Ignatius J. Horstmann

University of Toronto - Rotman School of Management

Professor of Business Economics

105 St. George Street

Toronto, Ontario M5S 3E6 M5S1S4

Canada

http://www.rotman.utoronto.ca/ihorstmann

University of Toronto - Institute for Policy Analysis

140 St. George Street

Toronto, Ontario M5S 3G6

Canada

  • University of Toronto - Rotman School of Management

  • University of Toronto - Institute for Policy Analysis

SCHOLARLY PAPERS

15

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1,395

SSRN CITATIONS
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SSRN RANKINGS

Top 10,115

in Total Papers Citations

41

CROSSREF CITATIONS

70

Scholarly Papers (15)

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1.

The Effects of Publicity on Demand: The Case of Anti-Cholesterol Drugs

Published in Marketing Science 35(1):158-181, 2016, Rotman School of Management Working Paper No. 1782055
Number of pages: 54 Posted: 09 Mar 2011 Last Revised: 08 May 2020
Andrew T. Ching, C. Robert Clark, Ignatius J. Horstmann and Hyunwoo Lim
Johns Hopkins University - Carey Business School, HEC Montreal, University of Toronto - Rotman School of Management and York University
Downloads 437 (72,146)
Citation 8

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Publicity, Corroborative Evidence, Rational Inattention, Informative Detailing and Advertising, Demand, Prescription Drugs

2.

A Model of Advertising Format Competition: On the Use of Celebrities in Ads

Downloads 352 ( 92,835)
Citation 1

A Model of Advertising Format Competition: On the Use of Celebrities in Ads

Number of pages: 39 Posted: 28 Jan 2009
C. Robert Clark and Ignatius J. Horstmann
HEC Montreal and University of Toronto - Rotman School of Management
Downloads 352 (92,146)

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A Model of Advertising Format Competition: On the Use of Celebrities in Ads (Un modèle de concurrence de formats de publicité: sur l'usage des célébrités dans les pubs)

Canadian Journal of Economics/Revue canadienne d'économique, Vol. 46, Issue 4, pp. 1606-1630, 2013
Number of pages: 25 Posted: 15 Nov 2013
C. Robert Clark and Ignatius J. Horstmann
HEC Montreal and University of Toronto - Rotman School of Management
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3.

Exploring New Markets: Direct Investment, Contractual Relations and the Multinational Enterprise

NBER Working Paper No. w5029
Number of pages: 32 Posted: 14 Jul 2000
Ignatius J. Horstmann and James R. Markusen
University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
Downloads 269 (124,292)

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4.

Can Information Products Be Complements?

Rotman School of Management Working Paper No. 2602026
Number of pages: 15 Posted: 09 May 2015
Andrew T. Ching, Ignatius J. Horstmann and Hyunwoo Lim
Johns Hopkins University - Carey Business School, University of Toronto - Rotman School of Management and York University
Downloads 114 (263,702)

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Bayesian Updating, Information Complements, Information Substitutes, Pricing

5.

Endogenous Market Structures in International Trade

NBER Working Paper No. w3283
Number of pages: 34 Posted: 04 Jan 2007
Ignatius J. Horstmann and James R. Markusen
University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
Downloads 63 (378,595)
Citation 41

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6.

Physical Capital, Knowledge Capital and the Choice between FDI and Outsourcing

Downloads 36 (478,808)
Citation 2

Physical Capital, Knowledge Capital and the Choice between FDI and Outsourcing

NBER Working Paper No. w14515
Number of pages: 28 Posted: 08 Dec 2008 Last Revised: 29 Oct 2014
Yongmin Chen, Ignatius J. Horstmann and James R. Markusen
University of Colorado at Boulder - Department of Economics, University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
Downloads 34 (499,800)

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Physical Capital, Knowledge Capital and the Choice between FDI and Outsourcing

CEPR Discussion Paper No. DP7073
Number of pages: 30 Posted: 18 Dec 2008
Yongmin Chen, Ignatius J. Horstmann and James R. Markusen
University of Colorado at Boulder - Department of Economics, University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
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FDI, hold-up, knowledge capital, outsourcing, physical capital

7.

