Daniel Mochon

Tulane University - A.B. Freeman School of Business

7 McAlister Drive

New Orleans, LA 70118

United States

  • Tulane University - A.B. Freeman School of Business

SCHOLARLY PAPERS

2

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Scholarly Papers (2)

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1.

The 'IKEA Effect': When Labor Leads to Love

Harvard Business School Marketing Unit Working Paper No. 11-091
Number of pages: 34 Posted: 04 Mar 2011
Michael I. Norton, Daniel Mochon and Dan Ariely
Harvard Business School - Marketing Unit, Tulane University - A.B. Freeman School of Business and Duke University - Fuqua School of Business
Downloads 17,908 (207)
Citation 44

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2.

If You are Going to Pay within the Next 24 Hours, Press 1: Automatic Planning Prompt Reduces Credit Card Delinquency

Journal of Consumer Psychology, Forthcoming
Number of pages: 41 Posted: 19 Jan 2018
Nina Mazar, Daniel Mochon and Dan Ariely
Boston University - Questrom School of Business, Tulane University - A.B. Freeman School of Business and Duke University - Fuqua School of Business
Downloads 54 (462,127)
Citation 3

Abstract:

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Implementation intentions, commitment, goals, financial decision making, RCT