Downloads 250 (99,387)
Citation 8

Abstract:

Consumer reactions, Crisis, Risk Attitude, Risk Perception

A Note on Modeling Consumer Reactions to a Crisis: The Case of the Mad Cow Disease

International Journal of Research in Marketing, Vol. 19, 2002
Posted: 14 Mar 2003
Maastricht University, Cornell University and Wageningen UR

Abstract:

Consumer reactions, Crisis, Risk Attitude, Risk Perception

10.

Does Food Marketing Need to Make Us Fat? A Review and Solutions

Chandon, Pierre and Brian Wansink (2012), “Does Food Marketing Need to Make Us Fat? A Review and Solutions,” Nutrition Reviews, 70:10 (October), 571-593.,
Number of pages: 56 Posted: 04 Sep 2012 Last Revised: 30 Apr 2017
Pierre Chandon and Brian Wansink
INSEAD and Cornell University
Downloads 198 (99,873)
Citation 1

Abstract:

obesity, nutrition, food, marketing, advertising, pricing, packaging, labeling, calorie

11.

Smart Shopping Carts: How Real-Time Feedback Influences Spending

Van Ittersum, Koert, Brian Wansink, Joost M.E. Pennings, and Daniel Sheehan (2013), “Smart Shopping Carts: How Real-Time Feedback Influences Spending,” Journal of Marketing, 77:6, 21-36.,
Number of pages: 48 Posted: 22 Jul 2013 Last Revised: 30 Apr 2017
University of Groningen, Cornell University, Maastricht University and Georgia Institute of Technology
Downloads 189 (83,427)

Abstract:

real-time spending feedback, grocery shopping behavior, smart shopping carts, budget shoppers, nonbudget shoppers

12.

Trigger Foods: The Influence of 'Irrelevant' Alternatives in School Lunchrooms

Agricultural and Resource Economics Review, 2012
Number of pages: 27 Posted: 06 Mar 2012
Andrew S. Hanks, David R. Just and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 168 (113,730)

Abstract:

Independence of irrelevant alternatives, behavioral economics, linear probability model, child nutrition programs, food selection, a la carte items

13.

Slim by Design: Redirecting the Accidental Drivers of Mindless Overeating

Wansink, Brian and Pierre Chandon (2014), "Slim by Design: Redirecting the Accidental Drivers of Mindless Overeating," Journal of Consumer Psychology, 24:413-431., INSEAD Working Paper No. 2014/26/MKT
Number of pages: 57 Posted: 14 Jan 2014 Last Revised: 29 Apr 2017
Brian Wansink and Pierre Chandon
Cornell University and INSEAD
Downloads 165 (80,609)

Abstract:

Marketing, Food, Nutrition, Obesity, Packaging, Psychology eating

14.

Biting versus Chewing: Eating Style and Social Aggression in Children

Wansink, Brian, Francesca Zampollo, Guido Camps, and Mitsuru Shimizu (2014), "Biting versus Chewing: Eating Style and Social Aggression in Children,” Eating Behaviors, 15:311- 313.,
Number of pages: 13 Posted: 17 Apr 2014 Last Revised: 29 Apr 2017
Cornell University, Auckland University of Technology, Wageningen UR and Southern Illinois University at Edwardsville
Downloads 164 (136,952)

Abstract:

facial feedback hypothesis, aggression, food choice, eating behavior

15.

Food Neophiles: Profiling the Adventurous Eater

Latimer, Lara A., Lizzy Pope, and Brian Wansink (2015), “Food Neophiles: Profiling the Adventurous Eater,” Obesity, 23:8, 1577-1581. ,
Number of pages: 17 Posted: 25 Apr 2015 Last Revised: 28 Apr 2017
Lara A. Latimer, Lizzy Pope and Brian Wansink
Cornell University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 122 (163,283)

Abstract:

BMI, Neophiles, Foodies, Adventurous Eating, Diet, Variety

16.

'Bottoms Up!' The Influence of Elongation on Pouring and Consumption Volume

Journal of Consumer Research, Vol. 30, pp. 455-464, December 2003
Number of pages: 10 Posted: 05 Feb 2010
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 121 (152,613)
Citation 3

Abstract:

17.

An Anchoring and Adjustment Model of Purchase Quantity Decisions

Journal of Marketing Research (1998): 71-81
Number of pages: 12 Posted: 02 Aug 2014
Brian Wansink, Robert J. Kent and Steve Hoch
Cornell University, University of Delaware - Marketing and University of Pennsylvania - Marketing Department
Downloads 118 (59,430)
Citation 11

Abstract:

18.

Are There Atheists in Foxholes? Combat Intensity and Religious Behavior

Journal of Religion and Health, Forthcoming
Number of pages: 28 Posted: 12 Jun 2013
Brian Wansink and Craig S. Wansink
Cornell University and Virginia Wesleyan College
Downloads 116 (151,821)

Abstract:

Faith, religiosity, stress, anxiety, combatants, war, trauma, counseling

19.

Ingredient-Based Food Fears and Avoidance: Antecedents and Antidotes

Wansink, Brian, Aner Tal, and Adam Brumberg (2014), “Ingredient-based Food Fears and Avoidance: Antecedents and Antidotes,” Food Quality and Preference, 38: 40-48.,
Number of pages: 40 Posted: 21 May 2014 Last Revised: 29 Apr 2017
Brian Wansink, Aner Tal and Adam Brumberg
Cornell University, Cornell University and Cornell University - Dyson School of Applied Economics and Management, Food and Brand Lab
Downloads 110 (182,435)

Abstract:

20.

Using Laddering to Understand and Leverage a Brand's Equity

Wansink, Brian. "Using laddering to understand and leverage a brand’s equity." Qualitative Market Research: An International Journal 6.2 (2003): 111-118.,
Number of pages: 8 Posted: 02 Aug 2014
Brian Wansink
Cornell University
Downloads 108 (152,613)

Abstract:

Brand equity, Leverage, Research

21.

Package Size, Portion Size, Serving Size...Market Size: The Unconventional Case for Half-Size Servings

Marketing Science, 31:1, 54-57, 2012
Number of pages: 8 Posted: 31 Jul 2014
Brian Wansink
Cornell University
Downloads 92 (127,095)

Abstract:

22.

Blinded Me with Science: Trivial Graphs and Formulas Make Ads More Persuasive

Tal, Aner and Brian Wansink (2016), “Blinded with Science: Trivial Graphs and Formulas Increase Ad Persuasiveness and Belief in Product Efficacy,” Public Understanding of Science, 25:1, 117-125.,
Number of pages: 19 Posted: 08 Oct 2014 Last Revised: 29 Apr 2017
Brian Wansink and Aner Tal
Cornell University and Cornell University
Downloads 87 (194,171)

Abstract:

media and science, public understanding of science, rhetoric of science and technology, science and pop culture, science communications, scientific literacy, persuasion

23.

Food Waste Paradox: Antecedents of Food Disposal in Low-Income Households

Porpino, Gustavo, Juracy Parente, and Brian Wansink (2015), “Food Waste Paradox: Antecedents of Food Disposal in Low Income Households,” International Journal of Consumer Studies, 39:6, 619-629. ,
Number of pages: 11 Posted: 14 Feb 2015 Last Revised: 29 Apr 2017
Brazilian Agricultural Research Corporation - Embrapa, Getulio Vargas Foundation (FGV) - Sao Paulo School of Business Administration and Cornell University
Downloads 82 (119,089)

Abstract:

Food waste, food consumption, low income, Brazilian market, household food disposal

24.

Slim by Design: Serving Healthy Foods First in Buffet Lines Improves Overall Meal Selection

PLoS ONE 8(10): e77055. doi:10.1371/journal.pone.0077055 (2013)
Number of pages: 5 Posted: 14 Sep 2013 Last Revised: 10 Dec 2013
Brian Wansink and Andrew S. Hanks
Cornell University and The Ohio State University
Downloads 78 (242,946)

Abstract:

consumer behavior, choice architecture, behavioral economics, food choice, environmental cues, all-you-can-eat, eating scripts, trigger foods, conference, buffet

25.

Mindless Eating and Healthy Heuristics for the Irrational

American Economic Review, Vol. 99, p. 165, 2009
Number of pages: 6 Posted: 31 Jul 2014
Brian Wansink, David Just and Collin R. Payne
Cornell University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 75 (73,642)
Citation 6

Abstract:

26.

Healthy Convenience: Nudging Students Toward Healthier Choices in the Lunchroom

Journal of Public Health, 2012
Number of pages: 14 Posted: 06 Mar 2012
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management, Division of Nutritional Sciences, Cornell University and Cornell University
Downloads 70 (234,412)

Abstract:

Behavioral economics, convenience, school lunch program, nutrition

27.

Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending

Van Ittersum, Koert, Joost M.E. Pennings, and Brian Wansink (2010), “Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending,” Journal of Marketing, 74:2 (April), 90-104.,
Number of pages: 38 Posted: 03 Feb 2010 Last Revised: 30 Apr 2017
University of Groningen, Maastricht University and Cornell University
Downloads 70 (263,992)

Abstract:

budget shoppers, in-store spending behavior, mental computation, basket estimation, retail price setting

28.

Weight Rhythms: Weight Increases During Weekends and Decreases During Weekdays

Orsama, Anna-Leena, Elina Mattila, Mikka Ermes, Mark van Gils, Brian Wansink, and Ilkka Korhonen (2014), “Weight Rhythms: Weight Increases During Weekends and Decreases During Weekdays,” Obesity Facts, 7, 36-47. ,
Number of pages: 27 Posted: 14 Sep 2013 Last Revised: 29 Apr 2017
VTT Technical Research Centre of Finland, VTT Technical Research Centre of Finland, VTT Technical Research Centre of Finland, VTT Technical Research Centre of Finland, Cornell University and Tampere University of Technology
Downloads 69 (153,471)

Abstract:

Weight gain, weekly weight rhythm, patterns of weight fluctuation, compensation

29.

Change Their Choice! Changing Behavior Using the CAN Approach and Activism Research

Wansink, Brian (2015), “Change Their Choice! Changing Behavior Using the CAN Approach and Activism Research,” Psychology & Marketing, 32:5, 486-500.,
Number of pages: 47 Posted: 14 Mar 2015 Last Revised: 28 Apr 2017
Brian Wansink
Cornell University
Downloads 68 (108,869)

Abstract:

30.

Pre-Ordering Systems Encourage Healthier Choices in School Lunchrooms

Hanks, Andrew S., David R. Just, and Brian Wansink (2013), “Pre-Ordering School Lunch and Food Choices Encourages Better Food Choices by Children,” JAMA Pediatrics, 167:7, 673-674.,
Number of pages: 6 Posted: 09 Jun 2012 Last Revised: 30 Apr 2017
Andrew S. Hanks, David R. Just and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 66 (241,139)

Abstract:

child nutrition programs, behavioral economics, childhood obesity

31.

Lower Buffet Prices Lead to Less Taste Satisfaction

Journal of Sensory Studies, Forthcoming
Number of pages: 21 Posted: 17 Sep 2014
David Just, Özge Sığırcı and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management, Marmara University and Cornell University
Downloads 62 (214,185)

Abstract:

All-you-can-eat buffet, Pricing, Taste evaluation, Satisfaction, Consumer Studies

32.

When Do Gain-Framed Health Messages Work Better Than Fear Appeals

Wansink, Brian and Lizzy Pope (2014), “When Do Gain Framed Health Messages Work Better Than Fear Appeals? Nutrition Reviews, 73:4-11.,
Number of pages: 25 Posted: 17 Sep 2014 Last Revised: 29 Apr 2017
Brian Wansink and Lizzy Pope
Cornell University and Cornell University - Dyson School of Applied Economics and Management
Downloads 61 (241,139)

Abstract:

health messaging, audience-centered, framing, behavior, public policy, positive negative framed messages, gain loss framed messages

33.

Turning Virtual Reality into Reality: A Checklist to Ensure Virtual Reality Studies of Eating Behavior and Physical Activity Parallel the Real World

Journal of Diabetes Science and Technology, Vol. 5, No. 2, March 2011
Number of pages: 6 Posted: 06 Mar 2011
Aner Tal and Brian Wansink
Cornell University and Cornell University
Downloads 57 (285,726)

Abstract:

Virtual reality, simulation, food, health

34.

Half Full or Empty: Cues that Lead Wine Drinkers to Unintentionally Overpour

Walker, Doug, Laura Smarandescu, and Brian Wansink (2014), “Half Full or Empty: Cues That Lead Wine Drinkers to Unintentionally Overpour,” Substance Abuse & Misuse, 49:3, 295-302.,
Number of pages: 22 Posted: 18 Sep 2013 Last Revised: 29 Apr 2017
Doug Walker, Laura Smarandescu and Brian Wansink
Iowa State University, Iowa State University and Cornell University
Downloads 56 (288,069)

Abstract:

Self-serving, glass shape, environmental cues, overconsuming, wine, alcohol

35.

