Keyvan Dehmamy

University of Groningen - Department of Marketing & Marketing Research

Assistant Professor of Marketing

Netherlands

http://www.rug.nl/staff/k.dehmamy/

SCHOLARLY PAPERS

1

DOWNLOADS

154

SSRN CITATIONS

0

CROSSREF CITATIONS

1

Scholarly Papers (1)

1.

On the Distinction between Consideration and Utility

Number of pages: 43 Posted: 06 May 2014 Last Revised: 21 Aug 2018
Keyvan Dehmamy and Thomas Otter
University of Groningen - Department of Marketing & Marketing Research and Goethe University Frankfurt - Department of Marketing
Downloads 154 (195,835)
Citation 1

Abstract:

Loading...

Two-stage decisions, consideration-sets, discrete-continuous demand, data augmentation, hierarchical Bayes