Sangeeta Trott

Institute for Technology and Management (ITM)

4 Kharghar East

410 210

India

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The Influence of Brand Personality - Evidence from India

Global Journal of Business Research, Vol. 5, No. 3, pp. 79-83

Number of pages: 5 Posted: 29 Jun 2011

Sangeeta Trott

Institute for Technology and Management (ITM)

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