A. Todorov

affiliation not provided to SSRN

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Scholarly Papers (1)

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Valuing Money and Things: Why a $20 Item Can be Worth More and Less than $20

Management Science, Vol. 56, No. 5, pp. 816-830
Number of pages: 15 Posted: 19 Apr 2010 Last Revised: 06 Mar 2012
A. Peter McGraw, Eldar Shafir and A. Todorov
University of Colorado at Boulder - Department of Marketing, Princeton University and affiliation not provided to SSRN
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Abstract:

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