1000 Chastain Rd
Kennesaw, GA 30144
United States
Kennesaw State University
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strategic management, patial least squares, PLS, path modeling, structural equation modeling, SEM
Struc tural Equation Modeling (SEM); Covariance-Based SEM; AMOS; Marketing Research
partial least squares, PLS, structural equation modeling, SEM, path modeling, strategic management
Big Data, Data Analytics, Data Quality, Marketing Analytics, Marketing Research
partial least squares, PLS, structural equation modeling, SEM, path modeling, marketing
branding, brand equity theory, brand value, stakeholder value and perspective, financial performance, marketing assets, sources and determinants of brand equity
Evaluation, PLS, Prediction, SEM, Model selection, Partial least squares, Assessment, Structural equation modeling, Cross-validation
PLS-SEM, Sports Management
partial least squares, prediction-oriented modeling, business research, quantitative methods
Partial least squares structural equation modeling; PLS-SEM; nonlinear effects; nonlinear relationships; quadratic effects
Partial least squares structural equation modeling, PLS-SEM, Path model analysis, Composite modeling, Results evaluation
: Partial least squares, PLSpredict, PLS-SEM, Predictive power, Out-of-sample prediction, Mindful leadership, Shared leadership, Organizational mindfulness, Auftragstaktik
Partial least squares, PLS-SEM, Structural equation modeling, Out-of-sample prediction, PLSpredict, Model selection, Discrete choice modeling, Endogeneity
Cross-Validation, Explanation, Partial Least Squares, Prediction, Structural Equation Modeling
Conditional Process Analysis, Measurement Error, Mediation Analysis, Partial Least Squares, PROCESS, Structural Equation Modeling
Hierarchical component models, Higher-order constructs, Partial least squares, Path modeling, PLS-SEM, Second-order constructs
PLS-SEM, partial least squares, structural equation modeling, PLSpredict, out-of-sample prediction, predictive power
Structural equation modelling, Social network analysis, Partial least squares, PLS-SEM, Co-authorship networks, Knowledge networks
Guidelines, Partial least squares, PLS-SEM, Structural equation modeling
Structural equation modeling, Partial least squares, PLS-SEM, Model comparisons, PLSpredict
Discrete choice modeling, Experiments, Structural equation modeling, Partial least squares, Path modeling
Control Variable, Endogeneity, Gaussian Copula, Instrumental Variable, Omitted Variable, PLS-SEM, Partial Least Squares (PLS), Structural Equation Modeling (SEM)
PLS-SEM, Partial Least Squares Structural Equation Modeling
Partial least squares, Structural equation modeling, PLS-SEM, Mediation, Family business research
Segmentation, PLS-SEM, Structural equation modeling, Partial least squares, FIMIX-PLS, Finite mixture models, Unobserved heterogeneity
PLS-SEM, Structural equation modeling, Partial least squares, FIMIX-PLS, Finite mixture models, Unobserved heterogeneity
Common factor models, Composite models, Reflective measurement, Formative measurement, Structural equation modeling, Partial least squares
Composite, Generalized structured component analysis, GSCA, Partial least squares, PLS, SEM, Simulation, Structural equationmodeling, Sumscores regression
partial least squares, path modeling, PLS, SEM, structural equation modeling, strategic management
partial least squares, path modeling, PLS, structural equation modeling, SEM, marketing
