Ignatius J. Horstmann

University of Toronto - Rotman School of Management

Professor of Business Economics

105 St. George Street

Toronto, Ontario M5S 3E6 M5S1S4

Canada

http://www.rotman.utoronto.ca/ihorstmann

University of Toronto - Institute for Policy Analysis

140 St. George Street

Toronto, Ontario M5S 3G6

Canada

  • University of Toronto - Rotman School of Management

  • University of Toronto - Institute for Policy Analysis

SCHOLARLY PAPERS

16

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1,426

SSRN CITATIONS
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SSRN RANKINGS

Top 14,469

in Total Papers Citations

11

CROSSREF CITATIONS

70

Scholarly Papers (16)

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1.

The Effects of Publicity on Demand: The Case of Anti-Cholesterol Drugs

Published in Marketing Science 35(1):158-181, 2016, Rotman School of Management Working Paper No. 1782055
Number of pages: 54 Posted: 09 Mar 2011 Last Revised: 08 May 2020
Andrew T. Ching, C. Robert Clark, Ignatius J. Horstmann and Hyunwoo Lim
Johns Hopkins University - Carey Business School, HEC Montreal, University of Toronto - Rotman School of Management and York University
Downloads 452 (78,889)
Citation 8

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Publicity, Corroborative Evidence, Rational Inattention, Informative Detailing and Advertising, Demand, Prescription Drugs

2.

A Model of Advertising Format Competition: On the Use of Celebrities in Ads

Downloads 362 (102,027)
Citation 1

A Model of Advertising Format Competition: On the Use of Celebrities in Ads

Number of pages: 39 Posted: 28 Jan 2009
C. Robert Clark and Ignatius J. Horstmann
HEC Montreal and University of Toronto - Rotman School of Management
Downloads 362 (101,255)

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A Model of Advertising Format Competition: On the Use of Celebrities in Ads (Un modèle de concurrence de formats de publicité: sur l'usage des célébrités dans les pubs)

Canadian Journal of Economics/Revue canadienne d'économique, Vol. 46, Issue 4, pp. 1606-1630, 2013
Number of pages: 25 Posted: 15 Nov 2013
C. Robert Clark and Ignatius J. Horstmann
HEC Montreal and University of Toronto - Rotman School of Management
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3.

Exploring New Markets: Direct Investment, Contractual Relations and the Multinational Enterprise

NBER Working Paper No. w5029
Number of pages: 32 Posted: 14 Jul 2000
Ignatius J. Horstmann and James R. Markusen
University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
Downloads 271 (139,283)

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4.

Can Information Products Be Complements?

Rotman School of Management Working Paper No. 2602026
Number of pages: 15 Posted: 09 May 2015
Andrew T. Ching, Ignatius J. Horstmann and Hyunwoo Lim
Johns Hopkins University - Carey Business School, University of Toronto - Rotman School of Management and York University
Downloads 120 (284,423)

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Bayesian Updating, Information Complements, Information Substitutes, Pricing

5.

Endogenous Market Structures in International Trade

NBER Working Paper No. w3283
Number of pages: 34 Posted: 04 Jan 2007 Last Revised: 23 Jun 2021
Ignatius J. Horstmann and James R. Markusen
University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
Downloads 67 (408,471)
Citation 42

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6.

Physical Capital, Knowledge Capital and the Choice between FDI and Outsourcing

Downloads 36 (532,148)
Citation 2

Physical Capital, Knowledge Capital and the Choice between FDI and Outsourcing

NBER Working Paper No. w14515
Number of pages: 28 Posted: 08 Dec 2008 Last Revised: 29 Oct 2014
Yongmin Chen, Ignatius J. Horstmann and James R. Markusen
University of Colorado at Boulder - Department of Economics, University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
Downloads 34 (555,615)

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Physical Capital, Knowledge Capital and the Choice between FDI and Outsourcing

CEPR Discussion Paper No. DP7073
Number of pages: 30 Posted: 18 Dec 2008
Yongmin Chen, Ignatius J. Horstmann and James R. Markusen
University of Colorado at Boulder - Department of Economics, University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
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FDI, hold-up, knowledge capital, outsourcing, physical capital

7.

