Tracy Jepkoech

affiliation not provided to SSRN

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Scholarly Papers (1)

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The Role of Graphic Design in Enhancing Effective Marketing: A Case Study of One Safari Lodge in Rift Valley Part of Kenya

T. Jepkoech and A. Wanjohi, GRAPHIC DESIGN AND MARKETING: THE EXISTING LINK: THE ROLE OF GRAPHIC DESIGN IN ENHANCING EFFECTIVE MARKETING: A CASE STUDY OF ONE SAFARI LODGE IN RIFT VALLEY PART OF KENYA, Lambert Academic Publishing, 2011
Posted: 08 Feb 2020
Tracy Jepkoech and Anthony M. Wanjohi
affiliation not provided to SSRN and Kenya Projects Organization (KENPRO)

Abstract:

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graphic design, graphic design and marketing, corporate identity, advertising