Steven T Gallaher

Southern New Hampshire University

2500 North River Road

Manchester, NH 03103

United States

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Scholarly Papers (1)

Advertising and Mutual Funds: From Families to Individual Funds

Number of pages: 51 Posted: 23 Mar 2009
Steven T Gallaher, Ron Kaniel and Laura T. Starks
Southern New Hampshire University, University of Rochester - Simon Business School and University of Texas at Austin - Department of Finance
Downloads 506 (57,012)
Citation 23

Abstract:

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mutual fund, flow, advertising, fund flows

Advertising and Mutual Funds: From Families to Individual Funds

CEPR Discussion Paper No. DP10329
Number of pages: 52 Posted: 23 Jan 2015
Steven T Gallaher, Ron Kaniel and Laura T. Starks
Southern New Hampshire University, University of Rochester - Simon Business School and University of Texas at Austin - Department of Finance
Downloads 3 (690,215)
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Abstract:

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advertising, flow, mutual fund, performance