Toxics, Toyotas, and Terrorism: The Behavioral Economics, of Fear and Stigma

Schulze, William D. and Brian Wansink (2012), “Toxics, Toyotas, and Terrorism: The Behavioral Economics of Fear and Stigma,” Risk Analysis, 32:4 (April), 678-694.,
Number of pages: 45 Posted: 06 Mar 2012 Last Revised: 30 Apr 2017
William D. Schulze and Brian Wansink
Cornell University - Department of Economics and Cornell University
Downloads 53 (281,153)

Abstract:

Behavioral economics, dual process, fear, stigma

36.

Engineering Comfort Foods

American Demographics; Detroit 22.7 (Jul 2000): 66-67.
Number of pages: 7 Posted: 30 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink
Cornell University
Downloads 51 (176,946)
Citation 2

Abstract:

37.

An Apple a Day Brings More Apples Your Way: Healthy Samples Prime Healthier Choices

Tal, Aner and Brian Wansink (2015), “An Apple a Day Brings More Apples Your Way: Healthy Samples Prime Healthier Choices,” Psychology & Marketing, 32:5, 575-584.,
Number of pages: 20 Posted: 22 Nov 2014 Last Revised: 29 Apr 2017
Aner Tal and Brian Wansink
Cornell University and Cornell University
Downloads 50 (270,247)

Abstract:

Grocery Stores, priming, food, healthy eating, samples

38.

Food Compensation: Do Exercise Ads Change Food Intake?

International Journal of Behavioral Nutrition and Physical Activity, Vol. 8, No. 6, 2011
Number of pages: 10 Posted: 17 Feb 2011
Ellen van Kleef, Mitsuru Shimizu and Brian Wansink
Wageningen UR, Southern Illinois University at Edwardsville and Cornell University
Downloads 50 (310,531)

Abstract:

food compensation, exercise, physical activity, food intake, commercial

39.

Is it Fun or Exercise? The Framing of Physical Activity Biases Subsequent Snacking

Werle, Carolina, Brian Wansink, and Collin Payne (2015), “Is it Fun or Exercise? The Framing of Physical Activity Biases Subsequent Snacking,” Marketing Letters, 26:4, 691-702.,
Number of pages: 21 Posted: 28 May 2014 Last Revised: 29 Apr 2017
Grenoble Ecole de Management, Cornell University and New Mexico State University
Downloads 48 (283,440)

Abstract:

food consumption, compensation, physical activity, licensing effects, hedonic foods, framing

40.

Mindless Eating Challenge: Retention, Weight Outcomes, and Barriers for Changes in a Public Web-Based Healthy Eating and Weight Loss Program

Journal of Medical Internet Research, 2012, 14(6), e168, doi:10.2196/jmir.2218
Number of pages: 34 Posted: 13 Dec 2012 Last Revised: 18 Dec 2012
Kirsikka Kaipainen, Collin R. Payne and Brian Wansink
VTT Technical Research Centre of Finland, New Mexico State University and Cornell University
Downloads 48 (268,130)

Abstract:

Adherence, Barriers, Habits, Internet, Self report, Small changes, Weight loss programs

41.

Choice Under Restrictions

Marketing Letters 19.3-4 (2008): 183-199, Tuck School of Business Working Paper No. 2474280, Columbia Business School Research Paper No. 14-32
Number of pages: 17 Posted: 31 Jul 2014
London Business School, University of Texas at Austin - Marketing, University of Alberta - Department of Marketing, Business Economics & Law, Villanova University - School of Business, Drexel University - Department of Marketing, University of Miami, Tuck School of Business at Dartmouth, Columbia Business School - Marketing, University of Notre Dame - Department of Marketing and Cornell University
Downloads 47 (288,069)

Abstract:

Choice, Restrictions, Constraints

42.

How Soy Labeling Influences Preference and Taste

The International Food and Agribusiness Management Review 3.1 (2000): 85-94
Number of pages: 10 Posted: 02 Aug 2014
Cornell University, University of Illinois at Urbana-Champaign, University of Illinois at Urbana-Champaign and University of Illinois at Urbana-Champaign
Downloads 43 (172,851)
Citation 1

Abstract:

43.

The 100-Calorie Semi-Solution: Sub-Packaging Most Reduces Intake Among the Heaviest

Wansink, Brian, Collin R. Payne, and Mitsuru Shimizu (2011), “The 100-Calorie Semi-Solution: Sub-Packaging Most Reduces Intake Among the Heaviest,” Obesity, 19:5 (Spring), 1098-1100.,
Number of pages: 12 Posted: 25 Feb 2011 Last Revised: 30 Apr 2017
Brian Wansink, Collin R. Payne and Mitsuru Shimizu
Cornell University, New Mexico State University and Southern Illinois University at Edwardsville
Downloads 39 (349,173)
Citation 1

Abstract:

Environmental Cues, Sub-Packaging, Snack Intake, Estimated Intake, BMI

44.

Designing Employee Health Contracts for a Workplace that is Slim by Design

Number of pages: 25 Posted: 07 Mar 2013
Rebecca Scott Robbins and Brian Wansink
New York University (NYU) - School of Medicine and Cornell University
Downloads 37 (290,411)

Abstract:

Occupational Health, Employee Incentive Plans, Health Promotion

45.

Slim by Design or by Willpower? Replies to Herman and Polivy and to Roberto, Pomeranz, and Fisher

Wansink, Brian and Pierre Chandon (2014), "Slim by Design or by Willpower? Replies to Herman and Polivy and to Roberto, Pomeranz, and Fisher,” Journal of Consumer Psychology, 24:446-451., INSEAD Working Paper No. 2014/28/MKT,
Number of pages: 18 Posted: 09 Apr 2014 Last Revised: 29 Apr 2017
Brian Wansink and Pierre Chandon
Cornell University and INSEAD
Downloads 36 (313,333)

Abstract:

marketing, nutrition, eating, food

46.

The Validity of Attribute-Importance Measurement: A Review

Journal of Business Research, Vol. 60, 2007
Number of pages: 15 Posted: 05 Feb 2010 Last Revised: 17 Feb 2010
University of Groningen, Maastricht University, Cornell University and Independent
Downloads 35 (339,632)
Citation 1

Abstract:

Attribute Importance, Measurement, Convergent Validity, Nomological Validity, Discriminant Validity

47.

The Clean Plate Club: About 92% of Self-Served Food is Eaten

International Journal of Obesity (20 June 2014) | doi:10.1038/ijo.2014.104
Number of pages: 15 Posted: 24 Jul 2014
Brian Wansink and Katherine Abowd Johnson
Cornell University and Johns Hopkins Bloomberg School of Public Health
Downloads 34 (310,531)

Abstract:

eating behavior, clean plate club, consumption norms, overeating, portion control, meta-analysis, psychology, waste

48.

Adults Only: Why Don't Children Belong to the Clean Plate Club?

Wansink, Brian and Katherine A. Johnson (2015), “Adults Only: Why Don’t Children Belong to the Clean-plate Club?” International Journal of Obesity, 39:375. ,
Number of pages: 4 Posted: 26 Oct 2014 Last Revised: 29 Apr 2017
Brian Wansink and Katherine Abowd Johnson
Cornell University and Johns Hopkins Bloomberg School of Public Health
Downloads 31 (310,531)

Abstract:

Clean plate club, external cues, feeding relationship, parent-child interactions, family mealtime

49.

Employee Health Codes of Conduct: What Would They Look Like and Who Would Accept Them?

Robbins, Rebecca S. and Brian Wansink (2015), “Employee Health Codes of Conduct: What Would They Look Like and Who Wants to Accept Them?” International Journal of Workplace Health Management, 8:3, 214-229.,
Number of pages: 29 Posted: 15 Mar 2015 Last Revised: 28 Apr 2017
Brian Wansink and Rebecca Scott Robbins
Cornell University and New York University (NYU) - School of Medicine
Downloads 30 (302,683)

Abstract:

Workplace Health, Wellness Interventions, Health Promotion, Overweight, Obese, Employee, Monetary, Nonmonetary Incentives and Disincentives, Codes of Conduct

The Biasing Health Halos of Fast Food Restaurant Health Claims: Lower Calorie Estimates and Higher Side-Dish Consumption Intentions

Journal of Consumer Research 34.3 (2007): 301-314
Number of pages: 14 Posted: 02 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Cornell University
Downloads 20 (456,300)
Citation 9

Abstract:

The Biasing Health Halos of Fast Food Restaurant Health Claims: Lower Calorie Estimates and Higher Side-Dish Consumption Intentions

Journal of Consumer Research, Vol. 34, No. 3, p. 301, 2007
Number of pages: 14 Posted: 01 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Cornell University
Downloads 10 (513,790)
Citation 9

Abstract:

51.

A Benefit Congruency Framework of Sales Promotion Effectiveness

Journal of Marketing 64.4 (2000): 65-81
Number of pages: 17 Posted: 02 Aug 2014
Pierre Chandon, Brian Wansink and Gilles Laurent
INSEAD, Cornell University and HEC Paris (Groupe HEC)
Downloads 28 (255,984)
Citation 19

Abstract:

52.

Trying Harder and Doing Worse: How Grocery Shoppers Track Their In-Store Spending

Van Ittersum, Koert, Joost ME Pennings, and Brian Wansink. "Trying harder and doing worse: How grocery shoppers track in-store spending." Journal of Marketing 74.2 (2010): 90-104.
Number of pages: 4 Posted: 30 Jul 2014
University of Groningen, Maastricht University and Cornell University
Downloads 27 (362,543)

Abstract:

53.

Reliability and Accuracy of Real-Time Visualization Techniques for Measuring School Cafeteria Tray Waste: Validating the Quarter-Waste Method

Hanks, Andrew S., David Just and Brian Wansink. (2014). “Reliability and Accuracy of Real-Time Visualization Techniques for Measuring School Cafeteria Tray Waste: Validating the Quarter-Waste Method,” Journal of the Academy of Nutrition and Dietetics, 114(3), 470 474. doi:10.1016/j.jand.2013.08.013,
Number of pages: 5 Posted: 05 Sep 2013 Last Revised: 29 Apr 2017
Andrew S. Hanks, Brian Wansink and David R. Just
The Ohio State University, Cornell University and Cornell University - Dyson School of Applied Economics and Management
Downloads 27 (373,244)

Abstract:

National School Lunch Program, food intake, research methodology, cost-effectiveness

54.

The Joy of Cooking Too Much: 70 Years of Calorie Increases in Classic Recipes

Wansink, Brian and Collin R. Payne (2009), “The Joy of Cooking Too Much: 70 Years of Calorie Increases in Classic Recipes,” Annals of Internal Medicine, 150, 291-291. ,
Number of pages: 2 Posted: 31 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink and Collin R. Payne
Cornell University and New Mexico State University
Downloads 25 (227,861)
Citation 1

Abstract:

55.

Exercise and Food Compensation: Exploring Diet-Related Beliefs and Behaviors of Regular Exercisers

Dohle, S., B. Wansink, and L. Zehnder. "Exercise and food compensation: exploring diet-related beliefs and behaviors of regular exercisers." Journal of physical activity & health 12.3 (2015): 322-327.
Number of pages: 23 Posted: 30 Jan 2015 Last Revised: 20 Oct 2015
Simone Dohle, Brian Wansink and Lorena Zehnder
ETH Zurich, Cornell University and ETH Zurich
Downloads 24 (199,187)

Abstract:

56.

The Psychology of Heroes: Antecedents and Consequences of Combat-Decorated War Heroism

International Journal of Psychology Research, Volume 7, Issue 4, 2011
Number of pages: 2 Posted: 30 Jul 2014
Brian Wansink, Koert van Ittersum and Collin R. Payne
Cornell University, University of Groningen and Cornell University
Downloads 23 (345,947)

Abstract:

Heroism, Hero, Values, Military, World War II

57.

Concession Stand Makeovers: A Field Study of Serving Healthy Foods at High School Concession Stands

J Public Health first published online March 12, 2014 doi:10.1093/pubmed/fdu015
Number of pages: 16 Posted: 12 Apr 2014
University of Iowa, University of North Carolina (UNC) at Chapel Hill, Independent, University of Rochester, Cornell University - Dyson School of Applied Economics and Management, The Ohio State University and Cornell University
Downloads 22 (366,128)

Abstract:

58.

Fit in 50 Years: Participation in High School Sports Best Predicts One's Physical Activity after Age 70

Dohle, Simone and Wansink, Brian, (2013) BMC Public Health, 13:1100.
Number of pages: 13 Posted: 14 Dec 2013 Last Revised: 29 Apr 2017
Simone Dohle and Brian Wansink
ETH Zurich and Cornell University
Downloads 22 (430,861)

Abstract:

exercise; sports; athletes; retirement; veterans; high school athletics; football; basketball; baseball; track; elderly; physical activity

59.

