Zemin (Zachary) Zhong

University of Toronto, Rotman School of Management

Assistant Professor

105 St. George St.

Rotman School of Management

Toronto, Ontario M5S 3E6

Canada

http://zacharyzhong.com

SCHOLARLY PAPERS

12

DOWNLOADS
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SSRN RANKINGS

Top 22,419

in Total Papers Downloads

4,884

TOTAL CITATIONS
Rank 35,862

SSRN RANKINGS

Top 35,862

in Total Papers Citations

27

Scholarly Papers (12)

1.

The Economic Impact of China's Anti-Corruption Campaign

Number of pages: 85 Posted: 05 Jul 2017 Last Revised: 04 Sep 2020
Nan Chen and Zemin (Zachary) Zhong
National University of Singapore and University of Toronto, Rotman School of Management
Downloads 1,328 (32,967)
Citation 6

Abstract:

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Corruption, Political Economy, China

2.

History and Country-of-Origin Effects

Marketing Science, forthcoming
Number of pages: 49 Posted: 12 Feb 2019 Last Revised: 12 Jan 2023
Nan Chen and Zemin (Zachary) Zhong
National University of Singapore and University of Toronto, Rotman School of Management
Downloads 701 (80,122)
Citation 4

Abstract:

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Country of Origin, Brand, History, Political Economy, China

3.

Chasing Diamonds and Crowns: Consumer Limited Attention and Seller Response

accepted at Management Science
Number of pages: 75 Posted: 23 Nov 2014 Last Revised: 10 Mar 2021
Zemin (Zachary) Zhong
University of Toronto, Rotman School of Management
Downloads 638 (90,370)
Citation 10

Abstract:

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Limited Attention, Behavioral IO, Online Reputation, Regression Discontinuity

4.

Platform Search Design: The Roles of Precision and Price

NET Institute Working Paper No. 16-03
Number of pages: 54 Posted: 11 Oct 2016 Last Revised: 18 Apr 2022
Zemin (Zachary) Zhong
University of Toronto, Rotman School of Management
Downloads 563 (105,921)
Citation 2

Abstract:

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Consumer Search, Platform, e-Commerce

5.

Pushing Notifications as Dynamic Information Design

Marketing Science (in print)
Number of pages: 56 Posted: 26 May 2020 Last Revised: 23 Apr 2021
Ganesh Iyer and Zemin (Zachary) Zhong
University of California, Berkeley - Marketing Group and University of Toronto, Rotman School of Management
Downloads 435 (144,850)
Citation 5

Abstract:

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Information Design, Dynamic Persuasion, Push Notifications, Realized Uncertainty

6.

Experience and Identity-driven Consumer Choice: Evidence from China

Number of pages: 48 Posted: 26 Aug 2020 Last Revised: 30 Sep 2021
Nan Chen, Lei Huang and Zemin (Zachary) Zhong
National University of Singapore, Massachusetts Institute of Technology (MIT) and University of Toronto, Rotman School of Management
Downloads 321 (203,172)

Abstract:

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Identity, Nationalism, Consumer Preference

7.

Regional Poverty Alleviation Partnership and E-Commerce Trade

Number of pages: 84 Posted: 25 May 2023 Last Revised: 20 Feb 2024
Zemin (Zachary) Zhong, Wenyu Zhou, Jiewei Li and Peng Li
University of Toronto, Rotman School of Management, Zhejiang University, UCL School of Management, University College London and Alibaba Group
Downloads 241 (273,227)

Abstract:

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Inequality, Inclusive Growth, E-Commerce, China

8.

Predictive Accuracy, Consumer Search, and Personalized Recommendation

Number of pages: 56 Posted: 11 Dec 2022 Last Revised: 12 Mar 2025
Zirou Chen, Mengze Shi and Zemin (Zachary) Zhong
Rotman School of Management, University of Toronto, Hong Kong University of Science & Technology (HKUST) - Department of Marketing and University of Toronto, Rotman School of Management
Downloads 225 (292,159)

Abstract:

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personalized recommendation, directed search, predictive accuracy, pricing flexibility

9.

Location Still Matters: Evidence from an Online Shopping Field Experiment

Journal of Economic Behavior and Organization, Vol. 146, pp. 43-54, 2018, DOI: 10.1016/j.jebo.2017.11.021
Number of pages: 23 Posted: 21 Dec 2014 Last Revised: 29 Apr 2018
John Morgan, David Ong and Zemin (Zachary) Zhong
University of California, Berkeley - Economic Analysis & Policy Group, Jinan University-University of Birmingham Joint Institute and University of Toronto, Rotman School of Management
Downloads 213 (307,927)

Abstract:

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Price dispersion, limited attention, field experiment, e-retail

10.

Left-Digit Bias, Shrinkflation, and Channel Coordination

Number of pages: 38 Posted: 25 Feb 2025
Xuefeng Peng and Zemin (Zachary) Zhong
The University of Hong Kong - Faculty of Business and Economics and University of Toronto, Rotman School of Management
Downloads 137 (452,980)

Abstract:

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Left-digit Bias, Behavioral Pricing, Shrinkflation, Channel Coordination

11.

Online Appendix to 'Historical Memory and Brand Preference'

Number of pages: 58 Posted: 31 Jul 2020
Nan Chen and Zemin (Zachary) Zhong
National University of Singapore and University of Toronto, Rotman School of Management
Downloads 55 (807,152)

Abstract:

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Country of Origin, Brand, Economic History, Political Economy, China

12.

Gender Inequality And Household Purchase Decisions: The Case of Automobiles in China 

Number of pages: 51 Posted: 06 Aug 2024
Han Zhong, Zemin (Zachary) Zhong and Nan Chen
University of Toronto - Rotman School of Management, University of Toronto, Rotman School of Management and National University of Singapore (NUS)
Downloads 27 (1,068,968)

Abstract:

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Gender Inequality, Household Purchase, China