Bernadette Kamleitner

Vienna University of Economics and Business - Department of Marketing

Professor of Marketing

Austria

  • Vienna University of Economics and Business - Department of Marketing

SCHOLARLY PAPERS

3

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360

SSRN CITATIONS

1

CROSSREF CITATIONS

1

Scholarly Papers (3)

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1.

A Metaphorical Synthesis of the Impact of Ownership on Consumer Behavior

Number of pages: 46 Posted: 07 May 2016
Bernadette Kamleitner
Vienna University of Economics and Business - Department of Marketing
Downloads 165 (278,232)
Citation 5

Abstract:

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ownership, endowment effect, psychological distance, mere-ownership, attachment, possession, psychological ownership, metaphor

2.

When Big Objects Mean a Small Sense of Ownership

Number of pages: 56 Posted: 23 Mar 2019
Bernadette Kamleitner and Sophie Suessenbach
Vienna University of Economics and Business - Department of Marketing and WU Vienna
Downloads 102 (398,353)

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3.

The Challenges and Impact of Privacy Policy Comprehension

ECIS 2020
Number of pages: 17 Posted: 12 Jun 2020
Jana Korunovska, Bernadette Kamleitner and Sarah Spiekermann
Vienna University of Economics and Business, Vienna University of Economics and Business - Department of Marketing and Vienna University of Economics and Business
Downloads 93 (423,330)

Abstract:

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Privacy Policies, Privacy Threats, Secondary-Data Use, Data Visibility, Comprehension, Personal Data Disclosure, Transparency, Social Network Service Site