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Dr. Sonal Purohit

FMS-WISDOM, Banasthali University

Assistant Professor

FMS-WISDOM, Banasthali University

P.O. Banasthali Vidyapith

Rajasthan, 304 022

India

Banasthali University

Assistant Professor

India

SCHOLARLY PAPERS

2

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Scholarly Papers (2)

1.

Changes in the Marketing of LIC due to Impact of Private Insurance Players, International Journal of Marketing

Posted: 28 Dec 2015
Dr. Sonal Purohit and Dr. Sonal Purohit
FMS-WISDOM, Banasthali UniversityBanasthali University

Abstract:

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Privatization, LIC, Private Players, Marketing, Product, Distribution Channel

2.

A Study of the Changes in the Human Resource Management Practices in LIC Due to Impact of Private Insurance Players

Posted: 28 Dec 2015
Dr. Sonal Purohit and Dr. Sonal Purohit
FMS-WISDOM, Banasthali UniversityBanasthali University

Abstract:

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Human Resource Management, LIC, Agents, Training, Recruitment, Performance Management, Insurance