2001 Sheridan Road
Evanston, IL 60208
United States
Northwestern University
sustainability, corporate social responsibility, compensatory inferences, halo effect, green marketing
endogeneity, mixture model, fixed-effects estimator, random-effects estimator, omitted variables, regressor-error dependencies
Mixture models, Hierarchical Bayes models, Soft data, Transaction databases, Integrated marketing models
decision making, preference construction, loss aversion, process tracing, multilevel analysis
Poisson distribution, Simulated likelihood, Link function
latent structure models, discrete choice, finite mixture models
