Catherine Canning

Glasgow Caledonian University

Professor

City Campus

Cowcaddens Road

Glasgow G4 0BA, Scotland

United Kingdom

SCHOLARLY PAPERS

1

DOWNLOADS

214

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (1)

1.

Capturing Loyalty across Garment Ranges: The Case of Supermarket Children's Clothing in the UK

15th International EIRASS Conference on recent advances in Retailing and Services Science, EIRASS, Zagreb, July 14-17, 2008
Number of pages: 24 Posted: 19 Mar 2009
affiliation not provided to SSRN, Department of Marketing, School of Business and Economics, Linnaeus University, University of Surrey and Glasgow Caledonian University
Downloads 214 (143,652)

Abstract:

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Supermarket clothing, parental decision making