Yupin Yang

Beedie School of Business, Simon Fraser University

Assistant Professor

8888 University Drive

Burnaby, British Columbia V5A 1S6

Canada

SCHOLARLY PAPERS

1

DOWNLOADS

149

0

!

Under construction: SSRN citations while be offline until July when we will launch a brand new and improved citations service, check here for more details.

For more information

Scholarly Papers (1)

1.

Rise and Fall of Stars: Investigating the Evolution of Star Status in Professional Team Sports

Number of pages: 45 Posted: 18 May 2011
Yupin Yang and Mengze Shi
Beedie School of Business, Simon Fraser University and University of Toronto - Rotman School of Management
Downloads 149 (193,087)

Abstract:

Loading...

Celebrity Brand, Star Athletes, Sports Marketing, Tobit Regression, Hazard Model