John G. Lynch

University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making

University of Colorado Distinguished Professor

Leeds School of Business

Boulder, CO 80309-0419

United States

http://https://www.colorado.edu/business/john-g-lynch-jr

  • University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making

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    • Tel: 919-971-5201
SCHOLARLY PAPERS

22

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264

CROSSREF CITATIONS

282

Scholarly Papers (22)

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1.

Financial Literacy, Financial Education and Downstream Financial Behaviors (full paper and web appendix)

Forthcoming in Management Science
Number of pages: 103 Posted: 02 Oct 2013 Last Revised: 09 Jan 2014
Daniel Fernandes, John G. Lynch and Richard G. Netemeyer
Catholic University of Portugal, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and University of Virginia - McIntire School of Commerce
Downloads 11,443 (615)
Citation 63

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Keywords: behavioral economics, household finance, consumer behavior, education systems, public policy, government programs, statistics, causal effects, design of experiments, meta-analysis, financial education, financial literacy

2.

Spotlights, Floodlights, and the Magic Number Zero: Simple Effects Tests in Moderated Regression

Journal of Marketing Research, 2012, doi: 10.1509/jmr.12.0420
Number of pages: 57 Posted: 28 Jan 2013
Stephen A. Spiller, Gavan J. Fitzsimons, John G. Lynch and Gary McClelland
University of California, Los Angeles (UCLA) - Anderson School of Management, Duke University - Fuqua School of Business, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and University of Colorado at Boulder - Department of Psychology
Downloads 1,414 (20,339)
Citation 16

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moderated regression, spotlight analysis, simple effects tests

3.

Reconsidering Baron and Kenny: Myths and Truths About Mediation Analysis

Journal of Consumer Research, Vol. 37, August 2010
Number of pages: 10 Posted: 20 Feb 2010
Xinshu Zhao, John G. Lynch and Qimei Chen
affiliation not provided to SSRN, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and Shidler College of Business, University of Hawaii
Downloads 1,255 (24,256)
Citation 68

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Mediation Analysis, Methodology

4.

Wine Online: Search Costs and Competition on Price, Quality, and Distribution

Number of pages: 44 Posted: 16 Nov 2001
Dan Ariely and John G. Lynch
Duke University - Fuqua School of Business and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 808 (45,187)
Citation 36

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5.

Smart Agents: When Lower Search Costs for Quality Information Increase Price Sensitivity

Number of pages: 16 Posted: 26 Oct 2002
Kristin Diehl, Laura J. Kornish and John G. Lynch
University of Southern California - Marshall School of Business, University of Colorado at Boulder - Leeds School of Business and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 377 (116,262)
Citation 7

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6.

A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and Money

Journal of Consumer Research, Vol. 37, No.1, pp.108-28, 2009
Number of pages: 21 Posted: 21 Sep 2009 Last Revised: 17 Mar 2011
John G. Lynch, Richard G. Netemeyer, Stephen A. Spiller and Alessandra Zammit
University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making, University of Virginia - McIntire School of Commerce, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Bologna - Department of Management
Downloads 362 (121,684)
Citation 7

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Planning, Scale development

7.

How to Attract Customers by Giving Them the Short End of the Stick

Number of pages: 44 Posted: 31 Oct 2005
Alison King Lo, John G. Lynch and Richard Staelin
Massachusetts Institute of Technology (MIT) - Sloan School of Management, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and Duke University - Fuqua School of Business
Downloads 342 (129,554)
Citation 1

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fairness, targeted promotion, consumer behavior, product quality

8.

Expense Neglect in Forecasting Personal Finances

Number of pages: 51 Posted: 27 Dec 2014 Last Revised: 12 Nov 2019
Jonathan Berman, An Tran, John G. Lynch and Gal Zauberman
London Business School - Department of Marketing, University of La Verne - Department of Marketing, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and Yale
Downloads 315 (141,311)
Citation 4

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Forecasting, Financial Slack, Financial Decision-Making, Expense Neglect

9.

On a Need-to-Know Basis: How the Distribution of Responsibility Between Couples Shapes Financial Literacy and Financial Outcomes

Number of pages: 124 Posted: 12 Jun 2015 Last Revised: 29 Sep 2017
Adrian F. Ward and John G. Lynch
The University of Texas at Austin and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 288 (154,996)
Citation 7

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Financial Literacy, Financial Decision-Making, Information Search, Learning, Attention, Expertise, Education, Couples, Relationships, Transactive Memory, Cognitive Interdependence

10.

Median Splits, Type II Errors, and False Positive Consumer Psychology: Don't Fight the Power

Number of pages: 51 Posted: 20 Mar 2015 Last Revised: 10 Apr 2015
Gary McClelland, John G. Lynch, Julie R. Irwin, Stephen A. Spiller and Gavan J. Fitzsimons
University of Colorado at Boulder - Department of Psychology, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making, University of Texas - McCombs School of Business, University of California, Los Angeles (UCLA) - Anderson School of Management and Duke University - Fuqua School of Business
Downloads 281 (158,996)
Citation 1

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ANOVA, regression, median split, dichotomize, power, Type II errors

11.

