Michael F. d'Amico

University of Akron - Department of Marketing

Akron, OH 44325-4803

United States

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Scholarly Papers (1)

1.

A Purchasing Perspective of the Universal Marketing Functions

Journal of Marketing Management, Vol. 16, No. 2, 107-115, 2006
Number of pages: 10 Posted: 05 May 2010
Jon Hawes, Thomas L. Baker and Michael F. d'Amico
affiliation not provided to SSRN, Clemson University and University of Akron - Department of Marketing
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Abstract:

sales, exchange process, marketing