SSRN logo
Public User
Advanced Search

Hema Yoganarasimhan

Foster School of Business, University of Washington

Assistant Professor

474 Paccar Hall

Seattle, WA 98195

United States

http://faculty.washington.edu/hemay/

  • Foster School of Business, University of Washington

SCHOLARLY PAPERS

7

DOWNLOADS
Rank 34,790

SSRN RANKINGS

Top 34,790

in Total Papers Downloads

995

CITATIONS
Rank 15,844

SSRN RANKINGS

Top 15,844

in Total Papers Citations

22

Scholarly Papers (7)

Actions:
Email selected abstracts
1.

The Value of Reputation in an Online Freelance Marketplace

Number of pages: 53 Posted: 19 Nov 2012 Last Revised: 22 Aug 2014
Hema Yoganarasimhan
Foster School of Business, University of Washington
Downloads 386 (61,256)
Citation 1

Abstract:

online reputation systems, reputation, dynamic structural models, auction

2.

Estimation of Beauty Contest Auctions

Number of pages: 46 Posted: 14 Apr 2013 Last Revised: 23 Dec 2014
Hema Yoganarasimhan
Foster School of Business, University of Washington
Downloads 134 (163,218)

Abstract:

auction, structural model, unobserved heterogeneity, nonparametric, EM algorithm

3.

Identifying the Presence and Cause of Fashion Cycles in Data

Number of pages: 56 Posted: 20 Nov 2012 Last Revised: 22 Jan 2016
Hema Yoganarasimhan
Foster School of Business, University of Washington
Downloads 100 (185,745)

Abstract:

Fashion, Social Influence, Panel Data, Marketing, GMM Estimators

4.

Impact of Social Network Structure on Content Propagation – A Study Using YouTube Data

Quantitative Marketing and Economics, Vol. 10, No. 1, 2012
Number of pages: 49 Posted: 19 Nov 2012
Hema Yoganarasimhan
Foster School of Business, University of Washington
Downloads 72 (218,567)
Citation 7

Abstract:

Social Network, YouTube, Diffusion, Social Media, User Generated Content, Network Structure, Online Video, Social Influence, Contagion

5.

Search Personalization Using Machine Learning

Number of pages: 48 Posted: 06 Apr 2015 Last Revised: 22 Jan 2016
Hema Yoganarasimhan
Foster School of Business, University of Washington
Downloads 56 (160,455)

Abstract:

Marketing, Big data, Machine learning, Recommendation engines, Decision trees, Personalization, Search, E-commerce

6.

Cloak or Flaunt? The Fashion Dilemma

Marketing Science, Vol. 31, No. 1, 2012, pp. 74-95; DOI: 10.1287/mksc.1110.0689
Number of pages: 44 Posted: 19 Nov 2012
Hema Yoganarasimhan
Foster School of Business, University of Washington
Downloads 43 (324,596)
Citation 5

Abstract:

Advertising, Analytic models, Game theory, Marketing strategy, Fashion, Social interactions, Signaling

7.

Link to Success: How Blogs Build an Audience by Promoting Rivals

Management Science, Forthcoming
Number of pages: 34 Posted: 19 Nov 2012
Dina Mayzlin and Hema Yoganarasimhan
USC Marshall School of Business and Foster School of Business, University of Washington
Downloads 26 (380,699)
Citation 9

Abstract:

Blogs, Network Formation, Marketing, Internet

Submit a Paper Section 508 Text Only Pages

Quick Links

Research Paper Series Conference Papers Partners in Publishing Organization Homepages Newsletter Sign Up

Rankings

Top Papers Top Authors Top Organizations

About

SSRN Objectives Network Directors Presidential Letter Announcements Contact us FAQs
Elsevier logo
Copyright Terms and Conditions Privacy Policy

Cookies are used by this site. To decline or learn more, visit our Cookies page. This page was processed by apollobot1 in 0.141 seconds

Relx Group logo