Zoey Chen

University of Miami

Assistant Professor of Marketing

Miami, FL

United States

SCHOLARLY PAPERS

4

DOWNLOADS
Rank 45,707

SSRN RANKINGS

Top 45,707

in Total Papers Downloads

1,538

SSRN CITATIONS

4

CROSSREF CITATIONS

3

Scholarly Papers (4)

1.

When, Why, and How Controversy Causes Conversation

The Wharton School Research Paper No. 4
Number of pages: 43 Posted: 03 May 2012 Last Revised: 04 Aug 2012
Zoey Chen and Jonah A. Berger
University of Miami and University of Pennsylvania - Marketing Department
Downloads 1,056 (31,261)
Citation 3

Abstract:

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Word of mouth, controversy, conversation, reviews

2.

Everywhere and at All Times: Mobility, Consumer Decision Making, and Choice

Number of pages: 27 Posted: 27 Sep 2016 Last Revised: 29 Sep 2016
University of Connecticut School of Business, University of Pennsylvania - Marketing Department, University of Miami, Carnegie Mellon University - H. John Heinz III School of Public Policy and Management, Peking University - Guanghua School of Management, University of Georgia, University of Delaware - Department of Business Administration, York University - Schulich School of Business, University of Connecticut - Department of Marketing, University of Washington - Department of Marketing and International Business, Cheung Kong Graduate School of Business (New York)Cheung Kong Graduate School of Business (New York) and University of Virginia - Darden School of Business
Downloads 380 (115,714)
Citation 3

Abstract:

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Decision Making, Choice Behavior, Digital Marketing, Mobile Marketing, Electronic Commerce

3.

More Rational or More Emotional than Others? Lay Beliefs about Decision-Making Strategies

Journal of Consumer Psychology, University of Miami Business School Research Paper No. 3821054
Number of pages: 70 Posted: 07 Apr 2021
University of Cincinnati, University of Connecticut School of Business and University of Miami
Downloads 87 (414,515)

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Decision making, interpersonal comparisons, rationality, biases, delegation

4.

Why Unhappy Customers Are Unlikely to Share Their Opinions with Brands

Number of pages: 73 Posted: 19 May 2022
Chris Hydock, Zoey Chen and Kurt A. Carlson
California State Polytechnic University, San Luis Obispo - Orfalea College of Business, University of Miami and Mason School of Business, William and Mary
Downloads 15 (782,697)

Abstract:

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consumer-to-brand sharing, word of mouth, attitude, venting, reciprocity, aversion to criticize, brand feedback, surveys