Gurpreet Singh

affiliation not provided to SSRN

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Scholarly Papers (1)

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Effect of the TV Advertisement on Brand

Number of pages: 10 Posted: 18 May 2011
Sanjeet Singh, Gagan Deep Sharma and Gurpreet Singh
UCRD, Chandigarh University, Guru Gobind Singh Indraprastha (GGSIP) University and affiliation not provided to SSRN
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Abstract:

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Advertisement, Purchase, Product, Brand, Descriptive Statistics, Correlation analysis, Regression analysis and Chi square test