Erika Franklin Fowler

Wesleyan University - Government

United States

  • Wesleyan University - Government

SCHOLARLY PAPERS

7

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Scholarly Papers (7)

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1.

Political Advertising in the 21st Century: The Rise of the YouTube Ad

APSA 2010 Annual Meeting Paper
Number of pages: 30 Posted: 19 Jul 2010 Last Revised: 04 Jul 2014
Travis N. Ridout, Erika Franklin Fowler and John Branstetter
Washington State University, Wesleyan University - Government and affiliation not provided to SSRN
Downloads 1,538 (12,125)

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YouTube, 2008 presidential campaign, political advertising

2.

A Messenger Like Me: The Effect of Average Spokespeople in Campaign Advertising

APSA 2014 Annual Meeting Paper
Number of pages: 24 Posted: 03 Sep 2014
Erika Franklin Fowler, P. Lawler, Michael Linden, Eliza Loomis, Zachary Wulderk and Laura Baum
Wesleyan University - Government, Wesleyan University - Government, Wesleyan University, Wesleyan University, Wesleyan University and Wesleyan University
Downloads 168 (190,026)

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political advertising, messenger, credibility, persuasion

3.

Are Interest Group Ads More Effective?

APSA 2013 Annual Meeting Paper, American Political Science Association 2013 Annual Meeting
Number of pages: 36 Posted: 22 Aug 2013
Travis N. Ridout, Erika Franklin Fowler and Michael Franz
Washington State University, Wesleyan University - Government and Bowdoin College
Downloads 94 (294,763)

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Political Ads, Interest Groups, Persuasion, Super PACs

4.

Explaining Perceptions of Campaign Tone

APSA 2009 Toronto Meeting Paper
Number of pages: 25 Posted: 13 Aug 2009 Last Revised: 24 Aug 2009
Travis N. Ridout and Erika Franklin Fowler
Washington State University and Wesleyan University - Government
Downloads 67 (359,686)

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campaign tone, local news media, political advertising

5.

Message or Messenger? Explaining Variation in the Success of Agenda-Setting

APSA 2010 Annual Meeting Paper
Number of pages: 17 Posted: 19 Jul 2010 Last Revised: 31 Aug 2010
Erika Franklin Fowler and Travis N. Ridout
Wesleyan University - Government and Washington State University
Downloads 52 (406,760)

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agenda-setting, campaigns, local media (newspapers and television), political advertising, issue convergence

6.

Close to Home: The Impact of Media Attention on Public Health Outcomes

APSA 2009 Toronto Meeting Paper
Number of pages: 36 Posted: 13 Aug 2009 Last Revised: 29 Sep 2009
Patricia Strach and Erika Franklin Fowler
Albany State University and Wesleyan University - Government
Downloads 50 (413,772)

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7.

Television News Coverage of Public Health Issues and Implications for Public Health Policy and Practice

Annual Review of Public Health, Vol. 40, pp. 167-185, 2019
Posted: 20 Jan 2020
Sarah Gollust, Erika Franklin Fowler and Jeff Niederdeppe
University of Minnesota - Twin Cities, Wesleyan University - Government and Cornell University

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