Sharda

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Scholarly Papers (1)

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A Study of Information Needs of Mutual Funds Investors & Implications for Web Based Marketing of Mutual Fund Products

Number of pages: 39 Posted: 07 Nov 2010
D. N. Rao and Sharda
SRMS College of Engineering and Technology and affiliation not provided to SSRN
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Abstract:

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Information needs, Mutual Funds, Mutual Fund Products, Asset Management Companies, Web based Marketing, Regulatory Compliance