Author Page for Michel Wedel

Structural Modeling in Marketing: Review and Assessment

Number of pages: 28 Posted: 13 Sep 2004

Pradeep K. Chintagunta, Tulin Erdem, Peter E. Rossi and Michel Wedel

University of Chicago, University of California, Berkeley - Marketing Group, University of California, Los Angeles (UCLA) - Anderson School of Management and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 1,880 (9,645)

Citation 10

Abstract:

2.

Introduction to the Special Issue on Market Segmentation

Intern. J. of Research in Marketing 19 (2002) 181–183

Number of pages: 3 Posted: 14 Feb 2014

Michel Wedel and Wagner A. Kamakura

University of Maryland - Robert H. Smith School of Business, Marketing Department and Rice University

Downloads 1,725 (11,070)

Citation 1

Abstract:

3.

A Monte Carlo Evaluation of Maximum Likelihood Multidimensional Scaling Methods

Number of pages: 49 Posted: 10 Dec 1996

Tammo H.A. Bijmolt and Michel Wedel

University of Groningen - Department of Marketing & Marketing Research and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 412 (81,607)

Abstract:

4.

The 'No-Choice' Alternative in Conjoint Choice Experiments

International Journal of Market Research Vol. 43 Quarter 1, 2001

Number of pages: 14 Posted: 14 Feb 2014

Rinus Haaijer, Wagner A. Kamakura and Michel Wedel

University of Groningen, Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 365 (93,866)

Citation 4

Abstract:

5.

Split Questionnaire Design

Ross School of Business Paper No. 966

Number of pages: 43 Posted: 23 Jun 2006

Feray Adiguzel and Michel Wedel

Erasmus University Rotterdam (EUR) and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 303 (115,419)

Citation 1

Abstract:

6.

A Review of Recent Developments in Latent Class Regression Models

Advanced Methods of Marketing Research, R. Bagozzi (Ed.), Blackwell Pub., 352-388, 1994

Number of pages: 37 Posted: 06 Jun 2016

Michel Wedel and Wayne S. DeSarbo

University of Maryland - Robert H. Smith School of Business, Marketing Department and Pennsylvania State University

Downloads 263 (133,912)

Citation 2

Abstract:

7.

Differentiated Bayesian Conjoint Choice Designs

ERIM Report Series Reference No. ERS-2003-016-MKT

Number of pages: 24 Posted: 28 Mar 2006

Zsolt Sándor and Michel Wedel

Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 202 (172,856)

Abstract:

8.

Modeling Unobserved Consideration Sets for Household Panel Data

ERIM Report Series Reference No. ERS-2000-42-MKT

Number of pages: 49 Posted: 26 Aug 2006

Erjen van Nierop, Richard Paap, Bart J. Bronnenberg, Philip Hans Franses and Michel Wedel

Carnegie Mellon University - David A. Tepper School of Business, Erasmus University Rotterdam (EUR) - Department of Econometrics, Tilburg University, CentER, Erasmus University Rotterdam (EUR) - Department of Econometrics and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 175 (196,518)

Citation 6

Abstract:

9.

Choice Models and Customer Relationship Management

Kamakura, Wagner A., Mela, Carl F., Ansari, Asim, Bodapati, Anand V., Fader, Peter, Iyengar, Raghuram, Naik, Prasad A. , Neslin, Scott, Sun, Baohong, Verhoef, Peter C., Wedel, Michel and Wilcox, Ronald T., Choice Models and Customer Relationship Management (2005). Marketing Letters 16:3/4, 279-291

Number of pages: 13 Posted: 12 Feb 2014

Wagner A. Kamakura, Carl F. Mela, Asim Ansari, Anand V. Bodapati, Peter Fader, Raghuram Iyengar, Prasad A. Naik, Scott Neslin, Baohong Sun, Peter C. Verhoef, Michel Wedel and Ronald T. Wilcox

Rice University, Duke University - Fuqua School of Business, Columbia Business School - Marketing, University of California, Los Angeles (UCLA) - Anderson School of Management, University of Pennsylvania - Marketing Department, University of Pennsylvania - Marketing Department, University of California, Davis, Dartmouth College - Tuck School of Business, Carnegie Mellon University - David A. Tepper School of Business, University of Groningen - Department of Marketing & Marketing Research, University of Maryland - Robert H. Smith School of Business, Marketing Department and University of Virginia - Darden School of Business

Downloads 129 (252,372)

Abstract:

10.

