Ponte Bucci, Cubo 3C
Rende , Cosenza 87036
Italy
Università degli Studi della Calabria
consumer shopping experience, emotions, human-computer interaction, practive, shopping assistant systems, technology structuration, virtual human
Customer relationship management (CRM), social network, business managers, consumer behavior
CRM, eCRM, Customer centric marketing, social network, consumer behaviour, e-word of mouth communication, web-based technologies
consumer behavior, Facebook, e-commerce, technology acceptance model (TAM), purchasing decision
tourist behaviour, e-word-of-mouth communication, social network, technology acceptance model (TAM)
social network, quality of information, web usability, consumer loyalty, consumer satisfaction
cultural factors, consumer perception, price perception, consumer behavior, local products, competitive advantage
