Christos D. Koritos

American College of Greece

Assistant Professor of Marketing

Gravias 6, Aghia Paraskevi

Athenes, 153-42

Greece

http://www.acg.edu

  • American College of Greece

SCHOLARLY PAPERS

2

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Scholarly Papers (2)

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1.

Containing Cause-Related Marketing Skepticism: A Comparison across Donation Frame Types

Corporate Reputation Review, 2016, 19(1), 4-21
Number of pages: 40 Posted: 20 Jul 2011 Last Revised: 23 Feb 2016
Pavlos A. Vlachos, Christos D. Koritos, Areti Krepapa, Konstantinos Tasoulis and Ioannis Theodorakis
Alba Graduate Business School,The American College of Greece, American College of Greece, American College of Greece (DEREE) - Graduate School of DEREE, American College of Greece (DEREE) - Graduate School of DEREE and INSEEC Business School
Downloads 388 (160,966)
Citation 1

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Cause-Related Marketing Quantifiers, CSR Communications, Attributions, Other-Centered Motives, Self-Centered Motives

2.

Green is Good but is Usability is Better? Consumer Reactions to Environmental Initiatives in e-Banking Services

Ethics and Information Technology, vol. 16, no. 2, pp. 103-117, 2014
Number of pages: 43 Posted: 19 Jul 2011 Last Revised: 17 Jul 2014
George Lekakos, Pavlos A. Vlachos and Christos D. Koritos
Athens University of Economics and Business - Department of Management Science and Technology, Alba Graduate Business School,The American College of Greece and American College of Greece
Downloads 235 (272,637)

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ethical consumerism, corporate social responsibility, green websites, attitudes