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Monarch A. Joshi

Indu Management Institute

Assistant Professor

31/B Vishvamitry Dham Society

Nr. Vanlila Society, Manjalpur

Vadodara, 390011

India

SCHOLARLY PAPERS

3

DOWNLOADS

161

TOTAL CITATIONS

0

Scholarly Papers (3)

1.

A Comparative Study on Consumers’ Attitude Towards Private Labels: A Special Focus in Ahmedabad

QUEST-Journal of Management and Research, 2(1), 03-20
Number of pages: 18 Posted: 13 Sep 2013 Last Revised: 23 Nov 2013
Amit R. Pandya and Monarch A. Joshi
The M S University of Baroda and Indu Management Institute
Downloads 161 (469,621)

Abstract:

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Store Brands, Private Label Brands, Multi Attribute Model, Retail Marketing

2.

A Comparative Study on Consumers’ Attitude Towards Private Labels: A Special Focus on Ahmedabad and Surat

The IUP Journal of Brand Management, Vol. VIII, No. 1, pp. 36-47, March 2011
Posted: 21 Jun 2011
Monarch A. Joshi and Amit R. Pandya
Indu Management Institute and The M S University of Baroda

Abstract:

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3.

A Comparative Study on Consumers' Attitude Towards Private Labels: A Focus on Gujarat

The IUP Journal of Marketing Management, Vol. X, No. 1, pp. 19-34, February 2011
Posted: 17 May 2011
Amit R. Pandya and Monarch A. Joshi
The M S University of Baroda and Indu Management Institute

Abstract:

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