Linli Xu

University of Minnesota - Twin Cities - Carlson School of Management

321 - 19th Avenue South

Minneapolis, MN 55455

United States

SCHOLARLY PAPERS

7

DOWNLOADS
Rank 31,196

SSRN RANKINGS

Top 31,196

in Total Papers Downloads

1,588

SSRN CITATIONS

4

CROSSREF CITATIONS

2

Scholarly Papers (7)

Correcting Audience Externalities in Television Advertising

Marketing Science
Number of pages: 52 Posted: 07 Jul 2009 Last Revised: 04 Sep 2014
University of California, San Diego (UCSD) - Rady School of Management, University of Minnesota - Twin Cities - Carlson School of Management and University of Southern California - Department of Computer Science
Downloads 778 (33,006)
Citation 5

Abstract:

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Television, Advertising, Marketing, Algorithms, Auctions

Correcting Audience Externalities in Television Advertising

Marketing Science, Vol. 32, No. 6, 2013; pp. 892–912; DOI: 10.1287/mksc.2013.0807
Posted: 05 Dec 2013
University of California, San Diego (UCSD) - Rady School of Management, University of Minnesota - Twin Cities - Carlson School of Management and University of Southern California - Department of Computer Science

Abstract:

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advertising, advertising avoidance, media, television, pricing, externalities

2.

Price Advertising by Manufacturers and Dealers

Forthcoming, Management Science
Number of pages: 40 Posted: 08 Feb 2011 Last Revised: 29 Aug 2014
University of Minnesota - Twin Cities - Carlson School of Management, University of California, San Diego (UCSD) - Rady School of Management, University of Southern California - Marketing Department and University of California, Riverside (UCR) - A. Gary Anderson Graduate School of Management
Downloads 427 (72,686)

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Advertising, Automobiles, Channels, Choice Modeling, Demand Estimation, Experiment

3.

Dynamic Quality Ladder Model Predictions in Nonrandom Holdout Samples

Number of pages: 56 Posted: 25 Jul 2014 Last Revised: 20 Jan 2017
University of Minnesota - Twin Cities - Carlson School of Management, University of California, San Diego (UCSD) - Rady School of Management and University of California, Riverside (UCR) - A. Gary Anderson Graduate School of Management
Downloads 187 (173,390)

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Product Quality, Dynamic Oligopoly Competition, Nonrandom Holdout Validation

4.

An Efficiency Paradox of Uberization

Number of pages: 34 Posted: 14 Oct 2019 Last Revised: 15 Oct 2019
affiliation not provided to SSRN, affiliation not provided to SSRN, Washington University in St. Louis - John M. Olin Business School, University of Minnesota - Twin Cities - Carlson School of Management, affiliation not provided to SSRN, Southwest Jiaotong University and Northwestern University
Downloads 83 (319,209)
Citation 1

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5.

Does Surge Pricing Affect Customer Complaint Rates?

Number of pages: 39 Posted: 17 Aug 2019 Last Revised: 04 Sep 2019
Yanhao 'Max' Wei, Linli Xu and Yi Zhu
University of Southern California - Marshall School of Business, University of Minnesota - Twin Cities - Carlson School of Management and University of Minnesota - Carlson School of Management
Downloads 72 (346,580)

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Customer Complaints, Non-Service-Provider-Responsible Factors, Review System, Ridesharing, Surge Pricing, Two-Sided Matching Platforms, Big Data

6.

Price Advertising by Manufacturers and Dealers: Online Appendix

Number of pages: 9 Posted: 29 Aug 2014
University of Minnesota - Twin Cities - Carlson School of Management, University of California, San Diego (UCSD) - Rady School of Management, University of Southern California - Marketing Department and University of California, Riverside (UCR) - A. Gary Anderson Graduate School of Management
Downloads 41 (449,178)
Citation 1

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7.

Immediate Responses of Online Brand Search and Price Search to TV Ads

Journal of Marketing, Forthcoming
Posted: 19 Sep 2017 Last Revised: 18 Apr 2019
University of Houston - C.T. Bauer College of Business, University of Minnesota - Twin Cities - Carlson School of Management and University of California, San Diego (UCSD) - Rady School of Management

Abstract:

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TV, Advertising, Attribution, Digital, Programmatic, Brand, Price, Search