From Mindless Eating to Mindlessly Eating Better

Physiology & Behavior 100.5 (2010): 454-463
Number of pages: 10 Posted: 31 Jul 2014
Brian Wansink
Cornell University
Downloads 21 (355,743)
Citation 1

Abstract:

Eating behavior and food intake, Environment, Portion size, Consumption norms, Calorie estimation, Dietary guidelines, Web-based diets, Mindless method

60.

Chocolate Milk Consequences: A Pilot Study Evaluating the Consequences of Banning Chocolate Milk in School Cafeterias

Hanks, Andrew S., David R. Just, and Brian Wansink (2014), “Chocolate Milk Consequences: A Pilot Study Evaluating the Consequences of Banning Chocolate Milk in School Cafeterias,” PLOS ONE, 9:e91022.,
Number of pages: 23 Posted: 13 Apr 2014 Last Revised: 29 Apr 2017
Andrew S. Hanks, David R. Just and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 21 (252,140)

Abstract:

National School Lunch Program, Childhood Nutrition, Sugar Intake, chocolate milk, reactance behavioral economics, banning

61.

Super Bowls: Serving Bowl Size and Food Consumption

Wansink, Brian, and Matthew M. Cheney. "Super bowls: serving bowl size and food consumption." Jama 293.14 (2005): 1723-1728.
Number of pages: 2 Posted: 02 Aug 2014
Brian Wansink and Matthew Michael Cheney
Cornell University and University of Illinois at Urbana-Champaign
Downloads 18 (310,531)
Citation 3

Abstract:

62.

Farmers’ Preferences for Crop Insurance Attributes

Review of Agricultural Economics, Vol. 25, No. 2, pp. 415-429
Number of pages: 15 Posted: 30 Jul 2014
University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics and Cornell University
Downloads 18 (362,543)

Abstract:

63.

Virtual Reality Technologies for Research and Education in Obesity and Diabetes

Journal of Diabetes Science and Technology 5.2 (2011): 212-224
Number of pages: 29 Posted: 29 Jul 2014
National Institutes of Health (NIH) - Division of Cardiovascular Sciences, Government of the United States of America - Army, National Institutes of Health (NIH) - National Heart, Lung, and Blood Institute, University of Southern California - Institute for Creative Technologies and Cornell University
Downloads 18 (410,930)

Abstract:

irtual Reality, Obesity, Diabetes, Health Education, Simulation, Behavior

64.

Chefs Move to Schools: A Pilot Examination of How Chef-Created Dishes Can Increase School Lunch Participation and Fruit and Vegetable Intake

Just, David R., Brian Wansink, and Andrew S. Hanks (2014), “Chefs Move to Schools: A Preliminary Examination of How Chef-created Dishes can Increase School Lunch Participation and Fruit and Vegetable Intake, Appetite, 83:242-247.,
Number of pages: 25 Posted: 11 Sep 2014 Last Revised: 29 Apr 2017
David Just, Brian Wansink and Andrew Hanks
Cornell University - Dyson School of Applied Economics and Management, Cornell University and Cornell University - Dyson School of Applied Economics and Management
Downloads 16 (392,957)

Abstract:

Food Preferences, Food Habit, Child Behavior, Child Nutrition Sciences

65.

Advertising Strategies to Increase Usage Frequency

Journal of Marketing (1996): 31-46
Number of pages: 16 Posted: 02 Aug 2014
Brian Wansink and Michael L. Ray
Cornell University and Stanford Graduate School of Business
Downloads 16 (236,084)
Citation 6

Abstract:

66.

Methods and Measures that Profile Heavy Users

Journal of Advertising Research 40.4 (2000): 61-72
Number of pages: 25 Posted: 02 Aug 2014
Brian Wansink and Sea Bum Park
Cornell University and University of Illinois at Urbana-Champaign
Downloads 16 (415,666)

Abstract:

67.

Is Meat Male? A Quantitative Multi-Method Framework to Establish Metaphoric Relationships

Journal of Consumer Research, Vol. 39, October 2012
Number of pages: 44 Posted: 30 Jul 2014
University of Pennsylvania - Department of Psychiatry, Louisiana State University Medical Cente, University of North Carolina (UNC) at Chapel Hill and Cornell University
Downloads 16 (330,672)

Abstract:

68.

In Good Company: The Effect of an Eating Companion's Appearance on Food Intake

Shimizu, Mitsuru, Katie Johnson, and Brian Wansink (2014), “In Good Company: The Effect of an Eating Companion’s Appearance on Food Intake,” Appetite, 83:263-268.,
Number of pages: 21 Posted: 26 Sep 2014 Last Revised: 29 Apr 2017
Mitsuru Shimizu, Katie Johnson and Brian Wansink
Southern Illinois University at Edwardsville, Mayo Clinic College of Medicine and Cornell University
Downloads 15 (397,284)

Abstract:

Overweight Eating Companion, Food Intake, Health Commitment Goal, Stigma, Healthy Eating, Unhealthy Eating

69.

Portion Size Me: Downsizing Our Consumption Norms

Journal of the American Dietetic Association 107.7 (2007): 1103-1106
Number of pages: 5 Posted: 01 Aug 2014
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 15 (95,082)
Citation 4

Abstract:

Extraverted Children are More Biased by Bowl Sizes than Introverts

PloS One 8.10 (2013)
Number of pages: 12 Posted: 30 Jul 2014
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 11 (508,275)

Abstract:

eeding relationship, overeating, environmental cues, eating behavior, pediatric obesity, personality

Extraverted Children are More Biased by Bowl Sizes than Introverts

PloS one 8.10 (2013): e78224.
Number of pages: 10 Posted: 29 Jul 2014
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 4 (544,879)

Abstract:

71.

Viewers vs. Doers: The Relationship between Watching Food Television and BMI

Pope, Lizzy, Lara Latimer, and Brian Wansink (2015), “Viewers vs. Doers: The Relationship Between Watching Food Television and BMI,” Appetite, doi:10.1016/j.appet.2015.02.035.,
Number of pages: 21 Posted: 10 Mar 2015 Last Revised: 28 Apr 2017
Lizzy Pope, Lara A. Latimer and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management, Cornell University and Cornell University
Downloads 14 (384,769)

Abstract:

72.

Nutritional Gatekeepers and the 72% Solution

Journal of the American Dietetic Association 106.9 (2006): 1324-1327
Number of pages: 4 Posted: 01 Aug 2014
Brian Wansink
Cornell University
Downloads 14 (266,122)

Abstract:

73.

Concession Stand Makeovers: A Pilot Study of Offering Healthy Foods at High School Concession Stands

Journal of Public Health (2014)
Number of pages: 9 Posted: 01 Aug 2014
University of Iowa, University of North Carolina (UNC) at Chapel Hill, Independent, University of Rochester, Cornell University - Dyson School of Applied Economics and Management, The Ohio State University and Cornell University
Downloads 14 (446,462)

Abstract:

children, food and nutrition, public health

74.

The Flat-Rate Pricing Paradox: Conflicting Effects of 'All-You-Can-Eat' Buffet Pricing

Review of Economics and Statistics, Vol. 93 , No. 1, p. 103, 2011
Number of pages: 31 Posted: 31 Jul 2014
David R. Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 14 (388,789)
Citation 2

Abstract:

75.

Helping Consumers Eat Less

Food Technology, May 2007
Number of pages: 5 Posted: 29 Jul 2014
Brian Wansink
Cornell University
Downloads 14 (369,603)

Abstract:

76.

Who's Using Myplate?

Wansink, Brian and Kranz, Sibylle" Who's Using MyPlate?"Journal of Nutrition Education and Behavior - November 2013 (Vol. 45, Issue 6, Pages 728-732, DOI: 10.1016/j.jneb.2013.03.009)
Number of pages: 12 Posted: 13 Mar 2014
Brian Wansink and Sibylle Kranz
Cornell University and Purdue University
Downloads 14 (415,666)

Abstract:

mothers, child, vegetables, MyPlate, MyPyramid, 2010 Dietary Guidelines for Americans, diffusion of innovations

77.

Dinner Rituals that Correlate with Child and Adult BMI

Obesity 22.5 (2014): E91-E95.
Number of pages: 17 Posted: 29 Jul 2014
Brian Wansink and Ellen van Kleef
Cornell University and Wageningen UR
Downloads 13 (456,802)

Abstract:

78.

Channel Contract Behavior: the Role of Risk Attitudes, Risk Perceptions, and Channel Member Market Structures

Journal of Business, Vol. 77, No. 4, 2004
Number of pages: 28 Posted: 02 Aug 2014
Joost M. E. Pennings and Brian Wansink
Maastricht University and Cornell University
Downloads 12 (461,859)
Citation 6

Abstract:

79.

Evaluating Parents and Adult Caregivers as ‘Agents of Change’ for Treating Obese Children – Evidence for Parent Behavior Change Strategies and Research Gaps: A Scientific Statement from the American Heart Association

Circulation 125.9 (2012): 1186-1207
Number of pages: 36 Posted: 30 Jul 2014
University of North Carolina (UNC) at Chapel Hill, Northwestern University, Johns Hopkins Bloomberg School of Public Health, University of Pittsburgh, University of Texas Medical Branch-Galveston, Clinical Nutrition, Emory University, University of Pittsburgh, University of Pennsylvania - School of Nursing, University of Illinois at Chicago - Kinesiology and Nutrition, Cornell University and Yeshiva University - Albert Einstein College of Medicine
Downloads 12 (446,462)

Abstract:

80.

Finger Fruits: Pre-Sliced Fruit in Schools Increases Selection and Intake

Wansink, Brian, David R. Just, Andrew S. Hanks, and Laura E. Smith (2013), “Pre-Sliced Fruit in Schools Increases Selection and Intake,” American Journal of Preventive Medicine, 44:5 (May), 477-480.,
Number of pages: 10 Posted: 29 Jul 2014 Last Revised: 29 Apr 2017
Cornell University, Cornell University - Dyson School of Applied Economics and Management, The Ohio State University and Division of Nutritional Sciences, Cornell University
Downloads 12 (441,198)

Abstract:

81.

Dispelling Myths About a New Healthful Food Can Be More Motivating than Promoting Nutritional Benefits: The Case of Tofu

Wansink, Brian, Mitsuru Shimizu, and Adam Brumberg. (2014), “Dispelling Myths about a New Healthful Food can be More Motivating than Promoting Nutritional Benefits: The Case of Tofu,” Eating Behaviors, 15(2), 318-320. ,
Number of pages: 9 Posted: 27 Apr 2014 Last Revised: 29 Apr 2017
Brian Wansink, Mitsuru Shimizu and Adam Brumberg
Cornell University, Southern Illinois University at Edwardsville and Cornell University - Dyson School of Applied Economics and Management, Food and Brand Lab
Downloads 12 (435,993)

Abstract:

Do Psychological Shocks Affect Financial Risk Taking Behavior? A Study of U.S. Veterans

Contemporary Economic Policy 31.3, 457-467, July 2013
Number of pages: 22 Posted: 31 Jul 2014
Vicki L. Bogan, David Just and Brian Wansink
Cornell University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 11 (508,275)
Citation 1

Abstract:

investment behavior, stockholding, veterans, combat, war, traumatic life experience

Do Psychological Shocks Affect Financial Risk Taking Behavior? A Study of U.S. Veterans

Contemporary Economic Policy, Vol. 31, Issue 3, pp. 457-467, 2013
Number of pages: 11 Posted: 07 May 2013
Vicki L. Bogan, David R. Just and Brian Wansink
Cornell University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 1 (568,207)
Citation 1

Abstract:

83.

The Office Candy Dish: Proximity's Influence on Estimated and Actual Candy Consumption

International Journal of Obesity 30.5 (2006): 871-875
Number of pages: 5 Posted: 01 Aug 2014
Brian Wansink, James E Painter and Kyoungmi Lee
Cornell University, Eastern Illinois University and University of Illinois at Urbana-Champaign
Downloads 11 (461,859)
Citation 2

Abstract:

consumption, proximity, convenience visibility, candy; estimation, salience, food intake

84.

New Year's Res-Illusions: Food Shopping in the New Year Competes with Healthy Intentions

Pope L, Hanks AS, Just DR, Wansink B (2014) New Year’s Res-Illusions: Food Shopping in the New Year Competes with Healthy Intentions. PLoS ONE 9(12): e110561. doi:10.1371/journal.pone.0110561,
Number of pages: 7 Posted: 19 Dec 2014
Lizzy Pope, Andrew S. Hanks, David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management, The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 10 (472,274)

Abstract:

85.

Nutrition Report Cards: An Opportunity to Improve School Lunch Selection

PLoS ONE 8(10): e72008 (2013)
Number of pages: 4 Posted: 01 Aug 2014
Cornell University, Cornell University - Dyson School of Applied Economics and Management, United States Military Academy and Division of Nutritional Sciences, Cornell University
Downloads 9 (487,632)

Abstract:

86.

