Jacob Alexander

Alliance Business School (ABS)

Professor

Bangalore

India

SCHOLARLY PAPERS

4

DOWNLOADS

758

CITATIONS

1

Scholarly Papers (4)

1.

Basic Customer Service and its Impact on Customer Retention

Number of pages: 11 Posted: 29 Sep 2011
Krishna K. Havaldar, Jacob Alexander and Mihir Dash
Alliance Business School, Alliance Business School (ABS) and Alliance University - School of Business
Downloads 472 (58,808)

Abstract:

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basic customer service, customer complaint handling system, customer-centric organizational culture, customer retention

2.

Exploring a New Dimension of Customer Service and Its Impact on Sales Growth and Loyalty

International Journal on Customer Relations, Volume 2 Issue 1 March 2014
Number of pages: 9 Posted: 23 Oct 2014
Mihir Dash, Krishna K. Havaldar and Jacob Alexander
Alliance University - School of Business, Alliance Business School and Alliance Business School (ABS)
Downloads 116 (236,114)
Citation 1

Abstract:

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Basic Customer Service, Customer Complaint Handling System, Customer-centric Organisational Culture, Loyalty.

3.

Exploring Branding in Business Markets in India

Number of pages: 10 Posted: 18 Apr 2012
Krishna K. Havaldar, Jacob Alexander and Mihir Dash
Alliance Business School, Alliance Business School (ABS) and Alliance University - School of Business
Downloads 111 (243,579)

Abstract:

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branding, brand hierarchy, brand-building tools, business marketing

4.

Buying Attributes for Automotive Products and Banking Services

Number of pages: 11 Posted: 17 Apr 2017
Alliance Business School, Alliance Business School (ABS), Alliance University - School of Business and Alliance University - School of Business
Downloads 59 (355,097)

Abstract:

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Buying Attributes, Automotive Product, Banking Service, Core Service, Basic Service, Supplementary Service