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privacy, antitrust, regulation
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word-of-mouth, oligopoly, social networks, direct marketing
quality signaling, networks, word-of-mouth, communication, targeting, game theory
Network externalities, technology adoption, referral rewards, marketing strategy
information goods, spillovers, intergenerational externality, pricing, open access
coordination, experimentation, standards, commitment, vertical contracts
reputation, community enforcement, network data, privacy
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