Pre-Ordering School Lunch Encourages Better Food Choices by Children

JAMA Pediatrics, Vol 167, No. 7, July 2013
Number of pages: 5 Posted: 30 Jul 2014
Andrew S. Hanks, David R. Just and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 9 (430,861)

Abstract:

87.

Crowdsourcing Novel Childhood Predictors of Adult Obesity

PloS One 9.2 (2014)
Number of pages: 49 Posted: 30 Jul 2014
University of Amsterdam - Department of Persuasive Communication, VTT Technical Research Centre of Finland, VTT Technical Research Centre of Finland, ETH Zurich, University of Vermont - Department of Computer Science, University of Vermont - College of Engineering and Mathematics and Cornell University
Downloads 9 (487,632)

Abstract:

88.

Consumer Reactions to Food Safety Crises

ADVANCES IN FOOD AND NUTRITION RESEARCH VOL 48, 2004
Number of pages: 48 Posted: 05 Aug 2014
Brian Wansink
Cornell University
Downloads 8 (345,947)
Citation 1

Abstract:

89.

Exploring Comfort Food Preferences Across Age and Gender

Wansink, Brian, Matthew M. Cheney, and Nina Chan. "Exploring comfort food preferences across age and gender." Physiology & Behavior 79.4 (2003): 739-747.
Number of pages: 9 Posted: 02 Aug 2014
Brian Wansink, Matthew Michael Cheney and Nina Chan
Cornell University, University of Illinois at Urbana-Champaign and University of Illinois at Urbana-Champaign
Downloads 8 (397,284)
Citation 1

Abstract:

Comfort foods, Snacks, Meals, Gender, Age, Food preference, Nutrient density, Chocolate

90.

Larger Bowl Size Increases the Amount of Cereal Children Request, Consume, and Waste

The Journal of pediatrics 164.2 (2014): 323-326
Number of pages: 13 Posted: 29 Jul 2014
Brian Wansink, Koert van Ittersum and Collin R. Payne
Cornell University, University of Groningen and Cornell University
Downloads 8 (451,613)

Abstract:

91.

Calorie Reductions and Within-Meal Calorie Compensation in Children's Meal Combos

Wansink, Brian and Andrew S. Hanks (2014), “Calorie Reductions and Within-Meal Calorie Compensation in Children’s Meal Combos,” Obesity, 22:3. 630-2.,
Number of pages: 13 Posted: 11 Dec 2013 Last Revised: 29 Apr 2017
Brian Wansink and Andrew S. Hanks
Cornell University and The Ohio State University
Downloads 8 (477,266)

Abstract:

child nutrition, eating behaviors, consumer economics, fast-food

92.

Bottomless Bowls: Why Visual Cues of Portion Size May Influence Intake

Wansink, Brian, James E. Painter, and Jill North. "Bottomless Bowls: Why Visual Cues of Portion Size May Influence Intake." Obesity Research 13.1 (2005): 93-100.
Number of pages: 8 Posted: 02 Aug 2014
Brian Wansink, James E Painter and Jill North
Cornell University, Eastern Illinois University and University of Illinois at Urbana-Champaign
Downloads 7 (237,748)
Citation 7

Abstract:

portion size, consumption norms, food intake, consumption volume, external cues

93.

A Congruency Framework of Sales Promotion Effectiveness

Journal of Marketing 64.4 (2000): 65-81
Number of pages: 17 Posted: 02 Aug 2014
Pierre Chandon, Brian Wansink and Gilles Laurent
INSEAD, Cornell University and HEC Paris (Groupe HEC)
Downloads 7 (451,613)
Citation 18

Abstract:

94.

Improving Attribute-Importance Measurement: A Reference-Point Approach

Advances in Consumer Research 31 (2004): 84-85
Number of pages: 2 Posted: 02 Aug 2014
University of Groningen, Maastricht University, Cornell University and Independent
Downloads 7 (472,274)

Abstract:

95.

Internal and External Cues of Meal Cessation: The French Paradox Redux?

Obesity 15.12 (2007): 2920-2924
Number of pages: 5 Posted: 01 Aug 2014
Brian Wansink, Collin R. Payne and Pierre Chandon
Cornell University, Cornell University and INSEAD
Downloads 7 (477,266)
Citation 6

Abstract:

disordered eating, environmental factors, psychosocial behavior, sociology, hunger

96.

Best If Used By...How Freshness Dating Influences Food Acceptance

Journal of Food Science 71.4 (2006): S354-S357
Number of pages: 4 Posted: 01 Aug 2014
Brian Wansink and Alan O Wright
Cornell University and US Army War College (DEP) - R,D&E Center
Downloads 7 (415,666)

Abstract:

freshness, dairy, yogurt, freshness dating, expiration date, food safety, sensory evaluation, taste acceptance

97.

Increasing the Acceptance of Soy-Based Foods

Brian Wansink , Steven Sonka , Peter Goldsmith , Jorge Chiriboga & Nilgün Eren (2005) Increasing the Acceptance of Soy-Based Foods, Journal of International Food & Agribusiness Marketing, 17:1, 35-55, DOI: 10.1300/ J047v17n01_03,
Number of pages: 22 Posted: 02 Aug 2014
Cornell University, University of Illinois at Urbana-Champaign, University of Illinois at Urbana-Champaign, University of Illinois at Urbana-Champaign and University of Illinois at Urbana-Champaign
Downloads 6 (482,497)

Abstract:

soy foods, consumer acceptance, gatekeepers, soy perception, food availability, frames of reference, social norms, hedonism

98.

How Descriptive Food Names Bias Sensory Perceptions in Restaurants

Wansink, Brian, Koert Van Ittersum, and James E. Painter. "How descriptive food names bias sensory perceptions in restaurants." Food Quality and Preference 16.5 (2005): 393-400.
Number of pages: 8 Posted: 02 Aug 2014
Brian Wansink, Koert van Ittersum and James E Painter
Cornell University, University of Groningen and Eastern Illinois University
Downloads 5 (392,957)
Citation 2

Abstract:

Descriptive menu labels, Assimilation and contrast, Hedonic sensory taste assessment, Calorie estimation, Restaurant field studies, Taste expectations, Bias and sensory perceptions

99.

Why Visual Cues of Portion Size May Influence Intake

Wansink, Brian, James E. Painter, and Jill North (2005), “Bottomless Bowls: Why Visual Cues of Portion Size May Influence Intake,” Obesity Research, 13:1 (January), 93-100.,
Number of pages: 8 Posted: 02 Aug 2014 Last Revised: 29 Apr 2017
Brian Wansink, James E Painter and Jill North
Cornell University, Eastern Illinois University and University of Illinois at Urbana-Champaign
Downloads 5 (497,558)
Citation 7

Abstract:

portion size, consumption norms, food intake, consumption volume, external cues

100.

How Do Front and Back Package Labels Influence Beliefs About Health Claims?

Wansink, Brian. "How do front and back package labels influence beliefs about health claims?." Journal of Consumer Affairs 37.2 (2003): 305-316.
Number of pages: 12 Posted: 02 Aug 2014
Brian Wansink
Cornell University
Downloads 5 (188,106)
Citation 1

Abstract:

101.

Proximity's Influence on Estimated and Actual Candy Consumption

International Journal of Obesity 30.5 (2006): 871-875
Number of pages: 5 Posted: 02 Aug 2014
Brian Wansink, James E Painter and Y-K Lee
Cornell University, Eastern Illinois University and Kyungpook National University
Downloads 5 (487,632)
Citation 3

Abstract:

consumption, proximity, convenience visibility, candy, estimation, salience, food intake

102.

Profiling Taste-Motivated Segments

Wansink, Brian, and Randall Westgren. "Profiling taste-motivated segments." Appetite 41.3 (2003): 323-327
Number of pages: 15 Posted: 02 Aug 2014
Brian Wansink and Randall E. Westgren
Cornell University and University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics
Downloads 5 (487,632)

Abstract:

Taste Profiles, taste-motivated, segmentation, soy consumption, yogurt, wine, fruits and vegetables, genetically enhanced foods

103.

Is Obesity Caused by Calorie Underestimation? A Psychophysical Model of Fast-Food Meal Size Estimation

Journal of Marketing Research 44.1 (2007): 84-99
Number of pages: 16 Posted: 01 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Cornell University
Downloads 5 (446,462)
Citation 4

Abstract:

104.

Wine Promotions in Restaurants: Do Beverage Sales Contribute or Cannibalize?

Cornell Hotel and Restaurant Administration Quarterly 47.4 (2006): 327-336
Number of pages: 10 Posted: 01 Aug 2014
Cornell University, University of Houston, University of Houston - C.T. Bauer College of Business, New Mexico State University and University of Houston
Downloads 5 (456,802)
Citation 1

Abstract:

wine sales, beverage sales, restaurants, recommendations, wine promotions, menu pairing, sampling

105.

Slim by Design: Kitchen Counter Correlates of Obesity

Wansink, Brian, Andrew S. Hanks, and Kirsikka Kaipainen (2015), “Slim by Design: Kitchen Counter Correlates of Obesity,” Health Education and Behavior, 1-7, doi: 10.1177/1090198115610571.,
Number of pages: 2 Posted: 14 Aug 2015 Last Revised: 28 Apr 2017
Brian Wansink, Andrew S. Hanks and Kirsikka Kaipainen
Cornell University, The Ohio State University and VTT Technical Research Centre of Finland
Downloads 4 (244,726)

Abstract:

106.

Fifty Years of Fat: News Coverage of Trends that Predate Obesity Prevalence

Davis, Brennan and Brian Wansink (2015), “Fifty Years of Fat: News Coverage of Trends that Predate Obesity,” BMC Public Health, 15:629. doi:10.1186/s12889-015-1981-1 ,
Number of pages: 18 Posted: 16 Jul 2015 Last Revised: 28 Apr 2017
Brennan Davis and Brian Wansink
California State Polytechnic University, San Luis Obispo - Orfalea College of Business and Cornell University
Downloads 4 (487,632)

Abstract:

obesity; mass media; public health; marketing analytics, epidemiology

107.

Plant to Plate Pilot: A Cold Climate High School Garden Increased Vegetable Selection But Also Waste

Wansink, Brian, Andrew S. Hanks, and David R. Just (2015), “A Plant to Plate Pilot: A Cold Climate High School Garden Increased Vegetable Selection but also Waste,” Acta Paediatrica 104:8, 823-826.,
Number of pages: 12 Posted: 26 Apr 2015 Last Revised: 28 Apr 2017
Brian Wansink, Andrew Hanks and David Just
Cornell University, Cornell University - Dyson School of Applied Economics and Management and Cornell University - Dyson School of Applied Economics and Management
Downloads 4 (482,497)

Abstract:

Adolescents, Food preferences, Nutrition and Diet, School Food Services, Vegetable Intake

108.

Fluid Consumption and the Potential Role of Canteen Shape in Minimizing Dehydration

Wansink, Brian, Armand Cardello, and Jill North. "Fluid consumption and the potential role of canteen shape in minimizing dehydration." Military medicine 170.10 (2005): 871-873
Number of pages: 3 Posted: 02 Aug 2014
Brian Wansink, Armand V Cardello and Jill North
Cornell University, US Army War College (DEP) - R,D&E Center and University of Illinois at Urbana-Champaign
Downloads 4 (461,859)

Abstract:

109.

First Foods Most: After 18-Hour Fast, People Drawn to Starches First and Vegetables Last

Archives of internal medicine 172.12 (2012): 961-963
Number of pages: 4 Posted: 30 Jul 2014
Brian Wansink, Aner Tal and Mitsuru Shimizu
Cornell University, Cornell University and Southern Illinois University at Edwardsville
Downloads 4 (472,274)

Abstract:

110.

Overcoming the Taste Stigma of Soy

Journal of Food Science, Vol. 68, Nr. 8, 2003
Number of pages: 3 Posted: 30 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink
Cornell University
Downloads 4 (492,631)
Citation 1

Abstract:

soy, labeling, taste perceptions, food acceptance, phantom ingredient testing, sensory testing

111.

Fresh from the Tree: Implied Motion Improves Food Evaluation

Gvili, Yaniv, Aner Tal, Monty Amar, Yeal Hallak, Brian Wansink, Michael Giblin, and Colombe Bommelaer, (2015), “Fresh From the Tree: Implied Motion Improves Food Evaluation,” Food Quality and Preference, 46, 160-165.,
Number of pages: 25 Posted: 13 Aug 2015 Last Revised: 28 Apr 2017
Ono Academic College, affiliation not provided to SSRN, Ono Academic College, Cornell University, University of Florida, Warrington College of Business Administration, Students and Cornell University, Dyson School of Applied Economics and Management, Students
Downloads 3 (401,654)

Abstract:

Food, Freshness, Advertising, Packaging, Evolutionary psychology

112.