Cross-Selling Through Database Marketing: A Mixed Data Factor Analyzer for Data Augmentation and Prediction

Intern. J. of Research in Marketing 20 (2003) 45-65

Number of pages: 21 Posted: 14 Feb 2014

Wagner A. Kamakura, Michel Wedel, Fernando de Rosa and Jose Mazzon

Rice University, University of Maryland - Robert H. Smith School of Business, Marketing Department, University of Pittsburgh and University of São Paulo (USP)

Downloads 84 (337,672)

Abstract:

11.

Factor Analysis and Missing Data

Journal of Marketing Research, Vol. 37, November 2000

Number of pages: 9 Posted: 15 Feb 2014

Wagner A. Kamakura and Michel Wedel

Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 71 (371,857)

Citation 3

Abstract:

12.

Concomitant Variable Latent Class Models for Conjoint Analysis

Kamakura, Wagner A., Wedel, Michel and Agrawal, Jagdish, Concomitant Variable Latent Class Models for Conjoint Analysis, International Journal of Research in Marketing, 11 (1994), Robert H. Smith School Research Paper No. RHS 2424863

Number of pages: 14 Posted: 14 Apr 2014

Wagner A. Kamakura, Michel Wedel and Jagdish Agrawal

Rice University, University of Maryland - Robert H. Smith School of Business, Marketing Department and California State University, East Bay

Downloads 66 (386,747)

Citation 2

Abstract:

13.

Statistical Data Fusion for Cross-Tabulation

Kamakura, Wagner A. and Wedel, Michel, Statistical Data Fusion for Cross-Tabulation, Journal of Marketing Research, Vol. 34, No. 4, pp 485-498, 1997, Robert H. Smith School Research Paper No. 2404511

Number of pages: 15 Posted: 06 Mar 2014

Wagner A. Kamakura and Michel Wedel

Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 57 (416,083)

Citation 3

Abstract:

14.

Marketing Data, Models and Decisions

Intern. J. of Research in Marketing 17 2000. 203-208

Number of pages: 6 Posted: 15 Feb 2014

Michel Wedel, Wagner A. Kamakura and Ulf Bockenholt

University of Maryland - Robert H. Smith School of Business, Marketing Department, Rice University and Northwestern University

Downloads 45 (460,933)

Abstract:

15.

Exploratory Tobit Factor Analysis for Multivariate Censored Data

Wagner A. Kamakura & Michel Wedel (2001): Exploratory Tobit Factor Analysis for Multivariate Censored Data, Multivariate Behavioral Research, 36:1, 53-82

Number of pages: 32 Posted: 14 Feb 2014

Wagner A. Kamakura and Michel Wedel

Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 44 (465,092)

Abstract:

16.

Mixture Regression Models

International Series in Quantitative Marketing, Volume 8, Chapter on Market Segmentation pp 101-124

Number of pages: 9 Posted: 13 Jun 2016

Michel Wedel and Wayne S. DeSarbo

University of Maryland - Robert H. Smith School of Business, Marketing Department and Pennsylvania State University

Downloads 36 (500,509)

Abstract:

17.

Implications for Asymmetry, Nonproportionality, and Heterogeneity in Brand Switching from Piece-Wise Exponential Mixture Hazard Models

Journal of Marketing Research, Vol. 32, November 1995

Number of pages: 6 Posted: 23 Mar 2014

Michel Wedel, Wagner A. Kamakura, Wayne S. DeSarbo and Frenkel Ter Hofstede

University of Maryland - Robert H. Smith School of Business, Marketing Department, Rice University, Pennsylvania State University and University of Texas at Austin - Department of Marketing

Downloads 36 (500,509)

Citation 1

Abstract:

18.

