Millie Elsen

CentERdata

PO Box 90153

Tilburg, NL 5000 LE

Netherlands

SCHOLARLY PAPERS

2

DOWNLOADS

296

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Study on Consumers’ Attitudes Towards Terms Conditions (T&Cs) Final Report

Report for the European Commission, Consumers, Health, Agriculture and Food Executive Agency (Chafea) on behalf of Directorate-General for Justice and Consumers.
Number of pages: 184 Posted: 10 Oct 2016 Last Revised: 12 Oct 2016
CentERdata, CentERdata, Avans University, University of Amsterdam - Centre for the Study of European Contract Law (CSECL) and University of Exeter - School of Law
Downloads 296 (144,519)

Abstract:

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Terms and conditions (T&C's), Unfair Contract Terms Directive (UCDT), Consumer Rights Directive (CRD)

2.

Upfront, Mystery, and False Front Advertising: Why Their Effects on Consumer Evaluation Depend on Exposure Duration

Robert H. Smith School Research Paper No. RHS 2460830
Posted: 02 Jul 2014
CentERdata, Tilburg University, CentER and University of Maryland - Robert H. Smith School of Business

Abstract:

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Advertising, exposure duration, identification, evaluation, ad attitudes, brand attitudes, Bayesian models, multilevel mediation and moderation