Author Page for Andrew Kaikati

Stealth Marketing: How to Reach Consumers Surreptitiously

California Management Review, 2004

Number of pages: 18 Posted: 06 May 2009

Andrew Kaikati and Jack G. Kaikati

Saint Louis University - Chaifetz School of Business and Southern Illinois University - Southern Illinois University at Edwardsville

Downloads 4,275 (4,668)

Citation 3

Abstract:

2.

The Effect of Need for Uniqueness on Word of Mouth

Journal of Marketing Research, 47, 553-63, 2010

Number of pages: 11 Posted: 25 Apr 2009 Last Revised: 30 Mar 2018

Amar Cheema and Andrew Kaikati

University of Virginia (UVA), McIntire School of Commerce and Saint Louis University - Chaifetz School of Business

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Citation 13

Abstract:

3.

Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts

Journal of Consumer Research, Vol. 38, No. 5, 948-63

Number of pages: 17 Posted: 12 Jun 2012

Carlos J. Torelli, Alokparna Monga and Andrew Kaikati

University of Minnesota - Twin Cities - Carlson School of Management, University of South Carolina - Department of Marketing and Saint Louis University - Chaifetz School of Business

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Citation 10

Abstract:

4.

Values as Predictors of Judgments and Behaviors: The Role of Abstract and Concrete Mindsets

Journal of Personality and Social Psychology, Vol. 96, No. 1, pp. 231–247, 2009

Number of pages: 17 Posted: 29 May 2009

Carlos J. Torelli and Andrew Kaikati

University of Minnesota - Twin Cities - Carlson School of Management and Saint Louis University - Chaifetz School of Business

Downloads 144 (384,660)

Citation 1

Abstract:

5.

Conforming Conservatives: How Salient Social Identities Can Increase Donations

Journal of Consumer Psychology, Forthcoming

Number of pages: 44 Posted: 07 Jun 2017

Andrew Kaikati, Carlos J. Torelli, Karen Page Winterich and Maria Rodas

Saint Louis University - Chaifetz School of Business, University of Minnesota - Twin Cities - Carlson School of Management, Pennsylvania State University - Mary Jean and Frank P. Smeal College of Business Administration and University of Minnesota - Twin Cities - Carlson School of Management

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Citation 1

Andrew Kaikati

Saint Louis University - Chaifetz School of Business

Associate Professor

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Scholarly Papers (5)

Stealth Marketing: How to Reach Consumers Surreptitiously

Abstract:

The Effect of Need for Uniqueness on Word of Mouth

Abstract:

Doing Poorly by Doing Good: Corporate Social Responsibility and Brand Concepts

Abstract:

Values as Predictors of Judgments and Behaviors: The Role of Abstract and Concrete Mindsets

Abstract:

Conforming Conservatives: How Salient Social Identities Can Increase Donations

Abstract: