Simone Maria Mueller

affiliation not provided to SSRN

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Scholarly Papers (1)

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Let’s See What They Have: What Consumers Look for in a Restaurant Wine List

Cornell Hospitality Quarterly, Vol. 53, no. 2, pp. 110-121, 2012
Posted: 10 Aug 2012
Armando Maria Corsi, Simone Maria Mueller and Larry Lockshin
University of South Australia - School of Marketing, affiliation not provided to SSRN and University of South Australia - Ehrenberg Bass Institute of Marketing Science

Abstract:

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on-premises wine sales, wine list, discrete choice analysis