Knowledge Creation in Consumer Research: Multiple Routes, Multiple Criteria

Journal of Consumer Psychology 22 (2012) 473-485
Number of pages: 13 Posted: 16 Jan 2015
John G. Lynch, Joseph W. Alba, Aradhna Krishna, Vicki Morwitz and Zeynep Gurhan-Canli
University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making, University of Florida - Warrington College of Business Administration, University of Michigan, Stephen M. Ross School of Business, New York University (NYU) - Department of Marketing and Koc University
Downloads 227 (196,174)
Citation 5

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12.

Resource Slack and Propensity to Discount Delayed Investments of Time Versus Money

Number of pages: 58 Posted: 26 Jul 2004
Gal Zauberman and John G. Lynch
Yale and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 219 (202,870)
Citation 14

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Time, intetemporal choice, hyperbolic discounting

13.

The Effects of the Online and Offline Purchase Environment on Consumer Choice of Familiar and Unfamiliar Brands

Number of pages: 14 Posted: 28 Sep 2015
Yvonne Saini and John G. Lynch
Wits Business School and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 201 (219,608)

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Accessibility-diagnosticity model, Brand familiarity, shopping environment, consumer choice

14.

Prior Knowledge and Complacency in New Product Learning

Number of pages: 40 Posted: 16 Oct 2002
Stacy Wood and John G. Lynch
University of South Carolina - Darla Moore School of Business and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 195 (226,572)
Citation 9

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15.

Tis Not, Tis Not – Tis So, Tis So: Rebuttal of Rebuttal by Iacobucci, Posavac, Kardes, Schneider, and Popovich (2015) on the Appropriateness of Median Splits

Number of pages: 6 Posted: 27 Sep 2015 Last Revised: 28 Sep 2015
John G. Lynch, Gary McClelland, Julie R. Irwin, Stephen A. Spiller and Gavan J. Fitzsimons
University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making, University of Colorado at Boulder - Department of Psychology, University of Texas - McCombs School of Business, University of California, Los Angeles (UCLA) - Anderson School of Management and Duke University - Fuqua School of Business
Downloads 124 (325,966)

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median splits, false positive consumer psychology, power

16.

How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being

Number of pages: 67 Posted: 25 Nov 2019
Richard G. Netemeyer, Dee Warmath, Daniel Fernandes and John G. Lynch
University of Virginia - McIntire School of Commerce, University of Georgia, Catholic University of Portugal and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 123 (327,941)
Citation 16

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perceived financial well-being, scale development, well-being

17.

Reflections on the Replication Corner: In Praise of Conceptual Replications

Columbia Business School Research Paper No. 15-88
Number of pages: 39 Posted: 28 Sep 2015
John G. Lynch, Eric Bradlow, Joel C. Huber and Donald R. Lehmann
University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making, University of Pennsylvania - Marketing Department, Duke University - Fuqua School of Business and Columbia University - Columbia Business School, Marketing
Downloads 114 (346,023)
Citation 3

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Direct replication, conceptual replication, replication and extension, external validity

18.

Cashing Out Retirement Savings at Job Separation

Number of pages: 52 Posted: 01 Jan 2020 Last Revised: 01 Jun 2022
Yanwen Wang, Muxin Zhai and John G. Lynch
University of British Columbia (UBC), Texas State University and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 89 (406,827)
Citation 2

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Retirement Leakage, 401(k), Match Rate, Defined Contribution

19.

Creating Boundary-Breaking Marketing-Relevant Consumer Research

Number of pages: 56 Posted: 12 Nov 2019
Deborah J. MacInnis, Vicki Morwitz, Simona Botti, Donna Hoffman, Robert Kozinets, Donald R. Lehmann, John G. Lynch and Cornelia Pechmann
University of Southern California - Marketing Department, Columbia University, London Business School, George Washington University, University of Southern California, Columbia University - Columbia Business School, Marketing, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and University of California Irvine
Downloads 88 (409,657)
Citation 7

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consumer research, marketing, breaking boundaries, broad impact, marketplace stakeholders

20.

Unobserved Heterogeneity as an Alternative Explanation for 'Reversal' Effects in Behavioral Research

Journal of Consumer Research, Vol. 27, No. 3, 2000
Number of pages: 21 Posted: 15 Feb 2014
J. Wesley Hutchinson, Wagner A. Kamakura and John G. Lynch
University of Pennsylvania - Marketing Department, Rice University and University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making
Downloads 35 (626,789)
Citation 11

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21.

As Time Goes By: Do Cold Feet Follow Warm Intentions for Really-New vs. Incrementally-New Products?

Journal of Marketing Research, 45 (3), pp. 307-319, 2008, DOI: 10.1509/jmkr.45.3.307
Posted: 21 Dec 2007 Last Revised: 28 Jun 2018
David L. Alexander, John G. Lynch and Qing Wang
University of St. Thomas, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and Warwick Business School, University of Warwick

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really-new products, purchase intentions, new product expectations, psychological distance, construal level theory

22.

Learning by Collaborative and Individual-Based Recommendation Agents

Forthcoming in Journal of Consumer Psychology
Posted: 11 Nov 2002
Dan Ariely, John G. Lynch and Manuel Aparicio IV
Duke University - Fuqua School of Business, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and Saffron Technology, Inc.

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