When are Stockpiled Products Consumed Faster? A Convenience-Salience Framework of Postpurchase Consumption Incidence and Quantity

Chandon, Pierre, and Brian Wansink. "When are stockpiled products consumed faster? A convenience–salience framework of postpurchase consumption incidence and quantity." Journal of Marketing Research 39.3 (2002): 321-335.,
Number of pages: 15 Posted: 02 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Cornell University
Downloads 3 (487,632)
Citation 10

Abstract:

113.

Shape of Glass and Amount of Alcohol Poured: Comparative Study of Effect of Practice and Concentration

Wansink, Brian, and Koert Van Ittersum. "Shape of glass and amount of alcohol poured: comparative study of effect of practice and concentration." BMJ 331.7531 (2005): 1512-1514.
Number of pages: 3 Posted: 02 Aug 2014
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 3 (506,999)
Citation 2

Abstract:

114.

Segmentation Approaches that Differentiate Consumption Frequency from Sensory Preference

Wansink, Brian, Steven T. Sonka, and Se‐Bum Park. "SEGMENTATION APPROACHES THAT DIFFERENTIATE CONSUMPTION FREQUENCY FROM SENSORY PREFERENCE." Journal of sensory studies 19.4 (2004): 327-340.,
Number of pages: 14 Posted: 02 Aug 2014
Brian Wansink, Steven T. Sonka and Se-Bum Park
Cornell University, University of Illinois at Urbana-Champaign and Yonsei University
Downloads 3 (515,872)

Abstract:

115.

Can 'Low Fat' Nutrition Labels Lead to Obesity?

Journal of Marketing Research 43.4 (2006): 605-617
Number of pages: 14 Posted: 01 Aug 2014
Brian Wansink and Pierre Chandon
Cornell University and INSEAD
Downloads 3 (352,388)
Citation 10

Abstract:

116.

Consequences of Belonging to the 'Clean Plate Club'

Archives of Pediatrics & Adolescent Medicine 162.10 (2008): 994-995
Number of pages: 2 Posted: 01 Aug 2014
Cornell University, New Mexico State University and Grenoble Ecole de Management
Downloads 3 (472,274)
Citation 1

Abstract:

117.

Dining in the Dark: The Importance of Visual Cues for Food Consumption and Satiety

Appetite 55.3 (2010): 710-713
Number of pages: 4 Posted: 31 Jul 2014
Benjamin Scheibehenne, Peter Todd and Brian Wansink
University of Basel, Max Planck Society for the Advancement of the Sciences - Max Planck Institute for Human Development and Cornell University
Downloads 3 (472,274)

Abstract:

Food choice, Eating in the dark, Consumption quantity, Overeating, Visual cues

118.

How Negative Experiences Shape Long-Term Food Preferences: Fifty Years from the World War II Combat Front

Appetite 52.3 (2009): 750-752
Number of pages: 3 Posted: 31 Jul 2014
Cornell University, University of Groningen and Grenoble Ecole de Management
Downloads 3 (425,707)
Citation 1

Abstract:

Mood, Food preference, Stress, Memory, Unfamiliar food, Neophobia, World War II, Animosity, Long-term preferences, Chinese food, Japanese food, Combat veterans, Pacific veterans, European veterans, MREs, Ration Combat

119.

When Snacks Become Meals: How Hunger and Environmental Cues Bias Food Intake

Int J Behav Nutr Phys Act 7 (2010): 63
Number of pages: 6 Posted: 31 Jul 2014
Mitsuru Shimizu, Collin R. Payne and Brian Wansink
Southern Illinois University at Edwardsville, Cornell University and Cornell University
Downloads 3 (482,497)

Abstract:

120.

Leveraging FDA Health Claims

Journal of Consumer Affairs 39.2 (2005): 386-398.
Number of pages: 25 Posted: 30 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink and Greg L. Locke
Cornell University and Ford Motor Company
Downloads 3 (515,872)
Citation 1

Abstract:

121.

Cooking Habits Provide a Key to 5 a Day Success

Journal of the American Dietetic Association 104.11 (2004): 1648-1650
Number of pages: 3 Posted: 30 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink and Kyoungmi Lee
Cornell University and University of Illinois at Urbana-Champaign
Downloads 3 (420,602)

Abstract:

122.

Predicting the Future of Consumer Panels

The Journal of Database Marketing 9.4 (2002): 301-311
Number of pages: 25 Posted: 02 Aug 2014
Brian Wansink
Cornell University
Downloads 2 (515,872)

Abstract:

123.

Meal Size, Not Body Size, Explains Errors in Estimating the Calorie Content of Meals

Annals of Internal Medicine 145.5 (2006): 326-332
Number of pages: 8 Posted: 01 Aug 2014
Brian Wansink and Pierre Chandon
Cornell University and INSEAD
Downloads 2 (497,558)
Citation 2

Abstract:

124.

Eating Behavior and Obesity at Chinese Buffets

Obesity 16.8 (2008): 1957-1960
Number of pages: 4 Posted: 01 Aug 2014
Brian Wansink and Collin R. Payne
Cornell University and Cornell University
Downloads 2 (492,631)
Citation 1

Abstract:

125.

The Influence of Incidental Affect on Consumers’ Food Intake

Journal of Marketing 71.1 (2007): 194-206
Number of pages: 13 Posted: 01 Aug 2014
Nitika Garg, Brian Wansink and Jeffrey Inman
University of New South Wales (UNSW), Cornell University and University of Pittsburgh - Katz Graduate School of Business
Downloads 2 (467,022)
Citation 3

Abstract:

126.

Association of Nutrient-Dense Snack Combinations with Calories and Vegetable Intake

Pediatrics 131.1 (January 2013): 22-29
Number of pages: 10 Posted: 31 Jul 2014
Brian Wansink, Mitsuru Shimizu and Adam Brumberg
Cornell University, Southern Illinois University at Edwardsville and Cornell University - Dyson School of Applied Economics and Management, Food and Brand Lab
Downloads 2 (524,789)

Abstract:

children, snack intake, combination snack, cheese, vegetable, family environment

127.

Dining in the Dark: How Uncertainty Influences Food Acceptance in the Absence of Light

Food Quality and Preference 24.1 (2012): 209-212
Number of pages: 15 Posted: 29 Jul 2014
Cornell University, Southern Illinois University at Edwardsville, US Army War College (DEP) - R,D&E Center and US Army War College (DEP) - R,D&E Center
Downloads 2 (506,999)

Abstract:

128.

Interactions between Forms of Fat Consumption and Restaurant Bread Consumption

Wansink, Brian, and Lawrence R. Linder. "Interactions between forms of fat consumption and restaurant bread consumption." International Journal of Obesity 27.7 (2003): 866-868.
Number of pages: 5 Posted: 02 Aug 2014
Brian Wansink
Cornell University
Downloads 1 (540,136)
Citation 2

Abstract:

129.

Antecedents and Mediators of Eating Bouts

Family and Consumer Sciences Research Journal 23.2 (1994): 166-182
Number of pages: 28 Posted: 02 Aug 2014
Brian Wansink
Cornell University
Downloads 1 (511,455)
Citation 4

Abstract:

130.

Just a Bite: Considerably Smaller Snack Portions Satisfy Delayed Hunger and Craving

Food Quality and Preference 27.1 (January 2013): 96-100
Number of pages: 5 Posted: 31 Jul 2014
Ellen Van Keer, Mitsuru Shimizu and Brian Wansink
Centrum Leo Apostel for Interdisciplinary Studies (CLEA), Southern Illinois University at Edwardsville and Cornell University
Downloads 1 (506,999)

Abstract:

Portion size, Food craving, Food intake, Hunger, Appetite, Dieting

131.

School Lunch Debit Cards are Associated with Lower Nutrition and Higher Calories

Just, David and Brian Wansink (2013). School Lunch Debit Card Payment Systems Are Associated with Lower Nutrition and Higher Calories. Obesity, 22(1), 24-26. doi:10.1002/oby.20591.
Number of pages: 8 Posted: 29 Jul 2014 Last Revised: 29 Apr 2017
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 1 (524,789)

Abstract:

cafeterias, lunchrooms, payment systems, child health, decision-making

132.

Larger Partitions Lead to Larger Sales: Divided Grocery Carts Alter Purchase Norms and Increase Sales

Journal of Business Research, DOI/10.1016/j.jbusres.2016.06.023, Forthcoming, Rotman School of Management Working Paper No. 2913825
Posted: 09 Feb 2017
Brian Wansink, Dilip Soman and Kenneth C Herbst
Cornell University, University of Toronto - Department of Marketing and Wake Forest University

Abstract:

Fruits and Vegetables, Half-Cart, Healthy Shopping, Produce, Grocery Retailers, Shopping Carts, Social Norms, Partitioning, Part-Carts, Sectioned Shopping Trolley

133.

Shifts in the Enjoyment of Healthy and Unhealthy Behaviors Affect Short- and Long-Term Postbariatric Weight Loss

Bariatric Surgical Practice and Patient Care, Forthcoming
Number of pages: 8 Posted: 10 Dec 2016 Last Revised: 09 Feb 2017
VTT Technical Research Centre of Finland, Victoria University, Cornell University and Stanford University - School of Medicine
Downloads 0 (336,495)

Abstract:

Weight-Loss Maintenance, Enjoyment, Healthy Behaviors, Bariatric Surgery, Weight-Loss Success

134.

Food Art Does Not Reflect Reality: A Quantitative Content Analysis of Meals in Popular Paintings

SAGE Open (July-September 2016: 1–10) DOI: 10.1177/2158244016654950,
Number of pages: 10 Posted: 21 Jul 2016
Brian Wansink, Andrew Weislogel and anupama mukund
Cornell University, Cornell University and Cornell University
Downloads 0 (226,291)

Abstract:

135.

'Don't Eat so Much:' How Parent Comments Relate to Female Weight Satisfaction

Number of pages: 16 Posted: 03 Jun 2016 Last Revised: 08 Jun 2016
Brian Wansink, Lara A. Latimer and Lizzy Pope
Cornell University, Cornell University and Cornell University - Dyson School of Applied Economics and Management
Downloads 0 (99,438)

Abstract:

136.

Turning Mindless Eating into Healthy Eating

n Psychology, Behavioral Economics, and the Solution to Obesity, ed. Eldar Shafir, Princeton, NJ: Princeton University Press, 310-328, 2012
Number of pages: 49 Posted: 20 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (313,333)

Abstract:

mindless eating, obesity, environmental cues, healthy eating

137.

Developing Copy Tests that Estimate Brand Usage

William Wells (Ed.) Measuring Advertising’s Effectiveness, Cambridge, MA: Lexington, 359-370, 1997,
Number of pages: 20 Posted: 20 Mar 2016
Brian Wansink and Michael L. Ray
Cornell University and Stanford Graduate School of Business
Downloads 0 (506,999)

Abstract:

advertising, brand usage, market research, copy testing, cognitive response

138.

Built Environments and Obesity

Obesity: Causes, Mechanisms, Treatment, and Prevention, ed. Elliot M. Blass, Sunderland, MA: Sinauer Associates Publishing, 2008
Number of pages: 32 Posted: 20 Mar 2016
Jeffery Sobal and Brian Wansink
Cornell University - Division of Nutritional Sciences and Cornell University
Downloads 0 (456,802)

Abstract:

obesity, built environments, environmental cues, obesity research

139.

Expansion Advertising

Why Advertising Works, John Philip Jones, ed., Thousand Oaks, CA: Sage Publishing, 31-42, 1998
Number of pages: 11 Posted: 20 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (497,558)

Abstract:

expansion advertising, advertising, consumer behavior, marketing

140.

Food Marketing

Oxford Encyclopedia of American Food and Drink, ed. Andrew F. Smith, New York: Oxford University Press, 501-503, 2008
Number of pages: 9 Posted: 20 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (430,861)

Abstract:

food marketing, food industry, consumer focus, food production, food consumption

141.

Extension Advertising's Impact on Brand Equity

David Aaker and Alexander L. Biel (Eds.) Advertising and Building Strong Brands, Cambridge, MA: Lexington, 177-194, 1993
Number of pages: 28 Posted: 20 Mar 2016
Brian Wansink and Michael L. Ray
Cornell University and Stanford Graduate School of Business
Downloads 0 (467,022)

Abstract:

extension advertising, expansion advertising, equity, branding, consumer behavior

142.

Marketing MyPyramid: Taking the Dietary Guidelines Home

Leveraging Consumer Psychology for Effective Health Communications, eds. Rajeev Batra, Punam Anand Keller, and Victor Stretcher, Armonk, NY: M.E. Sharpe, 319-332, 2011
Number of pages: 29 Posted: 19 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (502,309)

Abstract:

healthy eating, dietary guidelines, mypyramid, nutritional gatekeepers, obesity

143.