A Theory of Distributional Conflict, Voluntarism and Segregation

Downloads 35 (483,356)
Citation 1

A Theory of Distributional Conflict, Voluntarism and Segregation

The Economic Journal, Vol. 118, Issue 527, pp. 427-453, March 2008
Number of pages: 27 Posted: 26 Feb 2008
Ignatius J. Horstmann and Kimberley A. Scharf
University of Toronto - Rotman School of Management and affiliation not provided to SSRN
Downloads 20 (586,179)
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A Theory of Distributional Conflict, Voluntarism, and Segregation

Number of pages: 32 Posted: 31 Oct 2010
Kimberley A. Scharf and Ignatius J. Horstmann
University of Warwick - Department of Economics and University of Toronto - Rotman School of Management
Downloads 15 (622,121)

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8.

Issue Linking in Trade Negotiations: Ricardo Revisited or No Pain No Gain

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Issue Linking in Trade Negotiations: Ricardo Revisited or No Pain No Gain

Number of pages: 20 Posted: 28 Apr 2005
Ignatius J. Horstmann, James R. Markusen and Jack Robles
University of Toronto - Rotman School of Management, University of Colorado at Boulder - Department of Economics and affiliation not provided to SSRN
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Issue Linking in Trade Negotiations: Ricardo Revisited or No Pain No Gain

The Review of International Economics, Vol. 13, pp. 195-204, 2005
Posted: 27 Jan 2010
Ignatius J. Horstmann, James R. Markusen and Jack Robles
University of Toronto - Rotman School of Management, University of Colorado at Boulder - Department of Economics and Victoria University of Wellington - School of Economics & Finance

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Trade negotiations, Firms, Activist groups, Investment, Environment, Labour, Human rights, Comparative interest, Ricardian

9.

Multi-Issue Bargaining and Linked Agendas: Ricardo Revisited or No Pain No Gain

NBER Working Paper No. w8347
Number of pages: 43 Posted: 25 Jun 2001
Ignatius J. Horstmann, James R. Markusen and Jack Robles
University of Toronto - Rotman School of Management, University of Colorado at Boulder - Department of Economics and affiliation not provided to SSRN
Downloads 24 (541,959)

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10.

General Business Panel Survey: Content Recommendations

Number of pages: 29 Posted: 11 Oct 2010
Marc Duhamel and Ignatius J. Horstmann
Department of Finance and Economics and University of Toronto - Rotman School of Management
Downloads 22 (554,410)

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productivity, innovation, business innovation

11.

Can Private Giving Promote Economic Segregation?

Number of pages: 36 Posted: 19 May 2004
Ignatius J. Horstmann, Kimberley A. Scharf and Al Slivinski
University of Toronto - Rotman School of Management, University of Warwick - Department of Economics and University of Western Ontario - Department of Economics
Downloads 15 (599,472)
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Private provision of public goods, jurisdiction formation

12.

Physical Capital, Knowledge Capital, and the Choice between FDI and Outsourcing (Capital Physique, Capital De Connaissance, Et Le Choix Entre L’Investissement Direct À L’Étranger Et La Sous‐Traitance) 

Canadian Journal of Economics/Revue canadienne d'économique, Vol. 45, Issue 1, pp. 1-15, 2012
Posted: 24 Feb 2012
Yongmin Chen, Ignatius J. Horstmann and James R. Markusen
University of Colorado at Boulder - Department of Economics, University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
Downloads 3 (685,700)
Citation 2
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13.

Learning to Sell in New Markets: A Preliminary Analysis of Market Entry by a Multinational Firm

Review of International Economics, Vol. 26, Issue 5, pp. 1040-1052, 2018
Number of pages: 13 Posted: 07 Oct 2018
Ignatius J. Horstmann and James R. Markusen
University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
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14.

Signaling Via an Agenda in Multi-Issue Bargaining with Incomplete Information

Posted: 03 Jun 1999
Lutz-Alexander Busch and Ignatius J. Horstmann
University of Waterloo - Department of Economics and University of Toronto - Rotman School of Management

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15.

Does Advertising Signal Product Quality? Evidence from the Market for Compact Disc Players

Posted: 13 Nov 1998
Ignatius J. Horstmann and Glenn MacDonald
University of Toronto - Rotman School of Management and Washington University in St. Louis - John M. Olin Business School

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