Frank Steiner

RWTH Aachen University - School of Business and Economics

Technology and Innovation Management Group

Templergraben 55

Aachen, 52056

Germany

http://www.tim.rwth-aachen.de

SCHOLARLY PAPERS

2

DOWNLOADS
Rank 13,013

SSRN RANKINGS

Top 13,013

in Total Papers Downloads

3,867

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Mass Customization at Adidas: Three Strategic Capabilities to Implement Mass Customization

Number of pages: 22 Posted: 31 Jan 2012
Frank T. Piller, Evalotte Lindgens and Frank Steiner
RWTH Aachen University, RWTH Aachen University and RWTH Aachen University - School of Business and Economics
Downloads 3,700 (2,743)
Citation 7

Abstract:

Loading...

mass customization, customisation, personalization, Adidas, sports, sporting goods, case study, qualitative research

2.

Mass Customization: Bridging Customer Integration and Sustainability?

Number of pages: 19 Posted: 06 Apr 2013
Robin Kleer and Frank Steiner
RWTH Aachen University and RWTH Aachen University - School of Business and Economics
Downloads 167 (187,847)

Abstract:

Loading...

Mass Customization, Sustainability