Biranchi Narayan Swar

Symbiosis Institute of Business Management

Biranchi

Bangalore

Bangalore, OR 560100

India

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A Study on Customer Satisfaction & Service Gaps in Selected Private, Public & Foreign Banks

3rd IIMA Conference, Marketing Paradigms for Emerging Economies, Indian Institute of Management, 2009
Number of pages: 16 Posted: 22 Dec 2009 Last Revised: 30 Aug 2012
Prasanta Kumar Padhy and Biranchi Narayan Swar
Berhampur University, India and Symbiosis Institute of Business Management
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Abstract:

Service Quality, Banking Services, SERVQUAL Methodology, GAPS Model