How Negative Experiences Shape Long-Term Food Preferences

eds. V.R. Preedy, R.R. Watson, and C.R. Martin, International Handbook of Behavior, Diet, and Nutrition. New York: Springer, 1705-1714, 2010
Number of pages: 26 Posted: 19 Mar 2016
Cornell University, University of Groningen and Grenoble Ecole de Management
Downloads 0 (487,632)

Abstract:

world war 2, food preference, combat experience, neophobia, bias

144.

Activism Research: Designing Research that Intends to Transform

Transformative Consumer Research for Personal and Collective Well-Being, eds. David Mick, Simone Pettigrew, Connie Pechmann, and Julie Ozanne, New York: Taylor & Francis/Routledge, 67-88, 2011
Number of pages: 31 Posted: 19 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (451,613)

Abstract:

transformative research, activism research, behavior change, influential research

145.

Slim by Design: Moving from Can't to CAN

Behavioral Economics and Public Health, ed. Christina Roberto, 237-264, October 2015
Number of pages: 47 Posted: 19 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (388,789)

Abstract:

obesity, policy, behavior change, food selection, convenience

146.

Measuring Food Intake in Field Studies

“Measuring Food Intake in Field Studies,” eds. David B. Allison and Monica L. Baskin, Handbook of Assessment Methods for Eating Behaviors and Weightrelated Problems: Measres, Theories – 2nd edition, Los Angeles, CA: Sage Publishing, 327-345 ,
Number of pages: 46 Posted: 19 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (456,802)

Abstract:

measurement, field study, data collection, food intake

147.

Mindless Eating: Environmental Contributors to Obesity

Handbook of the Social Science of Obesity, ed. John H. Cawley, New York: Oxford University Press, 2011
Number of pages: 38 Posted: 19 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (377,047)

Abstract:

environmental cues, eating behavior, obesity, mindless eating, consumption, food intake

148.

Hidden Persuaders: Environmental Contributors to Obesity

Textbook of Obesity Biological, Psychological, and Cultural Influences, First Edition, eds. Sharon R. Akabas, Sally Ann Lederman, and Barbara J. Moore, New York: John Wiley & Sons, 108-122, 2011
Number of pages: 36 Posted: 19 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (401,654)

Abstract:

obesity, environmental cues, food consumption, mindless eating

149.

Increasing the Measurement Accuracy of Consumption Intentions

The Sage Handbook of Measurement, eds. Geoffrey Walford, Eric Tucker, and Madhu Viswanathan, Los Angeles, CA: Sage Publishing, 469-486, 2010
Number of pages: 38 Posted: 19 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (506,999)

Abstract:

marketing, measurement, consumer research, consumption, behavior change

150.

Psychology of Heroes: Antecedents and Consequences of Combat-Decorated War Heroism

The Psychology of War, eds. Eduardo Manuel Alvarez and Arturo José Escobar, Hauppauge, NY: Nova Science Publishers, Inc., 63-91, 2012,
Number of pages: 44 Posted: 19 Mar 2016
Brian Wansink, Koert van Ittersum and Collin R. Payne
Cornell University, University of Groningen and New Mexico State University
Downloads 0 (401,654)

Abstract:

heroism, hero, crisis leadership, military, transformational leadership

151.

Specific Environmental Drivers of Eating

Food and Addiction: A Comprehensive Handbook, eds. Kelly D. Brownell and Mark S. Gold, New York: Oxford University Press, 159-165, 2012
Number of pages: 77 Posted: 19 Mar 2016
Brian Wansink
Cornell University
Downloads 0 (472,274)

Abstract:

environmental cues, eating behavior, obesity, mindless eating, consumption

152.

One Man's Tall is Another Man's Small: How the Framing of Portion-Size Influences Food Choice

Health Economics (2013)
Number of pages: 31 Posted: 08 Feb 2016
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 0 (502,309)

Abstract:

153.

Clinical Observation: Spoons Systematically Bias Dosing of Liquid Medicine

Annals of Internal Medicine, Vol. 152, 2010
Number of pages: 4 Posted: 08 Feb 2016
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 0 (497,558)

Abstract:

154.

Taste Profiles that Correlate with Soy Consumption in Developing Countries

Pakistan Journal of Nutrition 1.6 (2002): 276-278
Posted: 08 Feb 2016
Brian Wansink and Jae Hak Cheong
Cornell University and Korea Advanced Institute of Science and Technology (KAIST)

Abstract:

Protein-deficiency, soy consumption, taste profiles

155.

Incentivizing Nutritious Diets: A Field Experiment of Relative Price Changes and How They are Framed

NBER Working Paper No. w21929
Number of pages: 51 Posted: 01 Feb 2016
Cornell University - College of Human Ecology, Department of Policy Analysis & Management (PAM), The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 0 (425,707)

Abstract:

156.

Making Old Brands New

American Demographics, 19:1 (December), 53-58 (1997)
Number of pages: 13 Posted: 30 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (201,758)

Abstract:

branding, brand revitalization, efficiency, brand management

157.

Accounting for Taste: Prototypes that Predict Preference

Journal of Database Marketing, 7:4, 308-320, 2000
Number of pages: 14 Posted: 29 Jan 2016
Brian Wansink and Sea Bum Park
Cornell University and University of Illinois at Urbana-Champaign
Downloads 0 (380,829)

Abstract:

external cues, popcorn, theater food, food consumption, consumer behavior

158.

Position of the American Dietetic Association: Food and Nutrition Misinformation

Journal of the American Dietetic Association, 106:4 (April), 601-607, 2006
Number of pages: 24 Posted: 29 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (181,288)

Abstract:

misinformation, nutrition, American Dietetic Association

159.

The 10% Slution: Tying Managerial Salary Increases to Workplace Wellness Actions (and Not Results)

Robbins, Rebecca S. and Brian Wansink (2016), “The 10% Solution: Tying Managerial Salaries and Promotions to Workplace Wellness Actions (and Not Results),” Journal of Occupational Health Psychology, 21(4): 494-503. doi: 10.1037/a0039989,
Number of pages: 36 Posted: 21 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink
Cornell University
Downloads 0 (355,743)

Abstract:

160.

How Visibility and Convenience Influence Candy Consumption

Painter, James E., Brian Wansink, and Julie B. Hieggelke (2002), “How Visiblity and Convenience Influence Candy Consumption,” Appetite, 38:3 (June), 237-238,
Number of pages: 8 Posted: 21 Jan 2016
James E Painter and Brian Wansink
Eastern Illinois University and Cornell University
Downloads 0 (146,336)
Citation 3

Abstract:

food selection, hedonic foods, visibility, convenience, food consumption, environmental factors, nutrition, obesity, mindless eating

161.

The Framing of Portion Sizes: It's Not the Size that Counts, But the Name

Number of pages: 27 Posted: 21 Jan 2016
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 0 (511,455)

Abstract:

labeling, portion size, loss aversion, framing effects, consumer behavior, obesity, food consumption

162.

The 10% Slution: Tying Managerial Salary Increases to Workplace Wellness Actions (and Not Results)

Robbins, Rebecca S. and Brian Wansink (2016), “The 10% Solution: Tying Managerial Salaries and Promotions to Workplace Wellness Actions (and Not Results),” Journal of Occupational Health Psychology, 21(4): 494-503. doi: 10.1037/a0039989,
Posted: 21 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (553,449)

Abstract:

163.

The Sweet Tooth Hypothesis: How Fruit Consumption Relates to Snack Consumption

47:1 (July), Appetite, 107-110
Number of pages: 13 Posted: 21 Jan 2016
Brian Wansink, Ganaël Bascoul and Gary T Chen
Cornell University, Independent and Independent
Downloads 0 (511,455)

Abstract:

Fruit and Vegetables, Five-a-Day, Sweet Snacks, Salty Snacks, Taste Profiles

164.

Making Brand Loyalty Programs Succeed

Wansink, Brian and Scott Seed (2001) “Making Brand Loyalty Programmes Succeed,” Journal of Brand Management, 8:3 (February), 211-222.,
Number of pages: 20 Posted: 21 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink and Scott Seed
Cornell University and Hyatt Corporation
Downloads 0 (327,668)

Abstract:

brand loyalty, efficiency, loyalty programs, consumer research, consumer behavior, marketing

165.

Better School Meals on a Budget: Using Behavioral Economics and Food Psychology to Improve Meal Selection

Just, David R. and Brian Wansink (2009), “Better School Meals on a Budget: Using Behavioral Economics and Food Psychology to Improve Meal Selection,” Choices, 24:3, 1-6 ,
Number of pages: 11 Posted: 20 Jan 2016
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 0 (22,537)

Abstract:

food selection, behavioral economics, obesity, school lunches, efficiency, healthy eating, food psychology

166.

Kitchenscapes, Tabelscapes, Platescapes and Foodscapes: Influences of Micro-Scale Built Environments on Food Intake

Environment and Behavior, 39:1, 2007
Number of pages: 30 Posted: 20 Jan 2016
Jeffery Sobal and Brian Wansink
Cornell University - Division of Nutritional Sciences and Cornell University
Downloads 0 (467,022)

Abstract:

Foodscape, kitchenscape, tablescape, platescape, obesity, food, external cues

167.

Marketing's Too Important to Be Left to Marketers: Using Consumer Profiling for New Product Development

Food Quality and Preference, 16:3 (April 2005), 217-221
Number of pages: 13 Posted: 20 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (456,802)

Abstract:

marketing, new products, consumer profiling, successful marketing, consumer research

168.

How Resourceful Consumers Identify New Uses for Old Products

Journal of Family and Consumer Science, 95:4 (November 2003), 109-113
Number of pages: 11 Posted: 17 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (524,789)

Abstract:

product usage, innovation, reuse, resourceful consumers, convenience, consumer behavior, consumer research

169.

Biosecurity Terrorism, Food Safety, and Food Consumption: Using Experimental Psychology to Analyze Economic Behavior

Journal of Agricultural and Resource Economics, 34:1, 91-108, 2009
Number of pages: 35 Posted: 16 Jan 2016
David Just, Brian Wansink and Calum G. Turvey
Cornell University - Dyson School of Applied Economics and Management, Cornell University and Cornell University - School of Applied Economics and Management
Downloads 0 (482,497)
Citation 2

Abstract:

food scares, epidemics, experimental psychology, bioterrorism, food consumption, consumer behavior, food safety, food crises

170.

Do Descriptive Menu Labels Bias a Person's Taste?

Cornell Hotel and Restaurant Administrative Quarterly, 42:6 (December 2001), 68-72
Number of pages: 8 Posted: 16 Jan 2016 Last Revised: 29 Apr 2017
Brian Wansink, James E Painter and Koert van Ittersum
Cornell University, Eastern Illinois University and University of Groningen
Downloads 0 (223,163)

Abstract:

Descriptive Menu Labels, subjective taste assessment, calorie estimation

171.

Nutritional Gatekeepers: Three Methods for Identifying Influential Cooks

Food Quality and Preference, 14:4 (June 2003), 289-297
Number of pages: 22 Posted: 16 Jan 2016
Brian Wansink and Nina Chan
Cornell University and University of Illinois at Urbana-Champaign
Downloads 0 (502,309)

Abstract:

nutritional gatekeepers, food selection, eating habits

172.

Counting Bones: Environmental Cues of Consumed Food Decreases Food Intake

Perceptual and Motor Skills, 104 (March), 273-7
Number of pages: 8 Posted: 16 Jan 2016
Brian Wansink and Collin R. Payne
Cornell University and Cornell University
Downloads 0 (451,613)

Abstract:

food consumption, environmental cues, food selection, intake estimation, chicken wings

173.

Can Package Size Accelerate Usage Volume

Journal of Marketing, Vol. 60:3 (July 1996), 1-14
Number of pages: 39 Posted: 16 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (430,861)
Citation 13

Abstract:

package size, product usage, consumer behavior, marketing, usage volume

174.

A Framework for Revitalizing Mature Brands

Journal of Brand and Product Management, 10:4, 228-242, 2001
Number of pages: 26 Posted: 16 Jan 2016
Brian Wansink and Cynthia Huffman
Cornell University and University of Delaware - Marketing
Downloads 0 (297,623)

Abstract:

brand vitality, marketing, product uses, branding, marketing strategies, consumer research, promotion

175.

Why the Size of Bowls and Spoons Influences Food Intake

American Journal of Preventive Medicine, 145:5 (September 2006), 240-243
Number of pages: 20 Posted: 16 Jan 2016
Brian Wansink, Koert van Ittersum and James E Painter
Cornell University, University of Groningen and Eastern Illinois University
Downloads 0 (441,198)

Abstract:

serving size, utensil size, ice cream, food intake, consumer behavior, obesity

176.

The Battle Over Genetically Modified Foods: False Assumptions About Consumer Behavior

American Behavioral Scientist 44:8 (April 2001), 1405-1417
Number of pages: 24 Posted: 16 Jan 2016
Brian Wansink and Junyong Kim
Cornell University and University of Central Florida
Downloads 0 (497,558)
Citation 1

Abstract:

consumer behavior, genetically modified foods, biotechnology

177.

