Michelle Barnhart

Oregon State University

Assistant Professor of Marketing

United States

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SCHOLARLY PAPERS

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Scholarly Papers (2)

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1.

Development and Validation of the Technology Adoption Propensity (TAP) Index

Journal of Business Research 65 (2012) 1209-1215

Number of pages: 7 Posted: 04 Aug 2011 Last Revised: 12 Sep 2014

Mark Ratchford and Michelle Barnhart

Tulane University - A.B. Freeman School of Business and Oregon State University

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Abstract:

2.

Like a Member of the Family: Including and Excluding Paid Caregivers in Performances of Family

Journal of Marketing Management, Vol. 30, Nos. 15–16, 1680–1702, 2014

Posted: 21 Jan 2016

Michelle Barnhart, Aimee Huff and June Cotte

Oregon State University, Oregon State University - College of Business and University of Western Ontario - Ivey Business School

Abstract:

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