Shahar Ayal

Duke University

100 Fuqua Drive

Durham, NC 27708-0204

United States

SCHOLARLY PAPERS

1

DOWNLOADS
Rank 42,750

SSRN RANKINGS

Top 42,750

in Total Papers Downloads

720

CITATIONS

1

Scholarly Papers (1)

1.

Winning the Battle But Losing the War: The Psychology of Debt Management

Journal of Marketing Research, Forthcoming
Number of pages: 40 Posted: 13 Feb 2011 Last Revised: 01 Jun 2011
Ono Academic College, Duke University - Fuqua School of Business, Duke University, Washington University in Saint Louis - John M. Olin Business School and University of Michigan, Stephen M. Ross School of Business
Downloads 554 (26,234)
Citation 1

Abstract:

Financial Decision Making, Debt Repayment, Debt Consolidation, Subgoals, Credit Cards