Linli Xu

University of Minnesota - Twin Cities - Carlson School of Management

321 - 19th Avenue South

Minneapolis, MN 55455

United States

  • University of Minnesota - Twin Cities - Carlson School of Management

SCHOLARLY PAPERS

7

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2,813

TOTAL CITATIONS
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SSRN RANKINGS

Top 38,553

in Total Papers Citations

39

Scholarly Papers (7)

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1.

Correcting Audience Externalities in Television Advertising

Downloads 850 (61,366)
Citation 17

Correcting Audience Externalities in Television Advertising

Marketing Science
Number of pages: 52 Posted: 07 Jul 2009 Last Revised: 04 Sep 2014
Kenneth C. Wilbur, Linli Xu and David Kempe
University of California, San Diego (UCSD) - Rady School of Management, University of Minnesota - Twin Cities - Carlson School of Management and University of Southern California - Department of Computer Science
Downloads 850 (60,414)
Citation 17

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Television, Advertising, Marketing, Algorithms, Auctions

Correcting Audience Externalities in Television Advertising

Marketing Science, Vol. 32, No. 6, 2013; pp. 892–912; DOI: 10.1287/mksc.2013.0807
Posted: 05 Dec 2013
Kenneth C. Wilbur, Linli Xu and David Kempe
University of California, San Diego (UCSD) - Rady School of Management, University of Minnesota - Twin Cities - Carlson School of Management and University of Southern California - Department of Computer Science

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advertising, advertising avoidance, media, television, pricing, externalities

2.

Customer Voice on Two-Sided Platforms: The Effect of Surge Pricing on Customer Complaints

Management Science, forthcoming
Number of pages: 37 Posted: 17 Aug 2019 Last Revised: 04 Nov 2022
Linli Xu, Yanhao 'Max' Wei and Yi Zhu
University of Minnesota - Twin Cities - Carlson School of Management, University of Southern California - Marshall School of Business and University of Minnesota - Twin Cities - Carlson School of Management
Downloads 748 (72,786)
Citation 6

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customer complaints, review system, ridesharing, driver income, surge pricing, two-sided platforms

3.

Price Advertising by Manufacturers and Dealers

Forthcoming, Management Science
Number of pages: 40 Posted: 08 Feb 2011 Last Revised: 29 Aug 2014
Linli Xu, Kenneth C. Wilbur, Sivaramakrishnan Siddarth and Jorge M. Silva-Risso
University of Minnesota - Twin Cities - Carlson School of Management, University of California, San Diego (UCSD) - Rady School of Management, University of Southern California - Marketing Department and University of California, Riverside (UCR) - A. Gary Anderson Graduate School of Management
Downloads 495 (122,508)
Citation 1

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Advertising, Automobiles, Channels, Choice Modeling, Demand Estimation, Experiment

4.

An Efficiency Paradox of Uberization

Number of pages: 34 Posted: 14 Oct 2019 Last Revised: 15 Oct 2019
Kenan Zhang, Hongyu Chen, Song Yao, Linli Xu, Jiaoju Ge, Xiaobo Liu and Marco Nie
affiliation not provided to SSRN, affiliation not provided to SSRN, Washington University in St. Louis - John M. Olin Business School, University of Minnesota - Twin Cities - Carlson School of Management, affiliation not provided to SSRN, Southwest Jiaotong University and Northwestern University
Downloads 410 (153,179)
Citation 13

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5.

Dynamic Quality Ladder Model Predictions in Nonrandom Holdout Samples

Number of pages: 56 Posted: 25 Jul 2014 Last Revised: 20 Jan 2017
Linli Xu, Kenneth C. Wilbur and Jorge M. Silva-Risso
University of Minnesota - Twin Cities - Carlson School of Management, University of California, San Diego (UCSD) - Rady School of Management and University of California, Riverside (UCR) - A. Gary Anderson Graduate School of Management
Downloads 241 (269,544)
Citation 1

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Product Quality, Dynamic Oligopoly Competition, Nonrandom Holdout Validation

6.

Price Advertising by Manufacturers and Dealers: Online Appendix

Number of pages: 9 Posted: 29 Aug 2014
Linli Xu, Kenneth C. Wilbur, Sivaramakrishnan Siddarth and Jorge M. Silva-Risso
University of Minnesota - Twin Cities - Carlson School of Management, University of California, San Diego (UCSD) - Rady School of Management, University of Southern California - Marketing Department and University of California, Riverside (UCR) - A. Gary Anderson Graduate School of Management
Downloads 69 (706,434)
Citation 1

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7.

Immediate Responses of Online Brand Search and Price Search to TV Ads

Journal of Marketing, Forthcoming
Posted: 19 Sep 2017 Last Revised: 18 Apr 2019
Rex Yuxing Du, Linli Xu and Kenneth C. Wilbur
University of Houston - C.T. Bauer College of Business, University of Minnesota - Twin Cities - Carlson School of Management and University of California, San Diego (UCSD) - Rady School of Management

Abstract:

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TV, Advertising, Attribution, Digital, Programmatic, Brand, Price, Search