Julia Belyavsky Bayuk

University of Delaware - Marketing

Newark, DE

United States

  • University of Delaware - Marketing

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The Conflicting Choices of Alternating Selves

Organizational Behavior and Human Decision Processes, Forthcoming
Number of pages: 59 Posted: 20 Aug 2009
Robyn A. LeBoeuf, Eldar Shafir and Julia Belyavsky Bayuk
Washington University in St. Louis, Princeton University and University of Delaware - Marketing
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Citation 8

Abstract:

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choice, preference reversals, behavioral decision theory, post-choice satisfaction, identity salience, priming