Multi-Index Binary Response Analysis of Large Data Sets

Journal of Business and Economic Statistics, Forthcoming, Robert H. Smith School Research Paper

Number of pages: 16 Posted: 12 Feb 2014

Prasad A. Naik, Michel Wedel and Wagner A. Kamakura

University of California, Davis, University of Maryland - Robert H. Smith School of Business, Marketing Department and Rice University

Downloads 34 (510,218)

Abstract:

19.

Challenges and Opportunities in High-Dimensional Choice Data Analyses

Marketing Letters, Vol. 19, No. 3/4, Seventh Tri-Annual Choice Symposium (December 2008), pp. 201-213

Number of pages: 14 Posted: 24 Jun 2014

Prasad A. Naik, Michel Wedel, L. Bacon, Anand V. Bodapati, Eric Bradlow, Wagner A. Kamakura, Jeffrey Kreulen, Peter Lenk, David Madigan and Alan Montgomery

University of California, Davis, University of Maryland - Robert H. Smith School of Business, Marketing Department, Polimetrix Inc., University of California, Los Angeles (UCLA) - Anderson School of Management, University of Pennsylvania - Marketing Department, Rice University, IBM Research - Almaden Research Center, University of Michigan, Stephen M. Ross School of Business, Columbia University - Department of Statistics and Carnegie Mellon University - Tepper School of Business

Downloads 30 (530,875)

Abstract:

20.

Life-Style Segmentation with Tailored Interviewing

Journal of Marketing Research, Vol. 32, 1995

Number of pages: 10 Posted: 23 Mar 2014

Wagner A. Kamakura and Michel Wedel

Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 28 (542,196)

Citation 1

Abstract:

21.

Identifying Innovators for the Cross-Selling of New Products

Management Science, Vol. 50, No. 8, August 2004, pp. 1120-1133

Number of pages: 14 Posted: 14 Feb 2014

Wagner A. Kamakura and Michel Wedel

Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 28 (542,196)

Abstract:

22.

Modeling Large Data Sets in Marketing

Statistica Neerlandica (1998) Vol. 52, nr. 3, p. 303

Number of pages: 22 Posted: 15 Feb 2014

Sridhar Balasubramanian, Sunil Gupta, Wagner A. Kamakura and Michel Wedel

University of North Carolina Kenan-Flagler Business School, Harvard University - Business School (HBS), Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 25 (560,133)

Abstract:

23.

An Empirical Bayes Procedure for Improving Individual-Level Estimates and Predictions from Finite Mixtures of Multinomial Logit Models

Journal of Business & Economic Statistics; January 2004; 22, 1; p. 121

Number of pages: 5 Posted: 14 Feb 2014

Wagner A. Kamakura and Michel Wedel

Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 23 (572,781)

Abstract:

24.

Discrete and Continuous Representations of Unobserved Heterogeneity in Choice Modeling

Marketing Letters 10:3 (1999): 219-232

Number of pages: 15 Posted: 15 Feb 2014

Michel Wedel, Wagner A. Kamakura, Neeraj Arora, Albert C. Bemmaor, Jeongwen Chiang, Terry Elrod, Rich Johnson, Peter Lenk, Scott Neslin and Carsten Stig Poulsen

University of Maryland - Robert H. Smith School of Business, Marketing Department, Rice University, University of Wisconsin - Madison - Department of Marketing, ESSEC Business School, Hong Kong University of Science & Technology (HKUST) - Department of Marketing, affiliation not provided to SSRN, Sawtooth Software, University of Michigan, Stephen M. Ross School of Business, Dartmouth College - Tuck School of Business and Aalborg University - Faculty of Social Sciences

Downloads 19 (599,152)

Citation 3

Abstract:

25.

