Daisy Dai

Purdue University, Krannert School of Management

610 Purdue Mall

West Lafayette, IN 47907

United States

SCHOLARLY PAPERS

5

DOWNLOADS
Rank 48,321

SSRN RANKINGS

Top 48,321

in Total Papers Downloads

1,876

SSRN CITATIONS
Rank 16,347

SSRN RANKINGS

Top 16,347

in Total Papers Citations

60

CROSSREF CITATIONS

26

Scholarly Papers (5)

Which Firms Gain from Digital Advertising? Evidence from a Field Experiment

Harvard Business School NOM Unit Working Paper No. 17-025
Number of pages: 71 Posted: 04 Oct 2016 Last Revised: 31 Jan 2023
Daisy Dai, Hyunjin Kim and Michael Luca
Purdue University, Krannert School of Management, Harvard University - Business School (HBS) and Harvard University - Business School (HBS)
Downloads 1,099 (36,593)
Citation 7

Abstract:

Loading...

Which Firms Gain from Digital Advertising? Evidence from a Field Experiment

NBER Working Paper No. w30925
Number of pages: 70 Posted: 06 Feb 2023 Last Revised: 02 Jul 2023
Daisy Dai, Hyunjin Kim and Michael Luca
Purdue University, Krannert School of Management, INSEAD and Harvard University - Business School (HBS)
Downloads 5 (1,127,372)
  • Add to Cart

Abstract:

Loading...

Digitizing Disclosure: The Case of Restaurant Hygiene Scores

Harvard Business School NOM Unit Working Paper No. 18-088
Number of pages: 35 Posted: 01 Mar 2018 Last Revised: 15 Mar 2019
Daisy Dai and Michael Luca
Purdue University, Krannert School of Management and Harvard University - Business School (HBS)
Downloads 359 (152,980)
Citation 3

Abstract:

Loading...

Digitizing Disclosure: The Case of Restaurant Hygiene Scores

Posted: 15 Aug 2016
Daisy Dai and Michael Luca
Purdue University, Krannert School of Management and Harvard University - Business School (HBS)

Abstract:

Loading...

Aggregation of Consumer Ratings: An Application to Yelp.com

Quantitative Marketing and Economics, Forthcoming, Harvard Business School NOM Unit Working Paper No. 13-042
Number of pages: 41 Posted: 05 Nov 2014 Last Revised: 13 Nov 2017
Purdue University, Krannert School of Management, University of Maryland - Department of Economics, Seoul National University - Department of Economics and Harvard University - Business School (HBS)
Downloads 247 (226,339)
Citation 18

Abstract:

Loading...

user generated content, crowdsourcing, e-commerce, learning, Yelp.

Aggregation of Consumer Ratings: An Application to Yelp.Com

NBER Working Paper No. w18567
Number of pages: 59 Posted: 30 Nov 2012 Last Revised: 27 Mar 2022
Purdue University, Krannert School of Management, University of Maryland - Department of Economics, Seoul National University - Department of Economics and Harvard University - Business School (HBS)
Downloads 41 (785,782)
Citation 1

Abstract:

Loading...

Banning Foreign Pharmacies from Sponsored Search: The Online Consumer Response

Federal Trade Commission Working Paper No. 321
Number of pages: 47 Posted: 26 Apr 2014
Federal Trade Commission, Purdue University, Krannert School of Management and University of Maryland - Department of Economics
Downloads 51 (715,612)

Abstract:

Loading...

Online Prescription Drug, Internet Search, Foreign Pharmacy, Drug Safety

Banning Foreign Pharmacies from Sponsored Search: The Online Consumer Response

NBER Working Paper No. w20088
Number of pages: 77 Posted: 06 May 2014 Last Revised: 22 May 2023
Federal Trade Commission, Purdue University, Krannert School of Management and University of Maryland - Department of Economics
Downloads 51 (715,612)
Citation 3

Abstract:

Loading...

5.

Are Complements Really Complementary? An Empirical Structural Estimation of Consumer Purchase Behavior across Product Categories

Number of pages: 45 Posted: 06 Dec 2023
University of Washington Tacoma, Purdue University, Krannert School of Management and University of Delaware
Downloads 23 (913,945)

Abstract:

Loading...

Cross-Category Demand, Empirical Study, Structural Model, Price Elasticity, Stockout