Jacob Orquin

Independent

SCHOLARLY PAPERS

8

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Scholarly Papers (8)

1.

Eye Tracking and Nutrition Label Use: A Review of the Literature and Recommendations for Label Enhancement

Food Policy, Vol. 37, Issue 4, 2012
Posted: 22 Jan 2020
University of Minnesota - Twin Cities - School of Public Health, Independent and Independent

Abstract:

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Eye tracking, Nutrition labeling, Review, Visual attention

2.

A Review of the Findings and Theories on Surface Size Effects on Visual Attention

Frontiers in Psychology, vol. 4, no. 209, pp. 1-10, 2013
Posted: 22 Jan 2020
Anne Peschel and Jacob Orquin
Aarhus University and Independent

Abstract:

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advertising, eye movements, surface size, visual attention, saliency

3.

The Mediated Influence of a Traceability Label on Consumer's Willingness to Buy the Labelled Product

Journal of Business Ethics, Vol. 124, pp. 283-295, 2014
Posted: 24 Jun 2015
Cosmina bradu, Jacob Orquin and John Thøgersen
Alexandru Ioan Cuza University, Independent and Aarhus University

Abstract:

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4.

A Brunswik Lens Model of Consumer Health Judgments of Packaged Foods

Journal of Consumer Behaviour, vol. 13, no. 4, pp. 270-281, 2014
Posted: 09 Apr 2015
Jacob Orquin
Independent

Abstract:

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5.

What Distinguishes Passive Recipients from Active Decliners of Sales Flyers

Journal of Retailing and Consumer Services, Vol. 21, No. 1, pp. 1-8, 2013.
Posted: 31 Mar 2014
Independent, Independent and University of Aarhus - Aarhus School of Business - Marketing and Statistics

Abstract:

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6.

Learning Affects Top Down and Bottom Up Modulation of Eye Movements in Decision Making

Judgment and Decision Making, vol. 8, no. 6, pp. 700-716, 2013
Posted: 25 Feb 2014
Independent, Aarhus University - School of Business and Social Sciences and Aarhus University

Abstract:

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eye tracking, top down, bottom up, learning, information reduction, decision strategy

7.

Attention and Choice: A Review on Eye Movements in Decision Making

Acta Psychologica, vol. 144, no. 1, pp. 190–206, 2013
Posted: 08 Aug 2013
Jacob Orquin and Simone Mueller Loose
Independent and Aarhus University

Abstract:

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Decision making, Choice, Visual attention, Eye tracking, Review

8.

Attention to Health Cues on Product Packaging

Journal of Eyetracking, Visual Cognition and Emotion, Vol. 1, No. 1, pp. 59-63, 2011
Posted: 20 Jun 2011
Jacob Orquin and Joachim Scholderer
Independent and Arhus University

Abstract:

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