Response Latencies in the Analysis of Conjoint Choice Experiments

Journal of Marketing Research, Vol. 37, 2000

Number of pages: 7 Posted: 15 Feb 2014

Rinus Haaijer, Wagner A. Kamakura and Michel Wedel

University of Groningen, Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 19 (599,152)

Citation 5

Abstract:

26.

Factor Models for Multivariate Count Data

Journal of Multivariate Analysis 87 (2003) 356–369

Number of pages: 14 Posted: 26 Apr 2014

Michel Wedel, Ulf Bockenholt and Wagner A. Kamakura

University of Maryland - Robert H. Smith School of Business, Marketing Department, Northwestern University and Rice University

Downloads 18 (605,733)

Abstract:

27.

Applications of Multivariate Latent Variable Models in Marketing

International Series in Quantitative Marketing Volume 14, Chapter on Marketing Research and Modeling: Progress and Prospects, pp 43-68

Number of pages: 26 Posted: 11 Jun 2016

Wayne S. DeSarbo, Wagner A. Kamakura and Michel Wedel

Pennsylvania State University, Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 16 (619,013)

Abstract:

28.

Latent Class Metric Conjoint Analysis

Marketing Letters, Volume 3, Issue 3, pp 273-288 (1992)

Number of pages: 16 Posted: 04 Jun 2016

Wayne S. DeSarbo, Michel Wedel, Marco Vriens and Venkatram Ramaswamy

Pennsylvania State University, University of Maryland - Robert H. Smith School of Business, Marketing Department, Microsoft Corporation and University of Michigan, Stephen M. Ross School of Business

Downloads 15 (625,974)

Citation 1

Abstract:

29.

Factor Analysis with (Mixed) Observed and Latent Variables in the Exponential Family

PSYCHOMETRIKA - VOL. 66, NO. 4, 515–530, DECEMBER 2001

Number of pages: 16 Posted: 14 Feb 2014

Michel Wedel and Wagner A. Kamakura

University of Maryland - Robert H. Smith School of Business, Marketing Department and Rice University

Downloads 15 (625,974)

Abstract:

30.

List Augmentation with Model Based Multiple Imputation: A Case Study Using a Mixed-Outcome Factor Model

Statistica Neerlandica (2003) Vol. 57, nr. 1, pp. 46–57

Number of pages: 12 Posted: 14 Feb 2014

Wagner A. Kamakura and Michel Wedel

Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 12 (647,513)

Abstract:

31.

Latent Structure Regression

The Handbook of Marketing Research: Uses, Misuses, and Future Advances, Rajiv Grover, Marco Vriens (eds.), Chapter 19, pp 394-417, 2006

Number of pages: 24 Posted: 11 Jun 2016

Wayne S. DeSarbo, Wagner A. Kamakura and Michel Wedel

Pennsylvania State University, Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 8 (676,358)

Abstract:

32.

The Structure of Self-Reported Emotional Experiences: A Mixed-Effects Poisson Factor Model

British Journal of Mathematical and Statistical Psychology (2003), 56, 215–229

Number of pages: 15 Posted: 14 Feb 2014

Ulf Bockenholt, Wagner A. Kamakura and Michel Wedel

Northwestern University, Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Downloads 7 (683,749)

Abstract:

33.

A Spatial Interaction Model for Deriving Joint Space Maps of Bundle Compositions and Market Segments from Pick-Any/J Data: An Application to New Product Options

Marketing Letters, Volume 7, Issue 2, pp 131-145

Number of pages: 15 Posted: 08 Jun 2016

Wayne S. DeSarbo, Venkatram Ramaswamy, Michel Wedel and Tammo H.A. Bijmolt

Pennsylvania State University, University of Michigan, Stephen M. Ross School of Business, University of Maryland - Robert H. Smith School of Business, Marketing Department and University of Groningen - Department of Marketing & Marketing Research

Downloads 5 (698,340)

Abstract:

34.

