Cheng Zhang

Fudan University, School of Management

Professor

#670 Rd Guoshun, Room718

Shanghai, 200433

China

http://homepage.fudan.edu.cn/~zccheng

SCHOLARLY PAPERS

7

DOWNLOADS

857

SSRN CITATIONS

1

CROSSREF CITATIONS

1

Scholarly Papers (7)

1.

The Value of Early Response by Surrounding Areas of Epidemic Center Hubei During COVID-2019 Outbreak in China: A Quasi-Experiment Analysis

Number of pages: 16 Posted: 06 Mar 2020
Qi Zhang, Haowen Deng and Cheng Zhang
Fudan University, School of Management, Students, Fudan University, School of Management, Students and Fudan University, School of Management
Downloads 575 (66,518)
Citation 5

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COVID-2019, Quasi-experiment, outbreak

2.

Multiplex Social Influence in a Freemium Context: Evidence from Online Social Games

decision support systems, forthcoming
Number of pages: 34 Posted: 06 Nov 2015 Last Revised: 13 Dec 2021
Chenhui Guo, Xi Chen, Paulo Goes and Cheng Zhang
Michigan State University - Department of Accounting & Information Systems, Zhejiang University - School of Management, University of Arizona - Department of Management Information Systems and Fudan University, School of Management
Downloads 154 (261,353)

Abstract:

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online social game, freemium model, premium features, social networks, social influence

3.

Service Refusal in the Sharing Economy: Evidence of the New-User Bias

Number of pages: 48 Posted: 15 Apr 2020
Miaomiao Liu, Cheng Zhang, Zhijie Lin and Yong Tan
Fudan University - School of Management, Fudan University, School of Management, Tsinghua University - School of Economics and Management and University of Washington - Michael G. Foster School of Business
Downloads 65 (459,450)

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Service Refusal, Online Service Providers, New Users, Repeat-Purchase Users, Sharing Economy

4.

The Impact of Platform Protection Insurance on Buyers and Sellers in the Sharing Economy: A Natural Experiment

Luo, X., Tong, S., Lin, Z. and Zhang, C., 2021. The impact of platform protection insurance on buyers and sellers in the sharing economy: a natural experiment. Journal of Marketing, 85(2), pp.50-69., Nanyang Business School Research Paper No. 21-41
Number of pages: 21 Posted: 03 Aug 2021 Last Revised: 22 Nov 2021
Xueming Luo, Siliang Tong, Zhijie Lin and Cheng Zhang
Temple University, Nanyang Business School, Nanyang Technological University, Tsinghua University - School of Economics and Management and Fudan University, School of Management
Downloads 63 (466,758)

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sharing economy, consumer protection insurance, platform regulation, peer-to-peer, customer retention and acquisition

5.

Decision Support for Lead Time and Demand Variability Reduction

OMEGA: International Journal of Management Science, Vol.41, No.2 (April 2013), pp.390-396. https://doi.org/10.1016/j.omega.2012.03.005, The University of Auckland Business School Research Paper Series
Posted: 01 Nov 2021
Carnegie Mellon University - David A. Tepper School of Business, Fudan University, School of Management, The University of Auckland and Vanderbilt University - Operations Management

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Supply chain management, Inventory, Decision analysis, Lead time, Marginal value

6.

Data Analytics and Firm Performance: An Empirical Study in an Online B2C Platform

Posted: 25 Jan 2018
Nanjing University, Nanjing University, Fudan University, School of Management and Nanjing University

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data analytics, business value, product variety, competitive intensity, platform

7.

The Ecosystem of Software Platform: A Study of Asymmetric Cross-Side Network Effects and Platform Governance

Posted: 25 Feb 2015
Peijian Song, Ling Xue, Arun Rai and Cheng Zhang
Nanjing University, Georgia State University, Georgia State University - J. Mack Robinson College of Business and Fudan University, School of Management

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Software platform, two-sided market, network effect, IS governance, complex adaptive systems