Ulf Bockenholt

Northwestern University

2001 Sheridan Road

Evanston, IL 60208

United States

SCHOLARLY PAPERS

7

DOWNLOADS

516

SSRN CITATIONS

5

CROSSREF CITATIONS

5

Scholarly Papers (7)

1.

Is Sustainability a Liability? Green Marketing and Consumer Beliefs about Eco-Friendly Products

Georgetown McDonough School of Business Research Paper No. 3988848
Number of pages: 45 Posted: 07 Feb 2022
Alexander Chernev, Sean Blair and Ulf Bockenholt
Northwestern University - Department of Marketing, Georgetown University - McDonough School of Business and Northwestern University
Downloads 205 (254,191)

Abstract:

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sustainability, corporate social responsibility, compensatory inferences, halo effect, green marketing

2.

Accounting for Regressor-Error Dependencies in Educational Data: A Bayesian Mixture Approach

Robert H. Smith School Research Paper No. RHS 2466533
Number of pages: 27 Posted: 16 Jul 2014
Peter Ebbes, Ulf Bockenholt, Michel Wedel and Hyoryung Nam
HEC Paris - Marketing, Northwestern University, University of Maryland - Robert H. Smith School of Business and Erasmus University Rotterdam (EUR)
Downloads 124 (386,419)

Abstract:

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endogeneity, mixture model, fixed-effects estimator, random-effects estimator, omitted variables, regressor-error dependencies

3.

Marketing Data, Models and Decisions

Intern. J. of Research in Marketing 17 2000. 203-208
Number of pages: 6 Posted: 15 Feb 2014
Michel Wedel, Wagner A. Kamakura and Ulf Bockenholt
University of Maryland - Robert H. Smith School of Business, Marketing Department, Rice University and Northwestern University
Downloads 64 (586,575)

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Mixture models, Hierarchical Bayes models, Soft data, Transaction databases, Integrated marketing models

4.

Choice by Value Encoding and Value Construction: Processes of Loss Aversion

Journal of Experimental Psychology: General, 140(3), 303–324, 2011
Number of pages: 23 Posted: 11 Jul 2013
Eindhoven University of Technology, Northwestern University and Columbia University - Columbia Business School, Marketing
Downloads 38 (735,693)
Citation 5

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decision making, preference construction, loss aversion, process tracing, multilevel analysis

5.

Factor Models for Multivariate Count Data

Journal of Multivariate Analysis 87 (2003) 356–369
Number of pages: 14 Posted: 26 Apr 2014
Michel Wedel, Ulf Bockenholt and Wagner A. Kamakura
University of Maryland - Robert H. Smith School of Business, Marketing Department, Northwestern University and Rice University
Downloads 37 (742,738)

Abstract:

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Poisson distribution, Simulated likelihood, Link function

Issues in the Estimation and Application of Latent Structure Models of Choice

Issues in the Estimation and Application of Latent Structure Models of Choice, Marketing Letters 5:4, (1994): 323-334
Number of pages: 13 Posted: 26 Apr 2014
Southern Methodist University (SMU) - Marketing Department, Northwestern University, Independent, Independent, Independent, Harvard University - Business School (HBS), Rice University and Independent
Downloads 27 (844,936)

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latent structure models, discrete choice, finite mixture models

7.

The Structure of Self-Reported Emotional Experiences: A Mixed-Effects Poisson Factor Model

British Journal of Mathematical and Statistical Psychology (2003), 56, 215–229
Number of pages: 15 Posted: 14 Feb 2014
Ulf Bockenholt, Wagner A. Kamakura and Michel Wedel
Northwestern University, Rice University and University of Maryland - Robert H. Smith School of Business, Marketing Department
Downloads 21 (873,351)

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