A Mixture Likelihood Approach for Generalized Linear Models

Journal of Classification, Volume 12, Issue 1, pp 21-55

Number of pages: 35 Posted: 08 Jun 2016

Michel Wedel and Wayne S. DeSarbo

University of Maryland - Robert H. Smith School of Business, Marketing Department and Pennsylvania State University

Downloads 1 (735,966)

Citation 2

Abstract:

35.

Video Content Marketing: The Making of Clips

Journal of Marketing, Forthcoming

Posted: 23 Jun 2018

Xuan Liu, Savannah Wei Shi, Thales Teixeira and Michel Wedel

Independent, Santa Clara University, Harvard University - Business School (HBS) and University of Maryland - Robert H. Smith School of Business, Marketing Department

Abstract:

36.

Investigating Consumer Response to Repeated Product Failures: The Impact of Crashes of a Mobile Shopping App

Posted: 14 Apr 2017 Last Revised: 16 Jul 2018

Savannah Wei Shi, Kirthi Kalyanam and Michel Wedel

Santa Clara University, Santa Clara University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Abstract:

37.

Information Acquisition During Online Decision-Making: A Model-Based Exploration Using Eye-Tracking Data

Management Science, 2013, 59(5), 1009-1026

Posted: 14 Apr 2017

Savannah Wei Shi, Michel Wedel and F. G. M. (Rik) Pieters

Santa Clara University, University of Maryland - Robert H. Smith School of Business, Marketing Department and Tilburg University, CentER

Abstract:

38.

The Spatial Representation of Market Information

Marketing Science, Vol. 20, No. 4, pp. 426-441, 2001

Posted: 13 Jun 2016

Wayne S. DeSarbo, Alexandru M. Degeratu, Michel Wedel and M. Kim Saxton

Pennsylvania State University, McKinsey & Co. Inc., University of Maryland - Robert H. Smith School of Business, Marketing Department and Indiana University - Kelley School of Business - Department of Marketing

Abstract:

39.

Market Segment Derivation and Profiling Via a Finite Mixture Model Framework

Marketing Letters, Volume 13, Issue 1, pp 17-25, 2002

Posted: 13 Jun 2016

Michel Wedel and Wayne S. DeSarbo

University of Maryland - Robert H. Smith School of Business, Marketing Department and Pennsylvania State University

Abstract:

40.

Mixtures of (Constrained) Ultrametric Trees

Psychometrika, Volume 63, Issue 4, pp 419-443

Posted: 11 Jun 2016

Michel Wedel and Wayne S. DeSarbo

University of Maryland - Robert H. Smith School of Business, Marketing Department and Pennsylvania State University

Abstract:

41.

Judgments of Brand Similarity

International Journal of Research in Marketing, Volume 15, Issue 3, Pages 249–268

Posted: 11 Jun 2016

Tammo H.A. Bijmolt, Michel Wedel, F. G. M. (Rik) Pieters and Wayne S. DeSarbo

University of Groningen - Department of Marketing & Marketing Research, University of Maryland - Robert H. Smith School of Business, Marketing Department, Tilburg University, CentER and Pennsylvania State University

Abstract:

42.

A Bayesian Approach to the Spatial Representation of Market Structure from Consumer Choice Data

European Journal of Operational Research, Volume 111, Issue 2, Pages 285–305

Posted: 11 Jun 2016

Wayne S. DeSarbo, Youngchan Kim, Michel Wedel and Duncan K. H. Fong

Pennsylvania State University, University of Groningen - Department of Marketing & Marketing Research, University of Maryland - Robert H. Smith School of Business, Marketing Department and Pennsylvania State University

Abstract:

43.

