Jan B. Heide

University of Wisconsin - Madison - School of Business

Irwin Maier Chair in Marketing, Churchill Professor of Marketing

Madison, WI 53706

United States

SCHOLARLY PAPERS

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Scholarly Papers (1)

1.

Understanding Plural Forms: The Case of Reps and House Accounts

JOURNAL OF LAW, ECONOMICS, AND ORGANIZATION, Vol 11 No 1, Spring 1995
Posted: 29 Jul 2001
University of Southern California - Marshall School of Business, University of Minnesota - Carlson School of Management, University of Wisconsin - Madison - School of Business and University of Minnesota - Twin Cities - Carlson School of Management

Abstract:

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