William Newburry

affiliation not provided to SSRN

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Who Boycotts Whom? Marginalization, Company Knowledge, and Strategic Issues

Business & Society, March 2010
Number of pages: 39 Posted: 29 Sep 2011
Naomi A. Gardberg and William Newburry
City University of New York (CUNY) - Narendra Paul Loomba Department of Management and affiliation not provided to SSRN
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Abstract:

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boycott, marginalization, social movement, minority, strategic issue