Pelin Bicen

Texas Tech University - Rawls College of Business

Lubbock, TX 79409

United States

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Scholarly Papers (1)

1.

The Dark Side of Retailing: Towards a Scale of Corporate Social Irresponsibility

International Journal of Retail & Distribution Management, Vol. 36 No. 2, 2008
Number of pages: 19 Posted: 18 Sep 2013
Tillmann Wagner, Pelin Bicen and Zachary Hall
WHU - Otto Beisheim School of Management, Texas Tech University - Rawls College of Business and Texas Christian University - M.J. Neeley School of Business
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Citation 1

Abstract:

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Brand image, Consumer behaviour, Corporate social responsibility, Ethics, Individual perception, Retailing