Issue Linking in Trade Negotiations: Ricardo Revisited or No Pain No Gain

Downloads 25 (594,993)
Citation 2

Issue Linking in Trade Negotiations: Ricardo Revisited or No Pain No Gain

Number of pages: 20 Posted: 28 Apr 2005
Ignatius J. Horstmann, James R. Markusen and Jack Robles
University of Toronto - Rotman School of Management, University of Colorado at Boulder - Department of Economics and affiliation not provided to SSRN
Downloads 25 (612,651)
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Issue Linking in Trade Negotiations: Ricardo Revisited or No Pain No Gain

The Review of International Economics, Vol. 13, pp. 195-204, 2005
Posted: 27 Jan 2010
Ignatius J. Horstmann, James R. Markusen and Jack Robles
University of Toronto - Rotman School of Management, University of Colorado at Boulder - Department of Economics and Victoria University of Wellington - School of Economics & Finance

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Trade negotiations, Firms, Activist groups, Investment, Environment, Labour, Human rights, Comparative interest, Ricardian

8.

Multi-Issue Bargaining and Linked Agendas: Ricardo Revisited or No Pain No Gain

NBER Working Paper No. w8347
Number of pages: 43 Posted: 25 Jun 2001 Last Revised: 24 Apr 2021
Ignatius J. Horstmann, James R. Markusen and Jack Robles
University of Toronto - Rotman School of Management, University of Colorado at Boulder - Department of Economics and affiliation not provided to SSRN
Downloads 24 (601,610)

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9.

General Business Panel Survey: Content Recommendations

Number of pages: 29 Posted: 11 Oct 2010
Marc Duhamel and Ignatius J. Horstmann
Department of Finance and Economics and University of Toronto - Rotman School of Management
Downloads 23 (608,286)

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productivity, innovation, business innovation

10.

A Theory of Distributional Conflict, Voluntarism, and Segregation

Number of pages: 32 Posted: 31 Oct 2010
Kimberley A. Scharf and Ignatius J. Horstmann
University of Warwick - Department of Economics and University of Toronto - Rotman School of Management
Downloads 18 (642,945)

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11.

Can Private Giving Promote Economic Segregation?

Number of pages: 36 Posted: 19 May 2004
Ignatius J. Horstmann, Kimberley A. Scharf and Al Slivinski
University of Toronto - Rotman School of Management, University of Warwick - Department of Economics and University of Western Ontario - Department of Economics
Downloads 15 (664,507)
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Private provision of public goods, jurisdiction formation

12.

Complementarity of Information Products

Number of pages: 36 Posted: 28 May 2021 Last Revised: 06 Jul 2021
Andrew T. Ching, Ignatius J. Horstmann and Hyunwoo Lim
Johns Hopkins University - Carey Business School, University of Toronto - Rotman School of Management and York University
Downloads 10 (702,615)

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Bayesian Decision Making, Information Complements, Information Substitutes, Pricing

13.

Physical Capital, Knowledge Capital, and the Choice between FDI and Outsourcing (Capital Physique, Capital De Connaissance, Et Le Choix Entre L’Investissement Direct À L’Étranger Et La Sous‐Traitance) 

Canadian Journal of Economics/Revue canadienne d'économique, Vol. 45, Issue 1, pp. 1-15, 2012
Posted: 24 Feb 2012
Yongmin Chen, Ignatius J. Horstmann and James R. Markusen
University of Colorado at Boulder - Department of Economics, University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
Downloads 3 (757,446)
Citation 2
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14.

Learning to Sell in New Markets: A Preliminary Analysis of Market Entry by a Multinational Firm

Review of International Economics, Vol. 26, Issue 5, pp. 1040-1052, 2018
Number of pages: 13 Posted: 07 Oct 2018
Ignatius J. Horstmann and James R. Markusen
University of Toronto - Rotman School of Management and University of Colorado at Boulder - Department of Economics
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15.

Signaling Via an Agenda in Multi-Issue Bargaining with Incomplete Information

Posted: 03 Jun 1999
Lutz-Alexander Busch and Ignatius J. Horstmann
University of Waterloo - Department of Economics and University of Toronto - Rotman School of Management

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16.

Does Advertising Signal Product Quality? Evidence from the Market for Compact Disc Players

Posted: 13 Nov 1998
Ignatius J. Horstmann and Glenn MacDonald
University of Toronto - Rotman School of Management and Washington University in St. Louis - John M. Olin Business School

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