Qin Li

University of California, Irvine - Paul Merage School of Business

Campus Drive

Irvine, CA 62697-3125

United States

SCHOLARLY PAPERS

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Scholarly Papers (1)

1.

Product Development Innovation: Insights from Trademarks

Number of pages: 66 Posted: 28 Mar 2015 Last Revised: 10 Mar 2019
Arizona State University, University of California, Irvine - Paul Merage School of Business, University of California, Irvine - Paul Merage School of Business and University of California, Irvine - Accounting Area
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Citation 3

Abstract:

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Product Development, Trademarks, Innovation, Sales, Productivity, Stock Options, Vega, Incentives