László Sajtos

University of Auckland Business School

12 Grafton Rd

Private Bag 92019

Auckland, 1010

New Zealand

SCHOLARLY PAPERS

9

DOWNLOADS

62

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (9)

1.

Project Competence and Perceived Risk

Revista International Administración & Finanzas, Vol. 5, No. 4, pp. 51-62, 2012
Number of pages: 12 Posted: 05 Jan 2012
Zoltán Veres and László Sajtos
Budapest University of Economic Sciences and Public Administration (Corvinus University) and University of Auckland Business School
Downloads 49 (555,723)

Abstract:

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projects, competences, risks

2.

Challenges and Opportunities for Marketing Scholars in Times of the Fourth Industrial Revolution

Journal of Interactive Marketing, volume 51, pages 1-8, 2020, https://doi.org/10.1016/j.intmar.2020.06.001., The University of Auckland Business School Research Paper
Number of pages: 8 Posted: 10 Sep 2021 Last Revised: 29 Oct 2021
Manfred Krafft, László Sajtos and Michael Haenlein
University of Muenster, University of Auckland Business School and ESCP Business School
Downloads 13 (802,583)

Abstract:

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Artificial intelligence (AI); Boundary object, CRM, Fourth industrial revolution (FIR), Physical, digital, and biological spheres

3.

Activating Multiple Roles of Customer-Firm Relationships in Service Failures

The University of Auckland Business School Research Paper Series, Forthcoming, Journal of Service Theory and Practice, 28(2),250-270. DOI: 10.1108/JSTP-07-2017-0105, 2018
Posted: 09 May 2022
László Sajtos and Yit Sean Chong
University of Auckland Business School and Monash University - Monash University Malaysia

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Service recovery, Relationship, Rumination, Buffering effect, Customer forgiveness, Magnifying effect

4.

Boundary objects for institutional work across service ecosystems

The University of Auckland Business School Research Paper Series, Forthcoming, Journal of Service Management, 29(4), 615-640.DOI: 10.1108/JOSM-01-2017-0011, 2018
Posted: 09 May 2022
László Sajtos, Julie Harrison and Michael Kleinaltenkamp
University of Auckland Business School, University of Auckland Business School and Freie Universität, Berlin

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Healthcare, Boundary object, Institutional arrangement, Institutional work, Translation process

5.

Boasting and Aspiring, as Status‐Reinforcing Mechanisms in Status‐Based Loyalty Programs

The University of Auckland Business School Research Paper Series, Forthcoming, Psychology & Marketing 35 (9), 640-651. DOI: 10.1002/mar.21112, 2018
Posted: 09 May 2022
László Sajtos and Yit Sean Chong
University of Auckland Business School and Monash University - Monash University Malaysia

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exclusivity, felt status, loyalty program, luxury brand, social comparison, status visibility

6.

It Is All in Good Humor? Examining the Impact of Salesperson Evaluations of Leader Humor on Salesperson Job Satisfaction and Job Stress

The University of Auckland Business School Research Paper Series, Forthcoming, Journal of personal selling & sales management, 39 (4), 352-369.DOI: 10.1080/08853134.2019.1598267, 2019
Posted: 09 May 2022
SDA BocconiBocconi University - Department of Marketing, Ball State University, Elon University and University of Auckland Business School

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affiliative humor, aggressive humor, job satisfaction, job stress, sales manager

7.

Learning from Pandemics Past and Present for Service Theory and Practice

Journal of Service Theory and Practice, 31(2), 181-183. DOI 10.1108/JSTP-03-2021-317., The University of Auckland Business School Research Paper Series
Posted: 12 Apr 2022
University of Auckland Business School, affiliation not provided to SSRN, affiliation not provided to SSRN and Kedge Business School Bordeaux

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8.

Tactical Use of Rewards to Enhance Loyalty Program Effectiveness

International Journal of Research in Marketing, volume 37, issue 3, pages 505-520. https://doi.org/10.1016/j.ijresmar.2020.02.005, The University of Auckland Business School Research Paper
Posted: 05 Apr 2022
Peter Danaher, László Sajtos and Tracey Danaher
Monash University, University of Auckland Business School and affiliation not provided to SSRN

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Loyalty programs, CRM, Hidden Markov model Multinomial logit model Random effects

9.

Complainers’ Resource Investment and Mobilization in Digital Environments Using Conservation of Resources Theory

Journal of Service Management, volume 31, issue 3, pages 509-534, 2020, https://doi.org/10.1108/JOSM-10-2018-0344., The University of Auckland Business School Research Paper
Posted: 10 Sep 2021
Beh Yean Shan, László Sajtos and Joanne Cao
Monash University, Malaysia, University of Auckland Business School and University of Southern Mississippi

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Conservation of resources theory, online consumer complaints, resource investment and mobilization, complaint motivation, complaint media, affordances of social media features