Red Potato Chips: Segmentation Cues Can Substantially Decrease Food Intake

Geier Andrew, Brian Wansink, and Paul Rozin (2012), “Red Potato Chips: Segmentation Cues Can Substantially Decrease Food Intake,” Health Psychology, 31:3 (May), 398-401.,
Number of pages: 14 Posted: 16 Jan 2016 Last Revised: 27 Apr 2017
Andrew M. Geier, Brian Wansink and Paul Rozin
Schuyler, Roche & Zwirner, Cornell University and University of Pennsylvania - Department of Psychiatry
Downloads 0 (461,859)
Citation 1

Abstract:

obesity, food intake, environment, segmentation, food consumption

178.

Taste Profiles that Correlate with Soy Consumption

Pakistan Journal of Nutrition, 2002
Number of pages: 11 Posted: 16 Jan 2016
Brian Wansink and Jae Hak Cheong
Cornell University and Korea Advanced Institute of Science and Technology (KAIST)
Downloads 0 (487,632)

Abstract:

soy, taste profiles, soy consumption, developing countries, nutrition, food selection

179.

Serving Bowl Selection Biases Amount of Food Served

Journal of Nutrition Education and Behavior, 44:1, 66-70, 2012
Number of pages: 14 Posted: 16 Jan 2016
Ellen van Kleef, Mitsuru Shimizu and Brian Wansink
Wageningen UR, Southern Illinois University at Edwardsville and Cornell University
Downloads 0 (492,631)

Abstract:

Serving bowl size; portion size, food intake, external cues

180.

Cabinet Castaways: Why We Buy Products We Never Use

Journal of Family and Consumer Science, Vol. 92:1, 104-108, 2000
Number of pages: 14 Posted: 15 Jan 2016
Brian Wansink, Adam Brasel and Steven Amjad
Cornell University, Independent and Independent
Downloads 0 (410,930)

Abstract:

Waste, grocery shopping, spending, advertising, throw away, wasted food, supermarkets, marketing, consumer, garbage trash

181.

What Would Batman Eat? Priming Children to Make Healthier Fast Food Choices

Pediatric Obesity, 7:2,121-123, 2012
Number of pages: 9 Posted: 15 Jan 2016
Brian Wansink, Mitsuru Shimizu and Guido Camps
Cornell University, Southern Illinois University at Edwardsville and Wageningen UR
Downloads 0 (497,558)

Abstract:

Nutrition, food choice, fast food, primes, priming, food intake, childhood obesity, pediatrics, behavior change, mcdonalds, junk food, healthy choices, parents

182.

Do Children Really Prefer Larger Portions? Visual Illusions Bias Their Estimates and Choice

Journal of the American Dietetic Association 107/7, 1107-1110 (2007)
Number of pages: 12 Posted: 13 Jan 2016
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 0 (310,531)

Abstract:

context effects, illusions, estimation biases, portion size, obesity, dieting

183.

The Power of Suggestion: Do Descriptive Labels Influence Taste Perceptions, Calorie-Estimation and Satiety?

Wansink, Brian, Koert van Ittersum, and James E. Painter (2004), “How Diet and Health Labels Influence Taste and Satiation,” Journal of Food Science, 69:9 (Nov-Dec), S340-S346.,
Number of pages: 25 Posted: 13 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink, Koert van Ittersum and James E Painter
Cornell University, University of Groningen and Eastern Illinois University
Downloads 0 (441,198)

Abstract:

Labeling, taste, sensory experience, suggestibility, descriptive labels, food perception, consumer behavior, consumer research, food selection, marketing

184.

Advertising's Impact on Category Substitution

Wansink, Brian (1994), “Advertising’s Impact on Category Substitution,” Journal of Marketing Research, 21:4 (November), 95-105,
Number of pages: 29 Posted: 13 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (502,309)
Citation 2

Abstract:

substitution, advertising, marketing, consumer attitudes. product usage, advertising campaigns, consumer behavior

185.

How Pantry Stockpiling Influences the Usage Frequency of a Brand

Wansink, Brian and Rohit Deshpandé (1994), “‘Out of Sight, Out of Mind’: The Impact of Household Stockpiling on Usage Rates,” Marketing Letters, 5:1 (January), 91-100.,
Number of pages: 15 Posted: 13 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink and Rohit Deshpande
Cornell University and Harvard Business School - Marketing Unit
Downloads 0 (511,455)

Abstract:

stockpiling, usage frequency, salience, versatility

186.

Sensory Tests that Predict Consumer Acceptance

Wansink, Brian (2003), “Measuring Consumer Response to Food Products: Sensory Tests that Predict Consumer Acceptance,” Food Quality and Preference, 14:1 (January), 23-26,
Number of pages: 8 Posted: 13 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (430,861)

Abstract:

sensory tests, taste rating, segmentation differences, suggestibility, marketing, consumer behavior, consumer research, labeling

187.

Front-Panel Health Claims: When Less is More

Food Policy, Vol. 29, No. 6, 2004
Number of pages: 15 Posted: 13 Jan 2016
Brian Wansink, Steven T. Sonka and Clare M Hasler
Cornell University, University of Illinois at Urbana-Champaign and University of Illinois at Urbana-Champaign
Downloads 0 (511,455)

Abstract:

health claims, labeling, consumer behavior, marketing, perception, consumer research, attributes

188.

How Soy Consumption Relates to Nutritional Knowledge

Wansink, Brian and Nina Chan, (2001) “Relation of Soy Consumption to Nutritional Knowledge,” Journal of Medicinal Foods, 4:3 (December), 145-150,
Number of pages: 14 Posted: 13 Jan 2016
Brian Wansink and Nina Chan
Cornell University and University of Illinois at Urbana-Champaign
Downloads 0 (497,558)

Abstract:

soy, functional foods, soy consumption, taste property, health information, food selection, consumer behavior

189.

Impulsive Stopping Decisions of the Traveling Public

Wansink, Brian and Koert van Ittersum (2004), “Stopping Decisions of Travelers,” Tourism Management, 25: (June), 319-330.,
Number of pages: 42 Posted: 13 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 0 (487,632)

Abstract:

Tourist behaviors; Intermediate stopping places; Tourist decisions; Travel stops; Conjoint analysis; Stopping decisions; Travel plazas; Hedonic and utilitarian

190.

Is this a Meal or a Snack: How Hunger Influences One's Susceptibility to Environmental Cues

Shimizu, Mitsuru, Collin R. Payne, and Brian Wansink (2010), “When Snacks Become Meals: How Hunger and Environmental Cues Bias Food Intake,” International Journal of Behavioral Nutrition and Physical Activity, 7:63 (August 25).,
Number of pages: 22 Posted: 13 Jan 2016 Last Revised: 28 Apr 2017
Mitsuru Shimizu, Collin R. Payne and Brian Wansink
Southern Illinois University at Edwardsville, New Mexico State University and Cornell University
Downloads 0 (482,497)

Abstract:

environmental cues, social psychology, hunger, food consumption, meals, consumer behavior, obesity

191.

Thinking About Excercise Makes Me Hungry: Physical Activity and Calorie Consumption

Werle, Carolina O., Brian Wansink and Collin R. Payne (2011), “Just Thinking About Food Makes Me Serve More Food: Physical Activity and Calorie Compensation,” Appetite, 56:2 (April), 332-335,
Number of pages: 24 Posted: 13 Jan 2016
Grenoble Ecole de Management, Cornell University and New Mexico State University
Downloads 0 (451,613)

Abstract:

energy intake, food balance, exercise, obesity, food selection, mindless eating

192.

Television Content and Food Intake Among Restrained versus Unrestrained Eaters

Shimizu, Mitsuru and Brian Wansink (2011), “Watching Food-related Television Increases Caloric Intake in Restrained Eaters,” Appetite, 57:661-664.,
Number of pages: 19 Posted: 12 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink and Mitsuru Shimizu
Cornell University and Southern Illinois University at Edwardsville
Downloads 0 (520,156)

Abstract:

TV viewing, snacking, dietary restraint, restrained eater, unrestrained eater, BMI, food consumption

193.

The Longer the Semester the Worse the Snacks

Public Health Nutrition, 16:7
Number of pages: 11 Posted: 12 Jan 2016
Cornell University, University of Guelph, Cornell University, Southern Illinois University at Edwardsville and Cornell University - Dyson School of Applied Economics and Management
Downloads 0 (492,631)

Abstract:

Food sales, Snack choice, Stress, Food Choice, College cafeterias, snacking, weight gain

194.

The Inoculating Effect of Generic Advertising: Can Consumers' Concerns About Mad Cow Disease Be Reduced by Advertising?

Applied Economics, Vol. 43, No. 12, 2011
Number of pages: 28 Posted: 12 Jan 2016 Last Revised: 28 Apr 2017
University of Delaware - Department of Applied Economics and Statistics, Cornell University - School of Applied Economics and Management, Cornell University and Cornell University
Downloads 0 (511,455)

Abstract:

food scares, advertising, mad cow disease, creutzfeldt-jakob disease, bovine spongiform encephalopathy, consumer behavior, information, health awareness

195.

Interactive Effects of Return Policy Leniency and Recommendations on Post-Consumption Evaluation of Products with Mixed Outcomes

Kim, Junyong, and Brian Wansink (2011), "How Retailers’ Recommendation and Return Policies Alter Product Evaluations," Journal of Retailing, 88:4: 528-541,
Number of pages: 50 Posted: 12 Jan 2016 Last Revised: 28 Apr 2017
Junyong Kim and Brian Wansink
University of Central Florida and Cornell University
Downloads 0 (384,769)

Abstract:

Return policy; Recommendation; Post-purchase product evaluation; Counterfactual thinking

196.

Bad Popcorn in Big Buckets: Portion Size Can Influence Intake as Much as Taste

Wansink, Brian and Junyong Kim (2005), “Bad Popcorn in Big Buckets: Portion Size Can Influence Intake as Much as Taste,” Journal of Nutrition Education and Behavior, 37:5 (Sept-Oct), 242-5.,
Number of pages: 10 Posted: 12 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink, James E Painter and Junyong Kim
Cornell University, Eastern Illinois University and University of Central Florida
Downloads 0 (415,666)
Citation 7

Abstract:

Portion size, intake, palatability, fruits and vegetables,environmental cues, serving size, freshness, stale popcorn, snacking

197.

Consumer Reactions to a Crisis

Pennings, Joost M. E., Brian Wansink, and Matthew T. G. Meulenberg. 2002. "A note on modeling consumer reactions to a crisis: The case of the mad cow disease," International Journal of Research in Marketing, 19(1): 91-100.
Number of pages: 16 Posted: 12 Jan 2016 Last Revised: 27 Apr 2017
Maastricht University, Cornell University and Wageningen UR
Downloads 0 (497,558)
Citation 8

Abstract:

risk response, consumer behavior, mad cow disease, creutzfeldt-jakob disease, bovine spongiform encephalopathy, crisis response, marketing, consumer reactions, risk attitude, risk perception

198.

Appetite for Destruction: Hunger Leads to Less Healthy Food Choices

JAMA Internal Medicine, 2013
Number of pages: 8 Posted: 12 Jan 2016
Aner Tal and Brian Wansink
Cornell University, Dyson School of Applied Economics and Management, Students and Cornell University
Downloads 0 (482,497)

Abstract:

Fasting, food selection, hunger, food deprivation, purchasing behavior, consumer research, consumer behavior

199.

The Consumer Marketing of Biotechnology

Wansink, Brian and Junyong Kim (2001), “The Marketing and Consumer Acceptance of Biotechnology,” Journal of Commercial Biotechnology, (Winter) 7:3, 249-259.,
Number of pages: 26 Posted: 11 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink and Junyong Kim
Cornell University and University of Central Florida
Downloads 0 (487,632)

Abstract:

biotechnology, information, marketing, advertising, consumer attitudes, consumer education, efficiency

200.

Stigma: Experiments Examining the Relative Roles of Reason and Emotion in Economic Decision

Journal of Economic Behavior & Organization, 92 (August 2013), 202-213
Number of pages: 25 Posted: 10 Jan 2016
Cornell University - Department of Economics, University of Sussex and Cornell University
Downloads 0 (492,631)

Abstract:

Stigma, cognitive load, dogfood, decision making process, spoiled identity, dual process model, consumer behavior

201.

Fine as North Dakota Wine: Sensory Expectations and the Intake of Companion Foods

Physiology and Behavior, 90:5 (April 2007), 712-16
Number of pages: 20 Posted: 10 Jan 2016
Brian Wansink, Collin R. Payne and Jill North
Cornell University, Cornell University and University of Illinois at Urbana-Champaign
Downloads 0 (515,872)

Abstract:

food intake, wine, sensory expectations, expectations, labels, taste ratings, sensory halo, halo, environmental cues, quality cues

202.