A Multidimensional Scaling Model Accommodating Differential Stimulus Familiarity

Multivariate Behavioral Research, Vol. 33, Iss. 1, pp. 41-63, 1998

Posted: 09 Jun 2016

Tammo H.A. Bijmolt, Wayne S. DeSarbo and Michel Wedel

University of Groningen - Department of Marketing & Marketing Research, Pennsylvania State University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Abstract:

44.

Representing Heterogeneity in Consumer Response Models 1996 Choice Conference Participants

Marketing Letters, Volume 8, Issue 3, pp 335-348, 1997

Posted: 09 Jun 2016

Wayne S. DeSarbo, Asim Ansari, Pradeep K. Chintagunta, Charles P. Himmelberg, Kamel Jedidi, Richard Johnson, Wagner A. Kamakura, Peter Lenk, Kannan Srinivasan and Michel Wedel

Pennsylvania State University, Columbia Business School - Marketing, University of Chicago, Goldman, Sachs & Co., Columbia Business School - Marketing, Sawtooth Software, Rice University, University of Michigan, Stephen M. Ross School of Business, Carnegie Mellon University - David A. Tepper School of Business and University of Maryland - Robert H. Smith School of Business, Marketing Department

Abstract:

45.

A Latent Class Binomial Logit Methodology for the Analysis of Paired Comparison Choice Data: An Application Reinvestigating the Determinants of Perceived Risk

Decision Sciences, Volume 24, Issue 6, pages 1157–1170, 1993

Posted: 09 Jun 2016

Michel Wedel and Wayne S. DeSarbo

University of Maryland - Robert H. Smith School of Business, Marketing Department and Pennsylvania State University

Abstract:

46.

An Exponential-Family Multidimensional Scaling Mixture Methodology

Journal of Business & Economic Statistics, Vol. 14, No. 4, pp. 447-459

Posted: 08 Jun 2016

Michel Wedel and Wayne S. DeSarbo

University of Maryland - Robert H. Smith School of Business, Marketing Department and Pennsylvania State University

Abstract:

47.

On Estimating Finite Mixtures of Multivariate Regression and Simultaneous Equation Models

Structural Equation Modeling, Volume 3, Issue 3, pp. 266-289

Posted: 08 Jun 2016

Kamel Jedidi, Venkatram Ramaswamy, Wayne S. DeSarbo and Michel Wedel

Columbia Business School - Marketing, University of Michigan, Stephen M. Ross School of Business, Pennsylvania State University and University of Maryland - Robert H. Smith School of Business, Marketing Department

Abstract:

48.

Deriving Joint Space Maps of Bundle Compositions and Market Segments: An Application to New Product Options

Marketing Science Institute Technical Working Paper, Report No. 96-122

Posted: 08 Jun 2016

Wayne S. DeSarbo, Venkatram Ramaswamy, Michel Wedel and Tammo H.A. Bijmolt

Pennsylvania State University, University of Michigan, Stephen M. Ross School of Business, University of Maryland - Robert H. Smith School of Business, Marketing Department and University of Groningen - Department of Marketing & Marketing Research

Abstract:

49.

A Latent Class Poisson Regression Model for Heterogeneous Count Data

Journal of Applied Econometrics, Vol. 8, No. 4, pp. 397-411

Posted: 06 Jun 2016

Michel Wedel, Wayne S. DeSarbo and Venkatram Ramaswamy

University of Maryland - Robert H. Smith School of Business, Marketing Department, Pennsylvania State University and University of Michigan, Stephen M. Ross School of Business

Abstract:

50.

Ad Gist: Ad Communication in a Single Eye Fixation

Marketing Science, Vol. 31, No. 1, 2012; pp. 59-73; DOI: 10.1287/mksc.1110.0673

Posted: 24 Oct 2012

F. G. M. (Rik) Pieters and Michel Wedel

Tilburg University, CentER and University of Maryland - Robert H. Smith School of Business, Marketing Department

Michel Wedel

University of Maryland - Robert H. Smith School of Business, Marketing Department

Pepsico Professor of Consumer Science

University of Groningen - Faculty of Economics and Business

Professor

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