Christopher Phillips Blocker

Colorado State University

Assistant Professor

Fort Collins, CO 80523

SCHOLARLY PAPERS

10

DOWNLOADS
Rank 36,957

SSRN RANKINGS

Top 36,957

in Total Papers Downloads

1,213

SSRN CITATIONS
Rank 30,685

SSRN RANKINGS

Top 30,685

in Total Papers Citations

0

CROSSREF CITATIONS

21

Scholarly Papers (10)

1.

Customer Value Anticipation, Customer Satisfaction and Loyalty: An Empirical Examination

Industrial Marketing Management, Vol. 40, No. 2, February 2011
Number of pages: 12 Posted: 22 Jul 2012
Christopher Phillips Blocker, Daniel Flint and Philip Boutin
Colorado State University, affiliation not provided to SSRN and affiliation not provided to SSRN
Downloads 340 (89,809)

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Customer value anticipation, Service dominant logic, Customer loyalty, Customer satisfaction, Customer value

2.

The Role of the Sales Force in Value Creation and Appropriation: New Directions for Research

Journal of Personal Selling & Sales Management, Vol. XXXII, No. 1, pp. 15-27, Winter 2012
Number of pages: 14 Posted: 22 Jul 2012
Christopher Phillips Blocker, Joseph Cannon, Nikolaos G. Panagopoulos and Jeffrey Sager
Colorado State University, affiliation not provided to SSRN, Ohio University and University of North Texas - College of Business Administration
Downloads 186 (165,843)

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Customer value, Relationship lifecycle, Value creation, Value appropriation

Applying a Transformative Consumer Research Lens to Understanding and Alleviating Poverty

Journal of Research for Consumers, Issue 19, 2011
Number of pages: 9 Posted: 15 Mar 2012 Last Revised: 13 Mar 2013
Colorado State University, Rutgers, The State University of New Jersey - Marketing, affiliation not provided to SSRN, Emory University, Bilkent University, University College Dublin (UCD), University of Wyoming College of Business, HEC Paris - Marketing, State University of New York at Buffalo - School of Management, Universidad de los Andes, Colombia - School of Business Administration and affiliation not provided to SSRN
Downloads 161 (188,340)

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Applying a Transformative Consumer Research Lens to Understanding and Alleviating Poverty

Journal of Research for Consumers, No. 19, 2011
Number of pages: 9 Posted: 22 Jul 2012
Colorado State University, Rutgers, The State University of New Jersey - Marketing, affiliation not provided to SSRN, Emory University, Bilkent University, University College Dublin (UCD), University of Wyoming College of Business, HEC Paris - Marketing, State University of New York at Buffalo - School of Management, Universidad de los Andes, Colombia - School of Business Administration and affiliation not provided to SSRN
Downloads 23 (532,035)

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Poverty, Subsistence marketplaces, Transformative consumer research, Felt deprivation, Power

4.

Proactive Customer Orientation and Its Role for Creating Customer Value in Global Markets

J. of the Acad. Mark. Sci. 39:216-233, June 2010
Number of pages: 18 Posted: 22 Jul 2012
Christopher Phillips Blocker, Daniel Flint, Matthew Myers and Stanley F. Slater
Colorado State University, affiliation not provided to SSRN, affiliation not provided to SSRN and Colorado State University - College of Business, Department of Marketing
Downloads 122 (235,253)

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Proactive customer orientation, Market orientation, Customer value, Buyer-seller relationships

5.

Organizational Capacity for Change and Strategic Ambidexterity: Flying the Plane While Rewiring It

European Journal of Marketing, Vol. 42 No. 9/10, pp. 915-926, 2008
Number of pages: 12 Posted: 22 Jul 2012
Christopher Phillips Blocker and William Q. Judge
Colorado State University and Old Dominion University
Downloads 101 (269,021)

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Strategic planning, Organizational change, Organizational effectiveness, Critical success factors

6.

Customer Segments as Moving Targets: Integrating Customer Value Dynamism into Segment Instability Logic

Industrial Marketing Management 36 (2007) 810-822
Number of pages: 14 Posted: 22 Jul 2012
Christopher Phillips Blocker and Daniel Flint
Colorado State University and affiliation not provided to SSRN
Downloads 94 (281,929)

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Customer value change, Segment instability, Industrial segmentation, Changing needs

Unpacking What a 'Relationship' Means to Commercial Buyers: How the Relationship Metaphor Creates Tension and Obscures Experience

Journal of Consumer Research, Vol. 38, No. 5, p. 886, 2012
Number of pages: 24 Posted: 07 Mar 2012 Last Revised: 18 Mar 2012
Christopher Phillips Blocker, Daniel Flint and Mark Houston
Colorado State University, affiliation not provided to SSRN and Texas Christian University
Downloads 68 (345,786)

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Unpacking What a 'Relationship' Means to Commercial Buyers: How the Relationship Metaphor Creates Tension and Obscures Experience

Journal of Consumer Research, Vol. 38, No. 5, p. 886, February 2012
Number of pages: 24 Posted: 22 Jul 2012
Christopher Phillips Blocker, Mark Houston and Daniel Flint
Colorado State University, Texas Christian University and affiliation not provided to SSRN
Downloads 14 (591,929)

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Relationship metaphor, Expressive relationships, Liquid modernity

8.

Modeling Customer Value Perceptions in Cross-Cultural Business Markets

Journal of Business Research, Vol. 64, p. 533, June 2010
Number of pages: 9 Posted: 22 Jul 2012
Christopher Phillips Blocker
Colorado State University
Downloads 53 (389,872)

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Customer value measurement, Cross-cultural, Services

9.

Exploring the Dynamics of Customer Value in Cross-Cultural Business Relationships

Journal of Business & Industrial Marketing, Vol. 22, No. 4, p. 249, 2007
Number of pages: 11 Posted: 22 Jul 2012
Christopher Phillips Blocker and Daniel Flint
Colorado State University and affiliation not provided to SSRN
Downloads 51 (393,308)

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Consumer behaviour, Perception, Cross-cultural studies, National cultures, International marketing, Marketing strategy

10.

Does Marketing Strategy Matter for Microcredit Firms? Market Orientation, Innovation and Performance in Developing Economies

Frontiers of Entrepreneurship Research: Vol. 32: Iss. 19, Article 1, 2012
Posted: 20 Mar 2015
Baylor University, Indiana University - Kelley School of Business - Management & Entrepreneurship, Colorado State University, Baylor University - Department of Management & Entrepreneurship and Jomo Kenyatta University of Agriculture and Technology

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