Pranav Jindal

Indian School of Business

Gachibowli

Hyderabad, 500032

India

  • Indian School of Business

SCHOLARLY PAPERS

12

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4,560

TOTAL CITATIONS
Rank 17,961

SSRN RANKINGS

Top 17,961

in Total Papers Citations

31

Scholarly Papers (12)

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1.

Point-of-Sale Marketing Mix and Brand Performance - The Moderating Role of Retail Format and Brand Type

Downloads 1,148 (40,884)
Citation 6

Point-of-Sale Marketing Mix and Brand Performance - The Moderating Role of Retail Format and Brand Type

Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 2-008
Number of pages: 51 Posted: 25 Nov 2015 Last Revised: 21 Feb 2018
Pranav Jindal, Ting Zhu, Pradeep K. Chintagunta and Sanjay K. Dhar
Indian School of Business, Purdue University - Krannert School of Management, University of Chicago and University of Chicago - Marketing Management
Downloads 622 (92,222)
Citation 1

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retailing, brand share, supermarkets, mass merchandisers, drug stores, prices, assortment, marketing mix

Marketing Mix Response Across Retail Formats - The Role of Shopping Trip Types

Journal of Marketing
Number of pages: 56 Posted: 02 Mar 2018 Last Revised: 04 Dec 2020
Pranav Jindal, Ting Zhu, Pradeep K. Chintagunta and Sanjay K. Dhar
Indian School of Business, Purdue University - Krannert School of Management, University of Chicago and University of Chicago - Marketing Management
Downloads 526 (114,102)
Citation 5

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retailing, brand share, supermarkets, mass merchandisers, drug stores, prices, line length, marketing mix, shopping costs

2.

Better with Buy Now, Pay Later?: A Competitive Analysis

Quantitative Marketing and Economics, Forthcoming
Number of pages: 56 Posted: 01 Nov 2023
Preyas S. Desai and Pranav Jindal
Duke University - Fuqua School of Business and Indian School of Business
Downloads 907 (57,033)

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buy now pay later, BNPL, consumer borrowing, competitive strategy, payment mechanism, game theory

3.

Perceived vs. Negotiated Discounts: The Role of Advertised Reference Prices in Price Negotiations

Journal of Marketing Research
Number of pages: 60 Posted: 18 Jun 2018 Last Revised: 01 Oct 2021
Pranav Jindal
Indian School of Business
Downloads 369 (174,917)

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price negotiations, bargaining, advertised reference prices (ARP), initial perceived discount, anchoring, behavioral economics, comparative price advertising

4.

Getting a Break in Bargaining?: An Upside of Time Delays

Marketing Science, Forthcoming
Number of pages: 49 Posted: 18 Feb 2021 Last Revised: 13 May 2024
Preyas S. Desai and Pranav Jindal
Duke University - Fuqua School of Business and Indian School of Business
Downloads 367 (175,975)
Citation 1

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price negotiations, fixed pricing, time delays, product valuation, willingness-to-pay, behavioral economics

5.

The Importance of Price Beliefs in Consumer Search

Journal of Marketing Research
Number of pages: 71 Posted: 16 Aug 2018 Last Revised: 04 Dec 2020
Pranav Jindal and Anocha Aribarg
Indian School of Business and University of Michigan at Ann Arbor - Stephen M. Ross School of Business
Downloads 362 (178,643)
Citation 3

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Consumer search, price beliefs, rational expectations, Bayesian updating, search costs, sequential search

6.

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

Downloads 299 (219,704)
Citation 2

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

Quantitative Marketing and Economics, Forthcoming, Chicago Booth Research Paper No. 12-48
Number of pages: 53 Posted: 09 Sep 2012 Last Revised: 26 Jul 2014
Jean-Pierre Dubé, Günter J. Hitsch and Pranav Jindal
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Indian School of Business
Downloads 257 (255,101)
Citation 1

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conjoint analysis, diffusion models, durable goods adoption, dynamic discrete choice models, identification of discount factors

The Joint Identification of Utility and Discount Functions from Stated Choice Data: An Application to Durable Goods Adoption

NBER Working Paper No. w18393
Number of pages: 47 Posted: 15 Sep 2012 Last Revised: 05 Apr 2023
Jean-Pierre Dubé, Günter J. Hitsch and Pranav Jindal
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and Indian School of Business
Downloads 42 (937,281)
Citation 1

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7.

Multi-dimensional Salesforce Compensation with Price Delegation

Number of pages: 63 Posted: 28 Mar 2022 Last Revised: 04 Mar 2025
Pranav Jindal, Minkyung Kim and Peter Newberry
Indian School of Business, Carnegie Mellon University - David A. Tepper School of Business and University of Georgia - C. Herman and Mary Virginia Terry College of Business - Department of Economics
Downloads 284 (231,975)
Citation 1

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salesforce compensation, price delegation, pricing, multitasking

8.

Risk Preferences and Demand Drivers of Extended Warranties

Marketing Science, Forthcoming
Number of pages: 42 Posted: 03 Jan 2013 Last Revised: 26 Jul 2014
Pranav Jindal
Indian School of Business
Downloads 277 (238,011)
Citation 5

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extended warranties, product insurance, prospect theory, loss aversion, risk aversion, insurance pricing, price discrimination

9.

To Bargain or Not to Bargain - The Role of Fixed Costs in Price Negotiations

Number of pages: 46 Posted: 27 Jul 2014 Last Revised: 06 Aug 2018
Pranav Jindal and Peter Newberry
Indian School of Business and University of Georgia - C. Herman and Mary Virginia Terry College of Business - Department of Economics
Downloads 250 (264,015)
Citation 13

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bargaining, fixed pricing, Nash equilibrium, bargaining costs, price discrimination

10.

The Profitability of Revenue-Based Quotas under Price Negotiation

Management Science
Number of pages: 68 Posted: 19 Jul 2017 Last Revised: 02 Mar 2021
Pranav Jindal and Peter Newberry
Indian School of Business and University of Georgia - C. Herman and Mary Virginia Terry College of Business - Department of Economics
Downloads 165 (389,277)

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salespeople, bargaining, compensation structure, quota, price delegation, pricing

11.

Brand Performance across Store Formats: Beyond Walmart's Low Prices

Number of pages: 52 Posted: 21 Sep 2022
Pranav Jindal, Ting Zhu, Pradeep K. Chintagunta and Sanjay K. Dhar
Indian School of Business, Purdue University - Krannert School of Management, University of Chicago and University of Chicago - Marketing Management
Downloads 73 (698,043)

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retailing, brand performance, Walmart, prices, assortment

12.

Pennies from Heaven? Costly vs Free Bids in Penny Auctions

Number of pages: 34 Posted: 26 Mar 2024
Pranav Jindal, Anthony M. Kwasnica, Peter Newberry and Chris Parker
Indian School of Business, Florida State University - Department of Economics, University of Georgia - C. Herman and Mary Virginia Terry College of Business - Department of Economics and University of Virginia - Darden School of Business
Downloads 59 (781,450)

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Penny auctions, bidding behavior, online auctions, experiments, all-pay auctions