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Stefan Baumann
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A Plea for Professionalism in Corporate Communications (Plädoyer Für Professionalität in der Unternehmenskommunikation)
DIE AFFAERE HUNZINGER. EIN PR-MISSVERSTAENDNISS, PUBLIC RELATIONS IN DER OEFFENTLICHEN DISKUSSION, Ahrens, R. & Knödler-Bunte, E., eds., pp. 153-159, Berlin: Media Mind, 2003
Number of pages: 7
Posted: 27 Feb 2010
Last Revised: 28 Nov 2010
Stefan Baumann,
Bastian Pelka
and
Holger Sievert
affiliation not provided to SSRN
,
affiliation not provided to SSRN
and Macromedia University
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Corporate Communications, qualification, professionalism
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