Doing Consumer Research in the Field

Journal of Marketing Theory and Practice, 19:4, 377-389, 2011
Number of pages: 40 Posted: 10 Jan 2016 Last Revised: 04 Feb 2016
Collin R. Payne and Brian Wansink
New Mexico State University and Cornell University
Downloads 0 (446,462)

Abstract:

Field Study, Consumer Research, Field Study Types, Realism, Control

203.

Increasing Cognitive Response Sensitivity

Wansink, Brian, Michael L. Ray, and Rajeev Batra (1994), “Increasing Cognitive Response Sensitivity,” Journal of Advertising, 23:2 (June), 65-75., Journal of Advertising, Vol. 23, No. 2, 1994,
Number of pages: 22 Posted: 10 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink, Michael L. Ray and Rajeev Batra
Cornell University, Stanford Graduate School of Business and University of Michigan, Stephen M. Ross School of Business
Downloads 0 (451,613)
Citation 1

Abstract:

cognitive response, advertising, reaction, consumer behavior, consumer research, response elicitation, verbal protocols, marketing

204.

Better Moods for Better Eating? How Mood Influences Food Choice

Journal of Consumer Psychology, 24:320-335, 2014
Number of pages: 32 Posted: 10 Jan 2016
Cornell University, University of Delaware, University of Illinois at Urbana-Champaign and University of Central Florida
Downloads 0 (270,247)

Abstract:

Comfort foods, hedonic contingency, food selection, mood, nutrition, hunger, mood condition, nutritive foods, obesity, consumer behavior, consumer research, social psychology, health

205.

New Uses that Revitalize Old Brands

Journal of Advertising Research, 39:2, April/May1999, 90-98
Number of pages: 19 Posted: 10 Jan 2016
Brian Wansink and Jennifer Gilmore
Cornell University and GTE Investment Management
Downloads 0 (261,905)

Abstract:

brand vitality, marketing, product uses, branding, marketing strategies, consumer research, promotion

206.

Mindless Eating: The 200 Daily Food Decisions We Overlook

Environment and Behavior, 39:1 (January 2007), 106-23
Number of pages: 21 Posted: 10 Jan 2016
Brian Wansink and Jeffery Sobal
Cornell University and Cornell University - Division of Nutritional Sciences
Downloads 0 (241,139)
Citation 1

Abstract:

Mindless eating, Food-related decisions, estimation, Obesity, Meal Cessation

207.

Developing Cost-Effective Brand Loyalty Programs

Journal of Advertising Research, 43:3 (September 2003), 301-309
Number of pages: 27 Posted: 10 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (392,957)

Abstract:

Loyalty programs, efficiency, consumer behavior, consumer retention, profitability, purchase behavior, marketing, consumer research, social psychology

208.

New Techniques to Generate Key Marketing Insights

Marketing Research (Summer 2000), 28-36
Number of pages: 26 Posted: 10 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (162,379)
Citation 2

Abstract:

laddering, prototyping, purchasing decisions, market research, consumer research, marketing techniques, efficiency

209.

Eating Behaviors Predict the Number of Trips: An Observational Study at Chinese Buffets

American Journal of Preventive Medicine, (April 2013), 44:4, e49-e50
Number of pages: 7 Posted: 10 Jan 2016
Brian Wansink and Mitsuru Shimizu
Cornell University and Southern Illinois University at Edwardsville
Downloads 0 (451,613)

Abstract:

Food consumption, food selection, buffets, consumer behavior, BMI, portion size

210.

Changing Eating Habits on the Home Front: Lost Lessons from World War II Research

Journal of Public Policy and Marketing, 21:1 (Spring 2002). 90-99
Number of pages: 33 Posted: 10 Jan 2016
Brian Wansink
Cornell University
Downloads 0 (349,173)
Citation 1

Abstract:

Organ meats, variety meats, World War II, WW2. food insecurity, family meals, rationing starvation, Margaret Mead, Kurt Lewin, food habits, changing behavior, shopping diets, nutrition, United States, eating habits, food neophobia, social psychology

211.

The Behavioral Science of Eating: Encouraging Boundary Research that Has Impact

Van Ittersum and Brian Wansink (2016), “The Behavioral Science of Eating: Encouraging Boundary Research for Impact,” Journal of the Association for Consumer Research, 1:1, 5-14. ,
Number of pages: 30 Posted: 09 Jan 2016 Last Revised: 28 Apr 2017
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 0 (170,886)

Abstract:

boundary research, consumer behavior, eating, behavioral science

212.

Clutter, Chaos, and Overconsumption: The Role of Mind-Set in Stressful and Chaotic Food Environments

Vartanian, Lenny R., Kristin M. Kernan, and Brian Wansink (2016), “Clutter, Chaos, and Overconsumption: The Role of Mind-Set in Stressful and Chaotic Food Environments,” Environment and Behavior. Online First: doi: 10.1177/0013916516628178.,
Number of pages: 15 Posted: 07 Jan 2016 Last Revised: 28 Apr 2017
Lenny R Vartanian, Kristin Kernan and Brian Wansink
Syracuse University, Cornell University, Dyson School of Applied Economics and Management, Students and Cornell University
Downloads 0 (89,120)

Abstract:

food intake, environmental chaos, personal control, mind-set, messy, clutter, consumption, trigger

213.

Stop Spoon Dosing: Milliliter Instructions Reduce Inclination to Spoon Dosing

Van Ittersum, Koert and Brian Wansink (2016), “Stop Spoon Dosing: Milliliter Instructions May Cause Fewer Dosage Errors than Spoon Instructions on Liquid Medication,” BMC Research Notes, 9:33. doi: 10.1186/s13104-015-1809-1.,
Number of pages: 6 Posted: 07 Jan 2016 Last Revised: 28 Apr 2017
Koert van Ittersum and Brian Wansink
University of Groningen and Cornell University
Downloads 0 (467,022)

Abstract:

liquid medicine, dosage errors, spoon dosing, milliliters, medicine labels

214.

Boundary Research: Tools and Rules to Impact Emerging Fields

Wansink, Brian, and Koert van Ittersum (2016), "Boundary research: Tools and rules to impact emerging fields," Journal of Consumer Behavior, 15:5: 396-410, DOI: 10.1002/cb.1570.
Number of pages: 48 Posted: 23 Dec 2015 Last Revised: 28 Apr 2017
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen
Downloads 0 (188,106)

Abstract:

215.

Wasted Positive Intentions: The Role of Affection and Abundance on Household Food Waste

Porpino, Gustavo, Brian Wansink, and Juracy Gomes Parente (2016), "Wasted Positive Intentions: The Role of Affection and Abundance on Household Food Waste," Journal of Food Products Marketing, 22:7. http://dx.doi.org/10.1080/10454446.2015.1121433.
Number of pages: 22 Posted: 19 Dec 2015 Last Revised: 28 Apr 2017
Brazilian Agricultural Research Corporation - Embrapa, Cornell University and Getulio Vargas Foundation (FGV) - Sao Paulo School of Business Administration
Downloads 0 (147,905)

Abstract:

food waste, affection, abundance, low-income, food consumption

216.

The Waiter's Weight: Does a Server's BMI Relate to How Much Food Diners Order?

Doering, Tim and Brian Wansink (2017), “The Waiter’s Weight: Does a Server’s BMI Relate to How Much Food Diners Order?” Environment and Behavior, 49:2: 192-214. doi: 10.1177/0013916515621108,
Number of pages: 32 Posted: 11 Dec 2015 Last Revised: 28 Apr 2017
Tim Döring and Brian Wansink
University of Goettingen (Gottingen) and Cornell University
Downloads 0 (111,237)

Abstract:

217.

Low Prices and High Regret: How Pricing Influences Regret at All-You-Can-Eat Buffets

BMC Nutrition, Forthcoming
Number of pages: 17 Posted: 10 Nov 2015
Özge Sığırcı and Brian Wansink
Marmara University and Cornell University
Downloads 0 (318,905)

Abstract:

All-you-can-eat buffets; Pricing; Overeating; Physical discomfort; Regret; Field experiment

218.

Fast Food, Soft Drink, and Candy Intake Is Unrelated to Body Mass Index for 95% oAmerican Adults

Just, David and Brian Wansink (2015), “Fast Food, Soft Drink, and Candy Intake is Unrelated to Body Mass Index for 95% of American Adults.” Obesity Science and Practice, 1:2, 126-130.,
Posted: 02 Oct 2015
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 0 (553,449)

Abstract:

219.

Fast Food, Soft Drink, and Candy Intake Is Unrelated to Body Mass Index for 95% oAmerican Adults

Just, David and Brian Wansink (2015), “Fast Food, Soft Drink, and Candy Intake is Unrelated to Body Mass Index for 95% of American Adults.” Obesity Science and Practice, 1:2, 126-130.,
Number of pages: 12 Posted: 02 Oct 2015 Last Revised: 28 Apr 2017
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 0 (8,587)

Abstract:

220.

Cognitive Dissonance, Confirmatory Bias and Inadequate Information Processing: Evidence from Experimental Auctions

Cao, Ying, David R. Just, Calum G. Turvey, and Brian Wansink (2015), “Existing Food Habits and Recent Choices Lead to Disregard of Food Safety Announcements,” Canadian Journal of Agricultural Economics, 63, 491-511.,
Posted: 04 Sep 2015 Last Revised: 28 Apr 2017
University of Guelph, Cornell University - Dyson School of Applied Economics and Management, Cornell University - School of Applied Economics and Management and Cornell University

Abstract:

Cognitive Dissonance, Confirmatory Bias, Risk Perception, Self-Justification

221.

Peak-End Pizza: Low Prices Delay Peak-End Hedonic Evaluations of Quality

Journal of Product & Brand Management, Forthcoming
Posted: 14 Aug 2015
David Just, Ozge Sigirici and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management, Marmara University and Cornell University

Abstract:

Peak-end rule, pricing, hedonic consumption experience, consumer satisfaction, taste evaluation, enjoyment

222.

Big Drinkers: How BMI, Gender and Rules of Thumb Influence the Free Pouring of Wine

Smarandescu, Laura, Douglas M. Walker, and Brian Wansink (2014), “Big Drinkers: How BMI, Gender, and Rules of Thumb Influence the Free Pouring of Wine,” International Journal of Drug Policy,” 25:1060-1065.,
Number of pages: 24 Posted: 10 Aug 2014 Last Revised: 29 Apr 2017
Laura Smarandescu, Doug Walker and Brian Wansink
Iowa State University, Iowa State University and Cornell University
Downloads 0 (511,455)

Abstract:

Alcohol Pouring, Gender, BMI, Rules of thumb, Wine pouring, Drinking norms

223.

Can Low-Fat Nutrition Labels Lead to Obesity?

Journal of Marketing Research 43.4 (2006): 605-617
Posted: 02 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Cornell University

Abstract:

224.

How Biased Household Inventory Estimates Distort Shopping and Storage Decisions

Journal of Marketing 70.4 (2006): 118-135
Posted: 01 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Cornell University

Abstract:

225.

Are We Aware of the External Factors that Influence Our Food Intake?

Health Psychology 27.5 (2008): 533
Posted: 01 Aug 2014
Brian Wansink, Lenny R Vartanian and C Peter Herman
Cornell University, Syracuse University and University of Toronto

Abstract:

food intake, overeating, external influences, social influences

226.

Commentaries and Rejoinder to 'Marketing of Vice Goods: A Strategic Analysis of the Package Size Decision' by Sanjay Jain

Marketing Science, Vol. 31, No. 1, pp. 52-58, 2012, DOI: 10.1287/mksc.1110.0699
Posted: 23 Oct 2012
Ram C. Rao, Brian Wansink and Sanjay Jain
The University of Texas at Dallas, Naveen Jindal School of Management, Cornell University and Texas A&M University - Department of Marketing

Abstract:

game theory, hyperbolic discounting, behavioral economics

227.

Fast Food Restaurant Lighting and Music Can Reduce Calorie Intake and Increase Satisfaction

Psychological Reports, 111 (1), 228-232, 2012
Posted: 07 Sep 2012
Brian Wansink and Koert van Ittersum
Cornell University and University of Groningen

Abstract:

fast food, obesity, food intake, light, music, atmosphere, satisfaction, calorie intake

228.

The Influence of Assortment Structure on Perceived Variety and Consumption Quantities

Journal of Consumer Research, March 2004
Posted: 31 Dec 2003
Barbara E. Kahn and Brian Wansink
University of Pennsylvania - Marketing Department and Cornell University

Abstract:

Assortment, variety, perceptions, consumption

229.

A Cultural Hedonic Framework for Increasing the Consumption of Unfamiliar Foods: Soy Acceptance in Russia and Colombia

Review of Agricultural Economics, Vol. 24, pp. 353-365, 2002
Posted: 23 Feb 2003
University of Illinois at Urbana-Champaign, Cornell University and University of Illinois at Urbana-Champaign

Abstract: